Introduction Mobility Public Relations, the full service PR agency for businesses in the mobile, wireless, Internet and video industries.

1. Introducing Mobility Public Relations PR Agency for Mobile, Wireless & Internet Technology Companies

2. Agenda Who We Are Art vs. Science of PR Telling the Your Story MoPR Social Media Tools

3. Who We Are

4. What We Can Offer You Count on a fast learning curve We know the mobility industry We understand the technology We can hit the ground sprinting We know the media landscape We have established relationships We create impact Strategic approach to your communications Strong coverage of your announcements Increased leadership perception We deliver results that matter Measure us by how we help advance your business objectives

5. About Mobility PR Why MoPR is a fit: MoPR only represents clients who play in the mobility space We believe PR is a core business function and that PR should be used to advance client business objectives We are technology geeks who can find our way out of the weeds Nimbleness of a boutique + firepower of PR vets who know the media and how they work

6. About Mobility PR We are a full service PR firm: Messaging & positioning Company & product launches Media & analyst relations Awards & thought leadership Crisis communications Speakers bureau Special events & tradeshows Competitive analysis Press releases & media alerts Press & analyst tours Press kit development Media training Editorial calendars PR plan development Case studies Web content development PR does not stand for Press Release We use all the tools – Shouldn’t you?

8. Well versed in networking technologies

10. 6 years in wireless industries

12. Led carrier technology accts

14. Our Philosophy PR is strategic and should be used strategically PR is a core business function PR is measured against business objectives PR tells a corporate story, not just product stories PR doesn’t mean “press release” We ask the tough questions Be bold!!

15. Where You’ve Seen Our Clients

16. Established Analyst Relationships

17. Awards Won for Clients

18. Global Communications The MoPR team has planned, managed and executed – often in-country – PR operations in countries in every continent. Beyond the USA and Canada, MoPR has experience in: Argentina Australia Austria Belarus Belgium Brazil China Denmark Mexico Netherlands New Zealand Nigeria Norway Philippines Russia Singapore France Germany Hong Kong India Indonesia Ireland Israel Japan South Africa South Korea Spain Sweden Taiwan UK Ukraine and beyond

19. Telling YOUR Story

20. Every Business Has a Story… Positioning and Messaging Accessibility Packaging Consistency Third Party Validation

21. Positioning and Messaging Stepping outside your bubble Understanding the competitive environment Understanding the audiences – all of them Value proposition and key message development

22. Accessibility Uplevel communications; understandable by the widest common denominator Use PR media appropriately Make it easier for your company to be found SEO Social Media Tools Blogging Complete press kit Responsive Making you a media resource

23. MoPR Social Media tools

24. Online Press Kits SEO Optimized Information in media-friendly formats: Word docs High res images Easy to navigate Easy to retrieve

25. MobilityWire® Social media press release distribution SEO Optimized Organized content in blog-friendly format Easy to search Increases web search results 10x Subscribed to by 100s of journalists

26. MobilityBlogs.net Blog network for MoPR clients MoPR handles skinning and design SEO Optimized Portal to see all blog RSS feeds

27. Thank You