François Mark, Director - Interactive Graphics Studios

1. CROSS-PLATFORM CONTENT
Marketing your Apps...
By François Mark - Interactive Graphics Studios
MobileApps

2. Agenda
• Why is this important
• A mobile App is not enough
• Make your content accessible
• From Email Marketing to Mobile Marketing – HOW?
• Automating your Mobile Marketing to increase sales

3. Why cross-platform
content important
• It will enable you to do a pre-launch APPS promotion
• Educate your audience
• Build a relationship with your prospects (Virtual Dialog)
• Collect feedback and improve your apps
• Understand your audience expectations for new apps
• Increase sales revenue

4. A Mobile App is not Enough
Spread your Mobile Apps advertising
to a wider audience

5. The Mix
Tips: Mobile WEB service provider using HTML5,
CSS3 and JavaScript has the winning formula

6. Adaptive Web Design
(Example)
Mobile web Apps or Mobile site to support
your Native Mobile Apps

7. Traditional Marketing Way
How you can measure the impact of the marketing campaign...

8. Mobile Marketing – Closer
to your Customer...But
Mobile Presence

9. Why customer
profiling important?
• To segment your audience for better
targetting
• To understand customer needs
• Build new application
• Promote derived products and services
• Build relationship with your customer

10. Sell related products to customers and
increase sales
• Profiles your customer purchasing habits to sell derived products
• Provide Targeted products and services

11. Our Cross Platform Solutions
We create tailor-made online e-Strategies
and solutions to market your products
and services

12. Thank you