1. The First Year Experiences on
Bicycle Living Lab
Linna Bikeshop – Linnan Pyöräverstas
III ENoLL Summer School
Research Day 20.8.2012
Minna Takala / BIT Research Centre / Aalto

2. Linna BikeShop
story begins …
• Idea emerges in August
2010
• A start-up company
applying living lab
principles
• Location found at
Verkatehdas
- Cultural Centre
at Hämeenlinna, Finland
October 2010
2

3. Renovation of space & developing
concepts… January – April 2011
3

4. 1 Spatial change
2 Temporal change
3 Relational change
Images 4 Personal change
of Change
5 Value change
6 Emotional change
7 Conscious, unconscious
& subconscious change
8 Certain / uncertain,
clear / vague change
9 Real / unreal change
10 Public / private change
Boulding (1956)

5. 5
Source: Kenneth Boulding (1956)

6. Work continues ...
Community building
begins via internet
Twitter @LinnaBikeShop
for benchmarking
Facebook – fan pages,
for interaction e.g.
Crowdsourced logo
Blog for sharing stories
Website for basic info
6

7. Operational Principles
Promoting cycling &
sustainability
Working together
Fun & experimentation
Creativity, art, culture
& innovation
“Frugal Innovation”
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8. Preparing
for
Opening
May 2011
8

9. Stakeholders
Cyclists
Art institutions &
museums
Local schools
Universities & Universities
of Applied Science
Companies &
organizations
City of Hämeenlinna
9

10. Getting closer to community
August Fair 2011 …
10
“Every event is a lab” – Mozzilla employee

11. Innovation & Bicycles
New stakeholders
New practices
New products & services
New service systems
New business models
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12. Art & Bicycles
Mobile garden bicycle caravan
Music bicycle
Bicycles for theater
Tinga Tinga bicycles
& Naïvists at Iittala - Summer
Exhibition 2013
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13. Bicycles & Cafe
Friendly space & place
Creating an experience
Time for creativity
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14. During the first year
15 young people – interns
& trainees employed
Collaboration with
several art projects
People from 30 countries
visited our bike shop
Helping community –
donations to local
schools & charities
Global networking &
benchmarking – London,
Tokyo, Tanzania, South-
Africa etc.
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15. Creativity & Sustainability
Refurbished bicycles
Use of recycled material
local artisans
Collection of recycling
ideas in Pintrest
15

16. Prototypes of Hämeenlinna Town bicycles
Dreams
coming
true…
co-creation
16

17. Involving community
Providing space
Inviting ideas, prototypes
Making ideas true
17

18. Work continues …
Testing ICT applications
in August 2012
Bicycle rental system
development with Pelago
& Valpastin
18

19. Work continues …
Piloting & presenting small town / campus /
conference bicycle rental systems in Turku
Creative bicycle workshops during winter
19

20. 1 Spatial change
2 Temporal change
3 Relational change
Images 4 Personal change
of Change
5 Value change
6 Emotional change
7 Conscious, unconscious
& subconscious change
8 Certain / uncertain,
clear / vague change
9 Real / unreal change
10 Public / private change
Boulding (1956)

21. Work continues …
Collaboration with Tanzanian ICT program
& youth organization & young entrepreneurs
Mobile applications for cycling
Education & training for entrepreneurship
Cycle Caravan Dar Es Salaam
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May 2012

22. Work continues …
Global benchmarking … local activities
Joy of cycling, working and living
San Jose Bicycle Party
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July 2012

23. Minna Takala
www.minnatakala.com -
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Twitter/@MinLii & @INSCOproject & @LinnaBikeShop