1.
www.naaponline.org | www.facebook.com/NAAPNational | www.twitter.com/NAAPNational
1
Advertising
Ratecard
May
2014
Advertising
Ratecard
Contents
Multi-platform Offerings................................................................................................................ 1
Banner Rates ................................................................................................................................. 2
Banner Ad Sizes & Specs .............................................................................................................. 2
1.
Standard Banner Ad (300x250) ....................................................................................... 2
2.
Horizontal Banner Ad (Custom size: 620x75).................................................................. 2
3.
Formats Accepted............................................................................................................ 2
Banner Placements....................................................................................................................... 3
1.
All pages (Bottom right placement): Standard Banner Ad ......................................... 3
2.
NAAP Events Database: Horizontal Banner Ad .................................................................. 4
3.
Arab Resource Directory: Horizontal Banner Ad ........................................................... 5
4.
Chapter Homepages: Horizontal Banner Ad ................................................................ 6
Acceptability & Indemnity........................................................................................................... 7
Multi-‐platform
Offerings
NAAP offers multiple opportunities on www.naaponline.org to advertise relevant
offerings to our network.
Additionally, there are custom advertising opportunities across our national &
local email lists and social media platforms.
For inquiries, please contact us at http://www.naaponline.org/contact/.
2.
www.naaponline.org | www.facebook.com/NAAPNational | www.twitter.com/NAAPNational
2
Banner
Rates
Size/ Placement CPM*
Standard Banner $50
Events Database (Horizontal Banner) $75
Arab Resource Directory (Horizontal Banner) $50
Chapter Homepages (Horizontal Banner) $50
*
CPM
-‐
Cost
per
Thousand
Impressions
Banner
Ad
Sizes
&
Specs
1. Standard
Banner
Ad
(300x250)
2. Horizontal
Banner
Ad
(Custom
size:
620x75)
3. Formats
Accepted
o Standard image banners: GIF, PNG, JPG, and BMP files
o Flash ads: SWF files
o Video
o Rich-media and HTML ads
3.
www.naaponline.org | www.facebook.com/NAAPNational | www.twitter.com/NAAPNational
3
Banner
Placements
1. All
pages
(Bottom
right
placement):
Standard
Banner
Ad
o Target page placements available
4.
www.naaponline.org | www.facebook.com/NAAPNational | www.twitter.com/NAAPNational
4
2. NAAP Events Database: Horizontal Banner Ad
o Across all event pages
5.
www.naaponline.org | www.facebook.com/NAAPNational | www.twitter.com/NAAPNational
5
3. Arab
Resource
Directory:
Horizontal
Banner
Ad
o Across all listings
6.
www.naaponline.org | www.facebook.com/NAAPNational | www.twitter.com/NAAPNational
6
4. Chapter
Homepages:
Horizontal
Banner
Ad
o Chapter (geography) specific
7.
www.naaponline.org | www.facebook.com/NAAPNational | www.twitter.com/NAAPNational
7
Acceptability
&
Indemnity
NAAP reserves the right to reject any advertisement which does not conform to
professional standards of presentation or which appears to be misleading,
unethical or offensive, or is deemed inappropriate for NAAP’s brand, or in any
way would lower the credibility of NAAP.
The advertiser and/or advertising agency assume liability for all content
(including text, representation and illustrations) of all ads sent to NAAP, and
responsibility for any claims against the publisher arising therefrom.
NAAP does not guarantee minimum views or clicks for ads, and we do not
provide reports to the advertiser. Access to traffic reports may be made
available by special request.
By authorizing an agency to place advertisements in its behalf, an advertiser
also agrees to pay for such ads in full if for any reason its authorized agency is
or becomes unable to do so.
For inquiries, please contact us at http://www.naaponline.org/contact/.
