1. MURRAY MCLAUCHLAN
4 KaimCrescent, Bathgate, West Lothian, EH48 1ER
Mobile: 07909 332646,Tel: 01506 650408,
murray@hotmail.co.uk.
An experienced, hardworking,reliable, professional with accountmanagement, marketing, sales and
senior management experience.
SUMMARY
An experienced business manager,with a varied skill set. Including thedevelopment and delivery of
marketing initiatives and sales activity,that wins new business contracts. In addition,a highly
experienced clientaccountmanager who helps retains longterm clientbusiness. Strategic thinker
who can develop new products and services to deliver business growth to existingand new business
clients.An executive with an excellent eye for planning coupled with a friendly professional manner.
SKILLS
Clientmanagement, sales development, marketing and staff management. Backed by many years of
experience in practical,pragmatic businessand marketingmanagement.
Client Relationships
Many years of experience in building and developingstrongclientrelationships,resultingin longterm
profitablebusiness
Marketing Planning
An excellent grasp of marketing principals and howthey are practically applied. An experienced
marketing planner with the capability to adapt an approach to attract different target audiences to
achieveresults.A timely and professional communicator.
New Product Development
Instrumental in developing many new products and initiatives for a number of IT vendors
Project & Management Experience
Responsiblefor multipleclientprojects and on-going clientbusiness.Experienced in managingand
motivatinga diverse, telemarketing team to ensure effective results acrossa wideIT productrange,
includingNetworking, Servers, Accounts Software, Production Software, Design Software, Web
Services,SpecialistTechnical ITservices
Presentations
Extensive experience in presenting products and services in face-to-facemeetings, by webinars,
conference callsand telephone, to senior management and director level contacts.
IT Skills
MS Office,ACT, Goldmine and other bespoke, Access based, CRM applications. Competent user of
LinkedIn for marketing and business development. Able to grasp any new applications very quickly.

2. WORK HISTORY
Jun 2015 – Present Managing Director, Business Intelligence & Development Services Limited
Heading up my own company offering business development and related marketing
services to the IT sector. Current projects includeTier 2 EARP software vendor covering
new business and productdevelopment. Business development for world leading
supplier of IT solution in the health sector.
Jan 2014 – Feb 2015 Marketing Manager, Escape Business Technologies & Encode Software Solutions,
Glasgow
Initially employed on a contractor basis after a few months I was brought on as a full
time employee. The focus was business development and lead generation for two
companies in the group. Escape focusingon IT infrastructure,maintenanceand support
and Encode focusingMS Dynamics NAV support. I created managed and maintained
various lead generation and engagement programs resultingin appointments and
business wins.
2000 to 2014 Business Development, Client Relationship & General Manager, Computer Users
Information Service (CUIS), Milngavie
Clientmanagement and sales on a daily basis, worked with clients to help them achieve
their sales goalsthrough the implementation of business development programs.
Worked with clients and internal teams to develop new products. Regular contact with
clients and prospects. Worked with internal teams to ensure clientrequirements were
met. A senior manager within the business enablingme to gain and experience a wide
view on business and business management
1995 - 2000 Marketing Executive, Campbell Lee Computer Service, Falkirk
I was responsiblefor the marketing initiatives of a diverseproductset (i.e. anythingthat
was not software!) within the business. I worked with Directors,senior management,
other group companies and third party OEMs promoting solutions to the Scottish IBM
AS/400 user base,both existingclients and prospects.
I worked with a number of internal and external parties to deliver regular marketing
activity covering;marketing planning,exhibitions and events, marcoms (incomingand
outgoing), managingbudgets (either securingfundingand managingspend), and sales
support.
1992 - 1995 Marketing Executive, Quorum Systems, Livingston
In this role, I worked as assistantto the Product Marketing Manager. My main function
was to plan and manage monthly marketing events to driveprospect activity on an on-
going basis.I also delivered a new sales database,managed sales prospectactivity,and
ensured monthly mailingactivity was maintained.
References are availableon request, or view my profileon LinkedIn
EDUCATION
Chartered Institute of Direct Marketing Diploma in Direct Marketing, Napier University
HND Communication Studies, Napier University
HNC Business Studies, Napier University
HOBBIES & INTERESTS
Much of my time is taken up by my family takingmy two daughters to various activities. When I do
have, some sparetime I liketo read crime procedural novels and liketo seek out new authors. I like
listeningto music and have a very eclectic taste that encompasses pop, rock,classical,jazz,blues and
soul. I also enjoy watchingdocumentaries mainly with a musical theme. I have recently returned to
the world of music and taken up playingdrums (again!) playingwith a coupleof local bands.