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World’s most
accessible
consumer credit
product
 @NOAHConference
 @noah_conference
 @noah-conference
 @NOAHConference
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Limited access
If you don’t have a bank account,
you cannot have a credit score and
cannot access financing. Even for
people with credit scores, only
about half of them were able to
access financing in the past 12
months.
Inadequate assessment
Credit risk assessment systems fail
to deploy an accurate assessment
of creditworthiness They are mostly
dependent on banking credit history
and neglecting extensive user
behavioral data.
No transparency
How is your score calculated?
Central scoring systems are not
transparent about the set of rules
defined in their credit scoring
mechanism, causing a lack of trust
in the scoring system.
“2.93”billion
people
The Problem
53%of the world’s adults
have no access to
financial instruments.
Source: McKinsey research https://www.mckinsey.com/industries/financial-services/our-insights/counting-the-worlds-unbanked
26-50%
v
0-25 %
z
51-75%
v
76-100%
v
Latin America
250 million adults
65%
High income OECD
countries
60 million adults
8%
Central Asia &
Eastern Europe
193 million adults
49%
East Asia

Southeast Asia
876 million adults
59%
SouthAsia
612 million adults
58%Middle East
136 million adults
67%
Sub-Saharan Africa
326 million adults
80%
2.5 billion unbanked
72% of population is ‘not credible’
According to World Bank statistics, 2.45
billion people in the world are unbanked,
while over 975 million of the current
banked population is not eligible for credit
which means 3.42 billion people (72% of
the world adult population) is defined as
‘not credible’.
Over 70% of the underdeveloped part of
the world has no access to credit and
almost 60% of global population demands
increase in credit usages.
Expensive, non-digital and insecure
traditional methods are being used at the
moment to meet the financial needs.
World’s most accessible consumer credit product
85% of our consumers get credit
in less than 1 minutes
PersonalizedInstant
Convenient
Open Inclusive
TransparentApply 24/7; no paperwork; no
visits to the bank
No credit history or bank
account required
3 or 4-week tenors; loan sized (USD
$10-300) & fees customized based on
creditworthiness; loan limits increase as
customers establish history
No application fee, no penalties, no
rollovers
>50% average approval rate
Social data
Mobile phone data
Psychometric data
Demographic data
Bill payment data
Location data
Personal Network Data
Merchant Transactions
Personal identifiers
We created a modern credit…
Process data Select ML models
Decisioning Toolkit
Fraud Model
Anomaly Detection Model
Personal Network Model
Behavioral Model
Deduplication New User
Repayment Model
Transaction Model
Credit Strategies
Smart Credit Decision Based on Risk
Dynamic Score Calculation
Real-time Rescoring Mechanism
Utilization of User Consented Data
Train and deploy
chosen model
Predicting probability of
default, churn
and bad debts
Integrate in Business
That’s why we are building a new generation bank to own our
customers and then roll out a complete solution
Mortgage
Cross Border
Services
Business
Loan
Insurance
Auto Loan
Personal
Loan
Currently
Live
Credit Score
Prepaid/Debit
Cards
Global Bank
Account
Use cases for global financial transformation
Installment Shopping
Digital conversion for the most
traditional shopping and payment
methods.
Microcredit
Microcredits made available by
lenders based on the unbiased
credit score for users.
P2P Finance
Credibility assessment for p2p
financing with user permission to
scorecard sharing.
Reliability Measure
A global score to serve as a
benchmark for any app, service or
business.
Pay with Colendi
Auto
Opet
Apparel
Boyner
Electronics
Teknosa
Home & Furniture
Ikea
Market
CarrefourSA
Shipping
YurtiçiKargo
Apparel
Mavi
Apparel
Jack & Jones
Apparel
Morhipo
Apparel
NetWork
Accessories
Atasay
Apparel
Kiğılı
Auto
Speedy
Business
eOfis
Beauty
Aydınlar Dental
Beauty
EsDerm
Travel & Events
CaveArt
Travel & Events
Le Vent
Shoes
Hotiç
Apparel
Ipekyol
Apparel
Ebebek
B2B2C Strategy
Limak
Limak Energy has more than 4 million
households in Turkey.
App Features:
• Bill payment on Limak Wallet
• Colendi Score Integration
• Limak Pre-paid Card
• Installment Shopping
B2B2C partnerships are ready to scale 100x growth
with existing partners
Active Userbase Conversion Rate Potential Users
Similar Future Potential Partnerships
can scale to 100x customers
3,000,000
1,500,000
100,000
2% (Loans) 600,000
300,000
20,000
2% (Loans)
2% (Loans)
Usage Areas of
Colendi
Colendi will become a lifestyle Super App
Life services
Social platforms
Merchant resources
Financial services
Pay with Colendi
Mortgage
Cross Border
Services
Business
Loan
Insurance
Auto Loan
Personal
Loan
Build Credit
Prepaid Cards
Public Welfare
Medical Services
Campus
Daily Household
Services
Mobile Top-up
Transportation
Merchants
Dining
Online
Shopping
Gaming
18.30 20.00 21.00
12.00 15.00 16.00
07.30 08.00 08.15
Colendi Wallet
Team & Board
- Key Highlights
Serkan Omerbeyoglu
Payment processor
Acquired by
Our Fintech journey has begun over the past
decade with the purpose of providing basic
financial services to unbanked & underbanked
populations.
Team’s proven track record in Fintech sector
with multiple digital payment services covering
millions of unbanked populations and
successful exits provided the necessary
know-how and technical confidence to create
Colendi.
Acquired by
Vamshi AmbatiRam Chari Deniz Devrim Cengiz
As a team that aims to become leading force
in industry, we are aware of the fact that it is
not so possible to be successful without the
right people in our team and advisory board.
Colendi is proud to work with such
professionals of their sectors and we continue
to expand our activities and area of influence
with the help of their impressive skills and
experiences.
Erkan Kilimci
Bulent Tekmen
Mehmet Bostan
Errol Damelin
Summary: Ready with Tested Technology and Traction to
Disrupt 4 Trillion USD Market
A Global Vision
Colendi is a global product for
people who doesn’t have a bank
account or access to any financial
services Colendi provides banking
platform, credit score and micro
credit platform. This technology
creates new financing opportunities
in the markets with underserved
individuals and businesses.
Technology


Blockchain technology promises
huge potential to create a more
prosperous world where trust is
established through mass
collaboration and clever codes
rather than a powerful central
institution. Colendi embodies this
vision by its innovative scoring
algorithms in order to transform
financial service technologies.
Market
Colendi proposes a valid solution to
a chronic financial problem affecting
directly 5 billion “not-credible”
people, comprised of 2.45 billion
unbanked along with microfinance
requiring banked populations. The
economic impact is huge, and
Colendi has a unique solution to
create a globally reliable network.
Colendi Token
Colendi Token enables lenders/
merchants access Colendi Protocol to
check the creditworthiness of their
customer prior to issuing microcredit.
Complimentary to this utility, Colendi
token will also be staked by lenders
and data integrating parties to
bootstrap the network that is backed
by a reward and disincentive
mechanism.
Team


The founders are experienced
entrepreneurs and early fintech
adopters with earlier successful
exits. Their earlier startups reached
millions of unbanked populations
with convenient payment
technologies. Colendi is a product of
this know-how designed to solve the
unbanked risk assessment problem.
Governance

High-profile advisory board complements the capabilities of the management team. A well-established regulatory, legal and tax
system provides all community a high transparency with periodical reports and regulated governance. Colendi has established
its HQ at Zug, Switzerland with advisory from PwC.
Investors
Appendix
Market Size and Global Expansion
Selected Completed NOAH Transactions
Focus on Leading European Internet companies
Covering over 400 companies across 25 online
verticals, a broad range of over 500 investors as
well as 100+ online-focused corporates
Deep understanding of industry dynamics
Ability to add value beyond banking advice
Facilitates overall process and minimizes
management distraction
NOAH Advisors is globally well connected
and has direct access to virtually all key
players in the industry
Knowledge of and strong relationships with
potential buyers’ key decision makers
Proactively finds and unlocks attractive
investment opportunities for leading investors
Annual NOAH Conference in its 10th year
Over 40 years of combined relevant M&A experience
Routine execution of M&A and financing transactions
with sizes of several billion euros
30 successfully completed NOAH Advisors transactions
underline successful transfer of M&A competencies to
the Internet sector
Entrepreneurial mind-set, focused on growing the
business and establishing a reputation for excellence
Ability to deliver top results in short time frames
Highly success-based compensation structures align
interests of clients and NOAH Advisors, and demonstrate
conviction to deliver top results
Creative deal solutions
Unique Industry Know-How
Unmatched Network and Relationships
Strong Investment Banking Competence
Full Commitment - We Are Entrepreneurs!
EUROPE’S LEADING INTERNET
CORPORATE FINANCE BOUTIQUE®
The NOAH Advisors Core Banking Team
Marco Rodzynek
Managing Director & Founder
Jan Brandes
Managing Director
Nikhil Parmar
Director
Olek Skwarczek
Associate
Lukas Schlund
Analyst
December 2014 October 2014
Sale of 100% of
for $800m to
Exclusive Financial Advisor to
Fotolia and the Selling Shareholders
Sale of 100% of
for €80m to
Exclusive Financial Advisor to
Trovit and its Shareholders
October 2016
Investment in
Exclusive Financial Advisor to KäuferPortal
and its Shareholders
by
84% Ownership
December 2016
August 2017
Financial Advisor to Silver Lake
Financial Advisor to EMK Capital
Investment in
Acquisition of a Majority Stake in
by
by
at a valuation of $200m
November 2019 July 2019
September 2018
Financial Advisor to MagicLab
Financial Advisor to AU10TIX
and its shareholders
Financial Advisor to 10bis
and its shareholders
Acquisition of a 79% stake in $60m Investment in
Sale of 100% in
by
at a valuation of ~$3 billion
at a valuation of $260m by
for €135m to
10Bis

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Colendi - NOAH19 London

  • 2.  @NOAHConference  @noah_conference  @noah-conference  @NOAHConference FOLLOW USONSOCIAL
  • 3. Limited access If you don’t have a bank account, you cannot have a credit score and cannot access financing. Even for people with credit scores, only about half of them were able to access financing in the past 12 months. Inadequate assessment Credit risk assessment systems fail to deploy an accurate assessment of creditworthiness They are mostly dependent on banking credit history and neglecting extensive user behavioral data. No transparency How is your score calculated? Central scoring systems are not transparent about the set of rules defined in their credit scoring mechanism, causing a lack of trust in the scoring system. “2.93”billion people The Problem 53%of the world’s adults have no access to financial instruments.
  • 4. Source: McKinsey research https://www.mckinsey.com/industries/financial-services/our-insights/counting-the-worlds-unbanked 26-50% v 0-25 % z 51-75% v 76-100% v Latin America 250 million adults 65% High income OECD countries 60 million adults 8% Central Asia & Eastern Europe 193 million adults 49% East Asia
 Southeast Asia 876 million adults 59% SouthAsia 612 million adults 58%Middle East 136 million adults 67% Sub-Saharan Africa 326 million adults 80% 2.5 billion unbanked 72% of population is ‘not credible’ According to World Bank statistics, 2.45 billion people in the world are unbanked, while over 975 million of the current banked population is not eligible for credit which means 3.42 billion people (72% of the world adult population) is defined as ‘not credible’. Over 70% of the underdeveloped part of the world has no access to credit and almost 60% of global population demands increase in credit usages. Expensive, non-digital and insecure traditional methods are being used at the moment to meet the financial needs.
  • 5. World’s most accessible consumer credit product 85% of our consumers get credit in less than 1 minutes PersonalizedInstant Convenient Open Inclusive TransparentApply 24/7; no paperwork; no visits to the bank No credit history or bank account required 3 or 4-week tenors; loan sized (USD $10-300) & fees customized based on creditworthiness; loan limits increase as customers establish history No application fee, no penalties, no rollovers >50% average approval rate
  • 6. Social data Mobile phone data Psychometric data Demographic data Bill payment data Location data Personal Network Data Merchant Transactions Personal identifiers We created a modern credit… Process data Select ML models Decisioning Toolkit Fraud Model Anomaly Detection Model Personal Network Model Behavioral Model Deduplication New User Repayment Model Transaction Model Credit Strategies Smart Credit Decision Based on Risk Dynamic Score Calculation Real-time Rescoring Mechanism Utilization of User Consented Data Train and deploy chosen model Predicting probability of default, churn and bad debts Integrate in Business
  • 7. That’s why we are building a new generation bank to own our customers and then roll out a complete solution Mortgage Cross Border Services Business Loan Insurance Auto Loan Personal Loan Currently Live Credit Score Prepaid/Debit Cards Global Bank Account
  • 8. Use cases for global financial transformation Installment Shopping Digital conversion for the most traditional shopping and payment methods. Microcredit Microcredits made available by lenders based on the unbiased credit score for users. P2P Finance Credibility assessment for p2p financing with user permission to scorecard sharing. Reliability Measure A global score to serve as a benchmark for any app, service or business.
  • 9. Pay with Colendi Auto Opet Apparel Boyner Electronics Teknosa Home & Furniture Ikea Market CarrefourSA Shipping YurtiçiKargo Apparel Mavi Apparel Jack & Jones Apparel Morhipo Apparel NetWork Accessories Atasay Apparel Kiğılı Auto Speedy Business eOfis Beauty Aydınlar Dental Beauty EsDerm Travel & Events CaveArt Travel & Events Le Vent Shoes Hotiç Apparel Ipekyol Apparel Ebebek
  • 10. B2B2C Strategy Limak Limak Energy has more than 4 million households in Turkey. App Features: • Bill payment on Limak Wallet • Colendi Score Integration • Limak Pre-paid Card • Installment Shopping
  • 11. B2B2C partnerships are ready to scale 100x growth with existing partners Active Userbase Conversion Rate Potential Users Similar Future Potential Partnerships can scale to 100x customers 3,000,000 1,500,000 100,000 2% (Loans) 600,000 300,000 20,000 2% (Loans) 2% (Loans)
  • 13. Colendi will become a lifestyle Super App Life services Social platforms Merchant resources Financial services Pay with Colendi Mortgage Cross Border Services Business Loan Insurance Auto Loan Personal Loan Build Credit Prepaid Cards Public Welfare Medical Services Campus Daily Household Services Mobile Top-up Transportation Merchants Dining Online Shopping Gaming 18.30 20.00 21.00 12.00 15.00 16.00 07.30 08.00 08.15 Colendi Wallet
  • 14. Team & Board - Key Highlights Serkan Omerbeyoglu Payment processor Acquired by Our Fintech journey has begun over the past decade with the purpose of providing basic financial services to unbanked & underbanked populations. Team’s proven track record in Fintech sector with multiple digital payment services covering millions of unbanked populations and successful exits provided the necessary know-how and technical confidence to create Colendi. Acquired by Vamshi AmbatiRam Chari Deniz Devrim Cengiz As a team that aims to become leading force in industry, we are aware of the fact that it is not so possible to be successful without the right people in our team and advisory board. Colendi is proud to work with such professionals of their sectors and we continue to expand our activities and area of influence with the help of their impressive skills and experiences. Erkan Kilimci Bulent Tekmen Mehmet Bostan Errol Damelin
  • 15. Summary: Ready with Tested Technology and Traction to Disrupt 4 Trillion USD Market A Global Vision Colendi is a global product for people who doesn’t have a bank account or access to any financial services Colendi provides banking platform, credit score and micro credit platform. This technology creates new financing opportunities in the markets with underserved individuals and businesses. Technology 
 Blockchain technology promises huge potential to create a more prosperous world where trust is established through mass collaboration and clever codes rather than a powerful central institution. Colendi embodies this vision by its innovative scoring algorithms in order to transform financial service technologies. Market Colendi proposes a valid solution to a chronic financial problem affecting directly 5 billion “not-credible” people, comprised of 2.45 billion unbanked along with microfinance requiring banked populations. The economic impact is huge, and Colendi has a unique solution to create a globally reliable network. Colendi Token Colendi Token enables lenders/ merchants access Colendi Protocol to check the creditworthiness of their customer prior to issuing microcredit. Complimentary to this utility, Colendi token will also be staked by lenders and data integrating parties to bootstrap the network that is backed by a reward and disincentive mechanism. Team 
 The founders are experienced entrepreneurs and early fintech adopters with earlier successful exits. Their earlier startups reached millions of unbanked populations with convenient payment technologies. Colendi is a product of this know-how designed to solve the unbanked risk assessment problem. Governance
 High-profile advisory board complements the capabilities of the management team. A well-established regulatory, legal and tax system provides all community a high transparency with periodical reports and regulated governance. Colendi has established its HQ at Zug, Switzerland with advisory from PwC.
  • 17. Appendix Market Size and Global Expansion
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  • 26. Selected Completed NOAH Transactions Focus on Leading European Internet companies Covering over 400 companies across 25 online verticals, a broad range of over 500 investors as well as 100+ online-focused corporates Deep understanding of industry dynamics Ability to add value beyond banking advice Facilitates overall process and minimizes management distraction NOAH Advisors is globally well connected and has direct access to virtually all key players in the industry Knowledge of and strong relationships with potential buyers’ key decision makers Proactively finds and unlocks attractive investment opportunities for leading investors Annual NOAH Conference in its 10th year Over 40 years of combined relevant M&A experience Routine execution of M&A and financing transactions with sizes of several billion euros 30 successfully completed NOAH Advisors transactions underline successful transfer of M&A competencies to the Internet sector Entrepreneurial mind-set, focused on growing the business and establishing a reputation for excellence Ability to deliver top results in short time frames Highly success-based compensation structures align interests of clients and NOAH Advisors, and demonstrate conviction to deliver top results Creative deal solutions Unique Industry Know-How Unmatched Network and Relationships Strong Investment Banking Competence Full Commitment - We Are Entrepreneurs! EUROPE’S LEADING INTERNET CORPORATE FINANCE BOUTIQUE® The NOAH Advisors Core Banking Team Marco Rodzynek Managing Director & Founder Jan Brandes Managing Director Nikhil Parmar Director Olek Skwarczek Associate Lukas Schlund Analyst December 2014 October 2014 Sale of 100% of for $800m to Exclusive Financial Advisor to Fotolia and the Selling Shareholders Sale of 100% of for €80m to Exclusive Financial Advisor to Trovit and its Shareholders October 2016 Investment in Exclusive Financial Advisor to KäuferPortal and its Shareholders by 84% Ownership December 2016 August 2017 Financial Advisor to Silver Lake Financial Advisor to EMK Capital Investment in Acquisition of a Majority Stake in by by at a valuation of $200m November 2019 July 2019 September 2018 Financial Advisor to MagicLab Financial Advisor to AU10TIX and its shareholders Financial Advisor to 10bis and its shareholders Acquisition of a 79% stake in $60m Investment in Sale of 100% in by at a valuation of ~$3 billion at a valuation of $260m by for €135m to 10Bis