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Presentation:
Google+, Facebook & all the rest
A quick look at some other popular social media sites

Centre For Collaboration & Partnership, University Of Brighton   December 20-21, 2011
and all the rest
Google+, Facebook & all the rest



       ★ Sharing & privacy
       ★ Circles
       ★ Profiles vs pages
       ★ Audiences
Google+, Facebook & all the rest


 By 11.45 you will...

 ★ understand the different uses (and limitations)
 of each tool
 ★ have a strong sense of differing audiences for
 each tool
 ★ be able to asses whether Google+ and/or
 Facebook pages would be worthwhile
Sharing & privacy


                             “At this point,
                  Facebook CEO Mark Zuckerberg’s
               pattern on privacy is clear. Launch new
          stuff that pushes the boundaries of what people
         consider comfortable. Apologize and assure users
         that they control their information, but rarely pull
           back entirely, and usually reintroduce similar
              features at a later date when people seem
                          more ready for it.”
                              - Liz Gannes
Sharing & privacy
Sharing & privacy
Google’s solution: Circles




           Circles
            
           “You share different things with different
           people. But sharing the right things with the
           right people shouldn't be a hassle. Circles
           make it easy to put your friends from
           Saturday night in one circle, your parents in
           another and your boss in a circle all by
           himself, just like in real life.”
...and Ripples
Brand/Fan pages & company pages
Brand/Fan pages & company pages
Brand/Fan pages & company pages
Brand/Fan pages & company pages
Brand/Fan pages & company pages
Google+, Facebook & all the rest


   So... do you feel you...

   ★ understand the different uses (and limitations)
   of each tool?
   ★ have a strong sense of differing audiences for
   each tool?
   ★ be able to asses whether Google+ and/or
   Facebook pages would be worthwhile?

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Social media training slides 4 - google, facebook and the rest

  • 1. Presentation: Google+, Facebook & all the rest A quick look at some other popular social media sites Centre For Collaboration & Partnership, University Of Brighton December 20-21, 2011
  • 2. and all the rest
  • 3. Google+, Facebook & all the rest ★ Sharing & privacy ★ Circles ★ Profiles vs pages ★ Audiences
  • 4. Google+, Facebook & all the rest By 11.45 you will... ★ understand the different uses (and limitations) of each tool ★ have a strong sense of differing audiences for each tool ★ be able to asses whether Google+ and/or Facebook pages would be worthwhile
  • 5. Sharing & privacy “At this point, Facebook CEO Mark Zuckerberg’s pattern on privacy is clear. Launch new stuff that pushes the boundaries of what people consider comfortable. Apologize and assure users that they control their information, but rarely pull back entirely, and usually reintroduce similar features at a later date when people seem more ready for it.” - Liz Gannes
  • 8. Google’s solution: Circles Circles   “You share different things with different people. But sharing the right things with the right people shouldn't be a hassle. Circles make it easy to put your friends from Saturday night in one circle, your parents in another and your boss in a circle all by himself, just like in real life.”
  • 10. Brand/Fan pages & company pages
  • 11. Brand/Fan pages & company pages
  • 12. Brand/Fan pages & company pages
  • 13. Brand/Fan pages & company pages
  • 14. Brand/Fan pages & company pages
  • 15. Google+, Facebook & all the rest So... do you feel you... ★ understand the different uses (and limitations) of each tool? ★ have a strong sense of differing audiences for each tool? ★ be able to asses whether Google+ and/or Facebook pages would be worthwhile?