2. “Houston we have a problem”
As banks face an end of 3 decades of growth in their traditional businesses, they are
looking for new revenue streams and to reduce customer churn
GLOBAL BANKING REVENUES AS A PERCENTAGE OF GDP
Source: McKinsey
© 2003 – 2013 Monitise Group Limited. All Rights Reserved. Confidential.
3. The evolution of mobile banking
Reasons to engage in mobile banking are changing, it is fast losing its place as a
differentiator and is increasingly seen as a new revenue generator
PAST
Mobile as a Differentiator
PRESENT
Mobile transactions larger than sum of
all other channels (if you do it right)
© 2003 – 2013 Monitise Group Limited. All Rights Reserved.
FUTURE
New revenue streams, new
customer relationships
4. The THREAT & OPPORTUNITY for Banks is real
“The Banks of Tomorrow :
Think Google and
Facebook”
WIRED Magazine
August 2013
CONSUMERS PREFER MOBILE WALLET
PROVIDERS OVER THEIR PRIMARY BANK
50%
30%
30%
© 2003 – 2013 Monitise Group Limited. All Rights Reserved.
CONSIDER PAYPAL FOR
BANKING SERVICES
80%
Source: Carlisle and Gallagher/Tower Group-CEB
study US consumers 2012
5. 5
Convergent Commerce
Financial Institutions
Mobile
• Banking/ Alerts
• Mobile Prepaid
• NFC/ Remote
• Remittances
• Offers
• App Markets
• Remittance
• NFC/ Private Label
• Remote Direct Bill
Social Media and
online advertising
Retail
• Mobile Checkout
• Mobile OS
• NFC/ Proximity
• Marketing Apps
• BarCode/ Text Purch
• Offers/ Promotions
• Shopping Apps/
Mobile Web
© 2003 – 2013 Monitise Group Limited. All Rights Reserved.
7. High engagement mobile banking needs to be
the foundation
Built for Mobile
PERSONAL
BANKING
BUSINESS
BANKING
27 50
Monthly Logins
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8. ABN AMRO – the time for ‘contextual mbanking
moving closer to the customer is now’
© 2003 – 2013 Monitise Group Limited. All Rights Reserved.
9. ABN AMRO: Mobile HAS overtaken Internet
9
© 2003 – 2013 Monitise Group Limited. All Rights Reserved.
10. Banks have assets to make the move from
mbanking to mcommerce
Volumes driven by
simple account
management access
Analytics based on
unique consumer FI
spend data
Simple ‘one click’
Ordering Process
© 2003 – 2013 Monitise Group Limited. All Rights Reserved.
11. Research underpins: Customers are ready to
SHOP on Mobile – are banks?
Research conducted by Future Foundation, commissioned by Monitise. Amongst Smartphone Users.
© 2003 – 2013 Monitise Group Limited. All Rights Reserved.
12. About Monitise
5/10
3/4
TOP US BANKS
TOP UK BANKS
KEY CUSTOMERS
350+ FIs & PARTNERS
800+
MOBILE MONEY EXPERTS
VISITS PER MONTH
MOBILE
$50bn
OF TRANSACTIONS
27+
ONLINE
6
BRANCH
<1
24m
REGISTERED
USERS
KEY PARTNERSHIPS
13. The Winning Formula for Banks
to Defend & Extend role in Payments & Commerce
Choice of Bank
• Key
Driver
Customer Engagement
Maximise
- Adoption
- Depth of usage
- Frequency of usage
Leverage
- Trusted brand
- Data
- Eyeballs
© 2003 – 2013 Monitise Group Limited. All Rights Reserved.
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Physical Wallet
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Digital Wallet
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Mobile Wallet
