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II did this presentation in 2008 when I was in 2nd semester of my BBA program . Md. Muzahidul Islam +8801818534962 muzahid41@gmail.com Now I am with GMG Airlines Ltd. In Commercial Department.
Population 2005 -------------139.8 million  2011---------------153.1million  (projection) 1.58% -80 hector
Aristocrat MASHROOM
We will start our business from 2010
Our target is not only make profit but also make a big potential market for the mushroom. We want to make us as an example for the other people who are unemployed. So  by this business we want to remove the darkness of unemployment problem.
Our Objectives: Image & Reputation Reasonable Price Social Awareness Quality Quantity Profit
Mushroom A mushroom is the fleshy, spore-bearing fruiting body of a fungus, typically produced above ground on soil or on its food source.
HISTORY Mushroom cultivation starts in Bangladesh from 1979 with the help of Japanese organization JOCDV.   In 2003 government introduce a mushroom development project under agriculture extension department.
Market size: Mushroom market of Bangladesh is very small and  not much matured. At present  the number of Customers are  within 70000 to 90000.  Sylhet Rajshahi  Dhaka Chittagong Khulna They are of mainly high level and mid level Barisal Generally mushrooms are consumed within the cities.
Targeted customers: Big supplier who supply their product to the hotels, restaurants and departmental shops.   Local supplier who sell their product door to door and some times to the local market. Agro based  product producer.
Market characteristics : 1. Number of lower level customer is higher than Mid and high level customer. 2.Traditional food lover customers
3.  Customers are unconscious about their health.  4.Consumers are price sensitive.
Competition: Competitors name: 1.Maruf’s Mushroom 2.Mushroom Bangla
Location We will set our project in Gazipur. Because it is near dhaka and there cost of land and other costs are low Gazipur Dhaka
Location 1Bigha
Sales chain: Aristocrat mushroom Hotels Big supplier Restaurants  House holds  Local supplier Grocery shop
Advertising 1. Leaflet 2. Paper add 4. Internet add (when we will export our product) 3. Magazine add
Pricing: Fixed cost : Maintenance cost                                                   60000.00 Electricity bill                                                         12000.00 Loan payment                                                        183600.00 Promotion cost                                                       100000.00  Depreciations--- 	Building            15000.00 	Shelf                   2500.00 	Equipment          2000.00 	Water supply       500.00 	Others                   500.00 		           __________ 	Total 			                 20500.00 					__________ Total fixed cost-----                                   -------- 376100.00 ========
Variable cost: Spoon bag                                         720000.00 Trans port cost                                   16000.00 Salaries                                             420000.00                                                          ____________ Total variable cost                        1156060.00                                                                                      			      ========= Total cost = fixed cost + variable cost                   = 376100.00 + 1156060.00                   = 1532100.00  Per unit cost = 34.00 Mark up 194% Selling price = 34.00 + (34.00 * 194%) =100.00
Credit terms: We will try to sell  our product 100%by  cash  100% Credit will be maximum  60%  60% Sales We will maintain our receivable within 50000.00  Sales                    50000
1st year production Long range plan: 1. We will increase our production by  2.5 times with in 1.5  year 2.5 2.Within 2 years we will export.
3.Within  years we will produce new types of mushroom. 4.Within 5 years we will start mushroom based product production farm to diversify our business.
End of my part

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Mushroom business plan

  • 1.
  • 2.
  • 3. II did this presentation in 2008 when I was in 2nd semester of my BBA program . Md. Muzahidul Islam +8801818534962 muzahid41@gmail.com Now I am with GMG Airlines Ltd. In Commercial Department.
  • 4.
  • 5. Population 2005 -------------139.8 million 2011---------------153.1million (projection) 1.58% -80 hector
  • 7. We will start our business from 2010
  • 8. Our target is not only make profit but also make a big potential market for the mushroom. We want to make us as an example for the other people who are unemployed. So by this business we want to remove the darkness of unemployment problem.
  • 9. Our Objectives: Image & Reputation Reasonable Price Social Awareness Quality Quantity Profit
  • 10. Mushroom A mushroom is the fleshy, spore-bearing fruiting body of a fungus, typically produced above ground on soil or on its food source.
  • 11. HISTORY Mushroom cultivation starts in Bangladesh from 1979 with the help of Japanese organization JOCDV. In 2003 government introduce a mushroom development project under agriculture extension department.
  • 12. Market size: Mushroom market of Bangladesh is very small and not much matured. At present the number of Customers are within 70000 to 90000. Sylhet Rajshahi Dhaka Chittagong Khulna They are of mainly high level and mid level Barisal Generally mushrooms are consumed within the cities.
  • 13. Targeted customers: Big supplier who supply their product to the hotels, restaurants and departmental shops. Local supplier who sell their product door to door and some times to the local market. Agro based product producer.
  • 14. Market characteristics : 1. Number of lower level customer is higher than Mid and high level customer. 2.Traditional food lover customers
  • 15. 3. Customers are unconscious about their health. 4.Consumers are price sensitive.
  • 16. Competition: Competitors name: 1.Maruf’s Mushroom 2.Mushroom Bangla
  • 17. Location We will set our project in Gazipur. Because it is near dhaka and there cost of land and other costs are low Gazipur Dhaka
  • 19. Sales chain: Aristocrat mushroom Hotels Big supplier Restaurants House holds Local supplier Grocery shop
  • 20. Advertising 1. Leaflet 2. Paper add 4. Internet add (when we will export our product) 3. Magazine add
  • 21. Pricing: Fixed cost : Maintenance cost 60000.00 Electricity bill 12000.00 Loan payment 183600.00 Promotion cost 100000.00 Depreciations--- Building 15000.00 Shelf 2500.00 Equipment 2000.00 Water supply 500.00 Others 500.00 __________ Total 20500.00 __________ Total fixed cost----- -------- 376100.00 ========
  • 22. Variable cost: Spoon bag 720000.00 Trans port cost 16000.00 Salaries 420000.00 ____________ Total variable cost 1156060.00 ========= Total cost = fixed cost + variable cost = 376100.00 + 1156060.00 = 1532100.00 Per unit cost = 34.00 Mark up 194% Selling price = 34.00 + (34.00 * 194%) =100.00
  • 23. Credit terms: We will try to sell our product 100%by cash 100% Credit will be maximum 60% 60% Sales We will maintain our receivable within 50000.00 Sales 50000
  • 24. 1st year production Long range plan: 1. We will increase our production by 2.5 times with in 1.5 year 2.5 2.Within 2 years we will export.
  • 25. 3.Within years we will produce new types of mushroom. 4.Within 5 years we will start mushroom based product production farm to diversify our business.
  • 26. End of my part