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Unit 1:                                     The Business Environment
Unit code:                                  Y/502/5408
QCF Level 3:                                BTEC National
Credit value:                               10
Guided learning hours: 60

    Aim and purpose

The aim of this unit is to give learners the fundamental knowledge of a range of business organisations, and
the many factors that shape the nature of organisations operating in an increasingly complex business world.


    Unit introduction

Learners new to the studying of business will already be familiar with organisations through having dealt
with them as customers or employees. One of the aims of this unit is to help learners to build on these
experiences and learn to ‘walk in the shoes’ of owners, stakeholders and managers of organisations.
The unit introduces learners to a range of business activities. They will consider the purposes of different
organisations and the influence of stakeholders and how businesses organise themselves through strategic
planning and organisational structures.
Learners will then explore the dynamic nature of organisations through studying the impact of external
(political, legal and social) influences on business operations.
Next, they will study the fundamental economic principles that impact on businesses.
By studying two different business environments learners will gain some insight into how businesses operate
in different parts of the world and how the development of a global marketplace impacts on all businesses.


    Learning outcomes
On completion of this unit a learner should:
1      Know the range of different businesses and their ownership
2      Understand how businesses are organised to achieve their purposes
3      Know the impact of the economic environment on businesses
4      Know how political, legal and social factors impact on business.




 Edexcel BTEC Level 3 Nationals specification in Business
 – Issue 1 – January 2010 © Edexcel Limited 2009
                                                                                                            1
Unit content

1 Know the range of different businesses and their ownership
   Range of different businesses: local; national; international; global; public; private; not-for-profit/voluntary;
   sectors of business activity (primary, secondary and tertiary)
   Business purposes: supply of products or services; difference between profit and not-for profit organisations
   Ownership: public, private and voluntary sectors; types of ownership (sole trader, partnerships, private
   and public limited companies, government departments, government agencies, worker cooperatives,
   charitable trusts); main implications of different types of ownership on businesses (extent of liability,
   limitations to operation for public and charitable organisations)
   Key stakeholders: customers; employees; suppliers; owners; trade unions; employer associations;
   local and national communities; governments; influence of stakeholders on organisations


2 Understand how businesses are organised to achieve their purposes
   Organisational structures: purpose (division of work, lines of control and communication); types of
   structure (functional, geographic, product, type of customer); diagrammatic representation of structure
   (organisation charts); span of control
   Functional area: finance; marketing; production; customer service; sales; human resources.
   Strategic planning: mission and values; development of strategic aims and objectives; cascading of
   objectives throughout the organisation; strategic planning process; use of SMART (specific, measurable,
   achievable, resourced, time-bound) objectives
   Influencing factors: stakeholders; business environment; business type and ownership.
   Different aims: private sector aims (breakeven, survival, profit maximisation, growth); public sector
   aims (service provision, cost limitation, value for money, meeting government standards, growth
   of range of provision)


3 Know the impact of the economic environment on businesses
   Economic: importance of stability; impact on business of changes in the economic environment
   (growth, recession, ripple effect); levels of inflation; availability and cost of credit; labour; changes
   in government policy (legal, fiscal, monetary)
   Demand: influenced by affordability; competition; availability of substitutes; level of Gross Domestic
   Product (GDP); needs and aspirations of consumers
   Supply: Influenced by availability of raw materials and labour; logistics; ability to produce profitably;
   competition for raw materials; government support
   Changes in supply and demand: supply and demand curves; elasticity of demand; price sensitivity;
   influence of branding on price sensitivity
   Global interaction: levels and types of interdependence (supply chains, ownership of businesses,
   movement of capital and business operations, reducing ability of national governments to regulate
   global businesses)




                                                                     Edexcel BTEC Level 3 Nationals specification in Business
  2                                                                       – Issue 1 – January 2010 © Edexcel Limited 2009
4 Know how political, legal and social factors impact on businesses
    Political: political stability; government support for different types of organisations eg private, voluntary,
    public; fiscal eg levels and types of taxation; direct support eg grants, loans; providing infrastructure
    eg transport; internet; enhancing skills of the working population eg education, training, research;
    organisations to support businesses eg Business Link; membership of international trading communities
    eg European Union
    Legal: providing framework for business eg company law; protecting consumers and employees
    eg contract law, employment law, consumer protection; ensuring fair and honest trading
    eg competition law.
    Social: demographic issues eg population growth or decline; changes in structure eg ageing; households
    and families; education; attitude to work; religions; attitudes to male and female roles; ethics




 Edexcel BTEC Level 3 Nationals specification in Business
 – Issue 1 – January 2010 © Edexcel Limited 2009
                                                                                                                3
Assessment and grading criteria
In order to pass this unit, the evidence that the learner presents for assessment needs to demonstrate that
they can meet all the learning outcomes for the unit. The assessment criteria for a pass grade describe the
level of achievement required to pass this unit.

 Assessment and grading criteria
 To achieve a pass grade the            To achieve a merit grade the             To achieve a distinction grade
 evidence must show that the            evidence must show that, in              the evidence must show that,
 learner is able to:                    addition to the pass criteria,           in addition to the pass and
                                        the learner is able to:                  merit criteria, the learner is
                                                                                 able to:
 P1    describe the type of business,                                            D1      evaluate the influence
       purpose and ownership of                                                          different stakeholders exert
       two contrasting businesses                                                        in one organisation
       [RL]                                                                              [IE]


 P2    describe the different           M1 explain the points of view of
       stakeholders who influence          different stakeholders seeking
       the purpose of two                  to influence the aims and
       contrasting businesses              objectives of two contrasting
       [CT]                                organisations
 P3    describe how two businesses
       are organised
       [IE]
 P4    explain how their style
       of organisation helps them
       to fulfil their purposes.
 P5    describe the influence of        M2 compare the challenges to
       two contrasting economic            selected business activities
       environments on business            within a selected organisation,
       activities within a selected        in two different economic
       organisation                        environments
                                           [IE]
 P6    describe how political,          M3 analyse how political, legal          D2      evaluate how future changes
       legal and social factors are        and social factors have                       in economic political, legal
       impacting upon the business         impacted on the two                           and social factors, may impact
       activities of the selected          contrasting organisations.                    on the strategy of a specified
       organisations and their                                                           organisation.
       stakeholders.


PLTS: This summary references where applicable, in the square brackets, the elements of the personal,
learning and thinking skills applicable in the pass criteria. It identifies opportunities for learners to demonstrate
effective application of the referenced elements of the skills.

 Key           IE – independent enquirers         RL – reflective learners            SM – self-managers
               CT – creative thinkers             TW – team workers                   EP – effective participators



                                                                     Edexcel BTEC Level 3 Nationals specification in Business
   4                                                                      – Issue 1 – January 2010 © Edexcel Limited 2009
Employer engagement and vocational contexts
Centres should develop links with local businesses. Many businesses and chambers of commerce want to
promote local business and are often willing to provide work placements, visit opportunities, information
about businesses and the local business context and visiting speakers.
www.businessbritainuk.co.uk/ Provides information about business in Britain and has extensive links to other
business and business news sites.
www.fsb.org.uk/ The Federation of Small Businesses provides information, support and guidance about small
businesses in the UK.
Many businesses provide information about themselves. For example, Unilever, can be found at: www.unilever.co.uk.

Indicative reading for learners
Textbooks
Bevan J, Dransfield R, Coupland-Smith H, Goymer J and Richards C – BTEC Level 3 National Business Student
Book 1 (Pearson, 2009) ISBN 9781846906343
Bevan J, Goymer J, Richards C and Richards N – BTEC Level 3 National Business Student Book 2
(Pearson, 2009) ISBN 9781846906350
Coupland-Smith H and Mencattelli C – BTEC Level 3 National Business Teaching Resource Pack
(Pearson, 2009) ISBN 9781846906367
Dransfield and Needham – GCE AS level Business ISBN 0435401149
Jewell B – An Integrated Approach to Business Studies (Longman, 2000) ISBN 0582405424
Letts – Revise AS Business Studies (Letts Educational Ltd, 2004) ISBN 1843154242
Marcouse, Surridge, Watson and Swift – Business Studies for A level (Hodder, 2008) ISBN 0340966904
Marcouse I and Lines D – Business Case Studies, AS and A Level, 3rd Edition (Longman, 2002)
ISBN 0582406366
Palmer and Hartley – The Business Environment (McGraw-Hill, 2006) ISBN 0077109902
Worthington and Britton – The Business Environment (Financial Times/Prentice Hall, 2006) ISBN 0273704249
Journals
Business Review Magazine (Phillip Allan Publishers – see www.phillipallan.co.uk)
The Economist (The Economist Newspaper Group Inc)
Newspapers
Quality newspapers – especially the business sections




 Edexcel BTEC Level 3 Nationals specification in Business
 – Issue 1 – January 2010 © Edexcel Limited 2009
                                                                                                            9
Websites

www.bbc.co.uk/business               BBC News website
www.bbc.co.uk/news                   BBC Business website
www.becta.org.uk                     British Educational Communications and Technology Agency
www.bized.ac.uk                      Business education website including learning materials and quizzes
www.careers-in-business.com          Information on a variety of business careers
www.carol.co.uk                      Online company annual reports
www.direct.gov.uk                    Gateway to public services
www.fenc.org.uk                      Products and services for organisations involved in education
www.eubusiness.com                   Online business information service about the European Union
www.examstutor.com/business          Support for teachers and students
www.jisc.org.uk                      Joint Information Systems Committee (guidance and advice for further
                                     and higher education)
www.lsda.org.uk                      Learning and Skills Development Agency
www.learnthings.co.uk                Learnthings – providers of interactive digital resources
www.nln.ac.uk                        National Learning Network
www.projectalevel.co.uk              Project A Level – revision resources for learners
www.rdn.ac.uk/news/headlines         Resource Discovery Network – a gateway to internet resources for
                                     learning, teaching and research
www.s-cool.co.uk                     A-level and GCSE revision material
www.statistics.gov.uk                Official UK statistics
www.thetimes100.co.uk                Free materials and case studies

Broadcasts
The following programmes often include business items:
The Money Programme BBC2 (weekly)
Working Lunch BBC2 (daily)




                                                               Edexcel BTEC Level 3 Nationals specification in Business
 10                                                                 – Issue 1 – January 2010 © Edexcel Limited 2009

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Unit 1 the_business_environment edited

  • 1. Unit 1: The Business Environment Unit code: Y/502/5408 QCF Level 3: BTEC National Credit value: 10 Guided learning hours: 60 Aim and purpose The aim of this unit is to give learners the fundamental knowledge of a range of business organisations, and the many factors that shape the nature of organisations operating in an increasingly complex business world. Unit introduction Learners new to the studying of business will already be familiar with organisations through having dealt with them as customers or employees. One of the aims of this unit is to help learners to build on these experiences and learn to ‘walk in the shoes’ of owners, stakeholders and managers of organisations. The unit introduces learners to a range of business activities. They will consider the purposes of different organisations and the influence of stakeholders and how businesses organise themselves through strategic planning and organisational structures. Learners will then explore the dynamic nature of organisations through studying the impact of external (political, legal and social) influences on business operations. Next, they will study the fundamental economic principles that impact on businesses. By studying two different business environments learners will gain some insight into how businesses operate in different parts of the world and how the development of a global marketplace impacts on all businesses. Learning outcomes On completion of this unit a learner should: 1 Know the range of different businesses and their ownership 2 Understand how businesses are organised to achieve their purposes 3 Know the impact of the economic environment on businesses 4 Know how political, legal and social factors impact on business. Edexcel BTEC Level 3 Nationals specification in Business – Issue 1 – January 2010 © Edexcel Limited 2009 1
  • 2. Unit content 1 Know the range of different businesses and their ownership Range of different businesses: local; national; international; global; public; private; not-for-profit/voluntary; sectors of business activity (primary, secondary and tertiary) Business purposes: supply of products or services; difference between profit and not-for profit organisations Ownership: public, private and voluntary sectors; types of ownership (sole trader, partnerships, private and public limited companies, government departments, government agencies, worker cooperatives, charitable trusts); main implications of different types of ownership on businesses (extent of liability, limitations to operation for public and charitable organisations) Key stakeholders: customers; employees; suppliers; owners; trade unions; employer associations; local and national communities; governments; influence of stakeholders on organisations 2 Understand how businesses are organised to achieve their purposes Organisational structures: purpose (division of work, lines of control and communication); types of structure (functional, geographic, product, type of customer); diagrammatic representation of structure (organisation charts); span of control Functional area: finance; marketing; production; customer service; sales; human resources. Strategic planning: mission and values; development of strategic aims and objectives; cascading of objectives throughout the organisation; strategic planning process; use of SMART (specific, measurable, achievable, resourced, time-bound) objectives Influencing factors: stakeholders; business environment; business type and ownership. Different aims: private sector aims (breakeven, survival, profit maximisation, growth); public sector aims (service provision, cost limitation, value for money, meeting government standards, growth of range of provision) 3 Know the impact of the economic environment on businesses Economic: importance of stability; impact on business of changes in the economic environment (growth, recession, ripple effect); levels of inflation; availability and cost of credit; labour; changes in government policy (legal, fiscal, monetary) Demand: influenced by affordability; competition; availability of substitutes; level of Gross Domestic Product (GDP); needs and aspirations of consumers Supply: Influenced by availability of raw materials and labour; logistics; ability to produce profitably; competition for raw materials; government support Changes in supply and demand: supply and demand curves; elasticity of demand; price sensitivity; influence of branding on price sensitivity Global interaction: levels and types of interdependence (supply chains, ownership of businesses, movement of capital and business operations, reducing ability of national governments to regulate global businesses) Edexcel BTEC Level 3 Nationals specification in Business 2 – Issue 1 – January 2010 © Edexcel Limited 2009
  • 3. 4 Know how political, legal and social factors impact on businesses Political: political stability; government support for different types of organisations eg private, voluntary, public; fiscal eg levels and types of taxation; direct support eg grants, loans; providing infrastructure eg transport; internet; enhancing skills of the working population eg education, training, research; organisations to support businesses eg Business Link; membership of international trading communities eg European Union Legal: providing framework for business eg company law; protecting consumers and employees eg contract law, employment law, consumer protection; ensuring fair and honest trading eg competition law. Social: demographic issues eg population growth or decline; changes in structure eg ageing; households and families; education; attitude to work; religions; attitudes to male and female roles; ethics Edexcel BTEC Level 3 Nationals specification in Business – Issue 1 – January 2010 © Edexcel Limited 2009 3
  • 4. Assessment and grading criteria In order to pass this unit, the evidence that the learner presents for assessment needs to demonstrate that they can meet all the learning outcomes for the unit. The assessment criteria for a pass grade describe the level of achievement required to pass this unit. Assessment and grading criteria To achieve a pass grade the To achieve a merit grade the To achieve a distinction grade evidence must show that the evidence must show that, in the evidence must show that, learner is able to: addition to the pass criteria, in addition to the pass and the learner is able to: merit criteria, the learner is able to: P1 describe the type of business, D1 evaluate the influence purpose and ownership of different stakeholders exert two contrasting businesses in one organisation [RL] [IE] P2 describe the different M1 explain the points of view of stakeholders who influence different stakeholders seeking the purpose of two to influence the aims and contrasting businesses objectives of two contrasting [CT] organisations P3 describe how two businesses are organised [IE] P4 explain how their style of organisation helps them to fulfil their purposes. P5 describe the influence of M2 compare the challenges to two contrasting economic selected business activities environments on business within a selected organisation, activities within a selected in two different economic organisation environments [IE] P6 describe how political, M3 analyse how political, legal D2 evaluate how future changes legal and social factors are and social factors have in economic political, legal impacting upon the business impacted on the two and social factors, may impact activities of the selected contrasting organisations. on the strategy of a specified organisations and their organisation. stakeholders. PLTS: This summary references where applicable, in the square brackets, the elements of the personal, learning and thinking skills applicable in the pass criteria. It identifies opportunities for learners to demonstrate effective application of the referenced elements of the skills. Key IE – independent enquirers RL – reflective learners SM – self-managers CT – creative thinkers TW – team workers EP – effective participators Edexcel BTEC Level 3 Nationals specification in Business 4 – Issue 1 – January 2010 © Edexcel Limited 2009
  • 5. Employer engagement and vocational contexts Centres should develop links with local businesses. Many businesses and chambers of commerce want to promote local business and are often willing to provide work placements, visit opportunities, information about businesses and the local business context and visiting speakers. www.businessbritainuk.co.uk/ Provides information about business in Britain and has extensive links to other business and business news sites. www.fsb.org.uk/ The Federation of Small Businesses provides information, support and guidance about small businesses in the UK. Many businesses provide information about themselves. For example, Unilever, can be found at: www.unilever.co.uk. Indicative reading for learners Textbooks Bevan J, Dransfield R, Coupland-Smith H, Goymer J and Richards C – BTEC Level 3 National Business Student Book 1 (Pearson, 2009) ISBN 9781846906343 Bevan J, Goymer J, Richards C and Richards N – BTEC Level 3 National Business Student Book 2 (Pearson, 2009) ISBN 9781846906350 Coupland-Smith H and Mencattelli C – BTEC Level 3 National Business Teaching Resource Pack (Pearson, 2009) ISBN 9781846906367 Dransfield and Needham – GCE AS level Business ISBN 0435401149 Jewell B – An Integrated Approach to Business Studies (Longman, 2000) ISBN 0582405424 Letts – Revise AS Business Studies (Letts Educational Ltd, 2004) ISBN 1843154242 Marcouse, Surridge, Watson and Swift – Business Studies for A level (Hodder, 2008) ISBN 0340966904 Marcouse I and Lines D – Business Case Studies, AS and A Level, 3rd Edition (Longman, 2002) ISBN 0582406366 Palmer and Hartley – The Business Environment (McGraw-Hill, 2006) ISBN 0077109902 Worthington and Britton – The Business Environment (Financial Times/Prentice Hall, 2006) ISBN 0273704249 Journals Business Review Magazine (Phillip Allan Publishers – see www.phillipallan.co.uk) The Economist (The Economist Newspaper Group Inc) Newspapers Quality newspapers – especially the business sections Edexcel BTEC Level 3 Nationals specification in Business – Issue 1 – January 2010 © Edexcel Limited 2009 9
  • 6. Websites www.bbc.co.uk/business BBC News website www.bbc.co.uk/news BBC Business website www.becta.org.uk British Educational Communications and Technology Agency www.bized.ac.uk Business education website including learning materials and quizzes www.careers-in-business.com Information on a variety of business careers www.carol.co.uk Online company annual reports www.direct.gov.uk Gateway to public services www.fenc.org.uk Products and services for organisations involved in education www.eubusiness.com Online business information service about the European Union www.examstutor.com/business Support for teachers and students www.jisc.org.uk Joint Information Systems Committee (guidance and advice for further and higher education) www.lsda.org.uk Learning and Skills Development Agency www.learnthings.co.uk Learnthings – providers of interactive digital resources www.nln.ac.uk National Learning Network www.projectalevel.co.uk Project A Level – revision resources for learners www.rdn.ac.uk/news/headlines Resource Discovery Network – a gateway to internet resources for learning, teaching and research www.s-cool.co.uk A-level and GCSE revision material www.statistics.gov.uk Official UK statistics www.thetimes100.co.uk Free materials and case studies Broadcasts The following programmes often include business items: The Money Programme BBC2 (weekly) Working Lunch BBC2 (daily) Edexcel BTEC Level 3 Nationals specification in Business 10 – Issue 1 – January 2010 © Edexcel Limited 2009