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Problem
Top 3 problema

Rješenje
Top 3 značajke

Ključna metrika

Prijedlog
jedinstvene
vrijednosti

Jedinstvena, jasna, uvj
erljiva poruka koja
izražava zašto je
proizvod/projekt
različit i vrijedan da ga
se kupi

Koje ključne aktivnosti
se mjere

Nepoštena
prednost
Ne može biti lako
kopirano ili kupljeno

Korisnički
segment
Tko su ciljani korisnici

Kanali
Putevi do korisnika

IME PROJEKTA

Struktura troškova

Tokovi prihoda

Troškovi pridobivanja kupaca
Troškovi distribucije
Hosting
Ljudi, itd.

Model prihoda
Prihod
Bruto marža

Lean Canvas je izrađen na temelju The Business Model Canvas-a
(www.businessmodelgeneration) i licenciran je preko Creative Commons
Attribution-Share Alike 3.0 un-ported licence.

Izvor: www.leanstack.com
Prijevod: Lean Startup Croatia
Lean Canvas - Hrvatska verzija

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Lean Canvas - Hrvatska verzija

  • 1. Problem Top 3 problema Rješenje Top 3 značajke Ključna metrika Prijedlog jedinstvene vrijednosti Jedinstvena, jasna, uvj erljiva poruka koja izražava zašto je proizvod/projekt različit i vrijedan da ga se kupi Koje ključne aktivnosti se mjere Nepoštena prednost Ne može biti lako kopirano ili kupljeno Korisnički segment Tko su ciljani korisnici Kanali Putevi do korisnika IME PROJEKTA Struktura troškova Tokovi prihoda Troškovi pridobivanja kupaca Troškovi distribucije Hosting Ljudi, itd. Model prihoda Prihod Bruto marža Lean Canvas je izrađen na temelju The Business Model Canvas-a (www.businessmodelgeneration) i licenciran je preko Creative Commons Attribution-Share Alike 3.0 un-ported licence. Izvor: www.leanstack.com Prijevod: Lean Startup Croatia