2. Is first oil change
Will they for free enough?
come back?
Will they open
our mail?
3. SmartDriver and You…
• A leading edge technology that literally tethers the
dealer to the customer 24/7
• SmartDriver will give you a distinct marketing
advantage over your competition, because this
technology simply has not been available to
automobile dealers until now.
• As a retention tool, Smartdriver puts you the dealer,
in the drivers seat and ‘in control’ of your customer
like never before.
4. SmartDriver and You…
• A state of the art cutting edge technology that
literally tethers the dealer to the customer 24/7
• A SmartDriver dealer has access to the on board
diagnostic (OBD) data as as it happens in ‘real-
time’ regardless of where your customer is located.
• A SmartDriver dealer can reach out and touch their
customer with timely relevant specials based on
‘real-time’ miles and customer needs.
• A SmartDriver dealer knows when their customer
as an alert or a warning light the minute it happens,
allowing them to market their customer based on
the customers individual needs in a timely manner.
5. What is SmartDriver?
• An On-Board vehicle diagnostics technology that
analyzes and communicates OBD, GPS and
Accelerometer data to a centralized database
• SmartDriver uses a patented data stream mining
algorithm to perform real time data analysis
• Real time data is streamed via an integrated
cellular modem to a server where the data can be
viewed by the dealership and the end user
(dealership customer)
– On chip data analysis keeps data network bandwidth and
cost to a minimum
6. What is SmartDriver?
• SmartDriver was developed through grants from the
US Military and Government
• Fleet companies are using SmartDriver to manage
their fleets and driver behavior/activity
• SmartDriver has two sides to its award winning*
technology
– Dealership web portal, functionality and reporting
– Customer web portal, functionality and reporting
Now Available to Progressive Automotive Dealers
*Frost & Sullivan Enabling Technology Award Winner 2010
7. What data does SmartDriver provide?
• Complete Engine Control Module (ECM)
data set
• Real time diagnostics and predictive vehicle
health alerts
• Emissions monitoring
• GPS based location
• Accelerometer High-G events
All the Service & Maintenance Data At Your Finger Tips!
8. SmartDriver Dealership Benefits
• Personalize service offering based on actual vehicle data,
not guesswork
– Real time mileage
– Real time vehicle alerts/warnings
• Your customers are literally “tethered” to the dealership,
ensuring buyers become long term clients
• Just in time marketing…the exact service at exactly the right
time…never annoying service reminders or ineffective direct
mail programs
• Proactive diagnostic services, you are calling the customer
with diagnostic information as soon as it happens
9. SmartDriver Dealership Benefits
• Increased service revenue
– More service ups
– Additional parts and labor sales per repair order
• Increased Customer Retention and Owner Loyalty
– Be the first to help when your customer in case of an accident
– Proactive vehicle diagnostic program
– Additional car sales from loyal customers
• Savings
– Service reminders, direct mail programs, flyer, newspaper adds that
only generate 2% to 3% returns
11. SmartDriver Car Owner Benefits
• Power to the People! Owners now have access to the
information to make informed service decisions
– Takes the guess work out of vehicle maintenance
• Predictive vehicle health warnings helps you make repairs before they
become costly
• Service and recall notices from the dealer
• Owners can now budget and plan for service
• Fuel savings calculator
– Optimize fuel economy via good driving habits
• Teenage driver alerts
– Monitor driving behavior
– Monitor teen location with Geo Fencing
• GPS enabled vehicle theft recovery
• Real time accident alerts via on board accelerometer
12. SmartDriver Features
• Car Owner
– Diagnostic Alerts
– Predictive Vehicle Health Warnings
– Health Monitoring Reports
– Emissions Monitoring
– Recall Notices
– Maintenance Reminders
– Fuel Savings Calculator
– Low Battery Alerts
– GPS for Parental Controls
– GPS for Theft Protection
• Dealer
– Real-time diagnostics – Proactively approach clients
– Maintenance Reminders – Based on actual mileage
– Targeted Marketing
– High-G Event Reporting – roadside assistance
14. ROI Calculator
Increased Repair Order Count
*% *Average Additional Additional Monthly
Improvement $ / R. O. Parts and Labor Sales Parts and Labor Gross Yearly
15% $250 $35,063 $19,284 $231,413
Increased Repair Order Sales
*Increased *Parts / *Average Additional Additional Additional Monthly
Labor Hours Labor Ratio Effective Labor Rate Labor Sales Parts Sales Parts and Labor Gross Yearly
0.25 0.8 $85 $19,869 $15,895 $19,670 $236,041
Total Additional Gross Profit $467,453
Service and Parts Marketing Savings Monthly Yearly
ory and or Dealer Direct Mail Programs $600 $7,200
vice Reminder Programs $1,000 $12,000
Flyer and or Community Papers $100 $1,200
wspapers and Magazines $100 $1,200
Total Savings $21,600
*Double click the yellow square to see your profit grow!
15. SmartDriver In Review
• Award winning technology gives the dealer and
owner access to the all the vehicle data
• Connect with customers in real time
• Customer retention on steroids – the dealer is
literally tethered to every car you sell
• 100% Customer privacy protected
18. SmartDriver Technical Feature Details
• Vehicle Details
– Odometer/Distance driven
– Ignition status
• Fuel Efficiency
– Current average fuel economy
– Fuel economy history, trend analysis, and significant change detection
– Total fuel consumed during defined period
– Fuel Savings Calculator:
• Quantify effects of speeding, acceleration and idling on fuel economy with predictive modeling
• Quantify effects of fuel sub-system parameters on fuel economy by predictive modeling
– Identify fuel rich and lean vehicles
– Benchmark fuel systems for depreciation analysis and maintenance
– Policy-based fuel efficiency monitoring and alert generation
– Fuel tank level analytics for detecting fuel tank fill-ups and fuel-thefts
• Health Monitoring using Predictive Data Mining
– Vehicle Health scoring and reporting
– Fault-codes provide diagnostic information with high confidence
– Warnings generated by proprietary library of advanced health tests running onboard
– Detecting vehicle problems affecting fuel economy
– Battery health
– Engine misfire detection
– ABS lamp status
– Coolant temperature monitoring
19. SmartDriver Technical Feature Details
• Maintenance Information
– Recall alerts
– Cost of maintenance per miles analysis
– Cost-saving tools for optimizing maintenance
• Driver Behavior Analysis
– Driver performance scoring based on accelerometer, OBD, GPS and contextual data
– Company policy-based alerts based on driver behavior
– Percent of time spent idling
– Total drive time
– Distance traveled by each driver
– PTO usage reporting
– Seat-belt usage
– Hours of service (USTRC compliant)
– High acceleration event detection:
• Sharp turn monitoring
• High speed tailgating detection
– Speed limit violation detection
• Emissions Analysis
– Smog/Emission check
– MIL Light status
– Check emissions sub-system:
• Active emissions codes
• A?C system refrigerant
• Heated catalyst
• EGR system
• Evaporative System
• Fuel System
• Oxygen sensor heater
• Secondary air system
• Emissions status
– EPA Smartway greenhouse emissions scoring
– Nox, CO2, CO, HC monitoring