Fintech - Presentation by Yoni Assia, Founder & CEO of eToro at the NOAH Conference Tel Aviv 2018, Haoman 17 on the 13th of March 2018.

1. THE WORLD’S LEADING
SOCIAL TRADING NETWORK
Noah Conference TLV – March 2018

2. Three Conferences, One Mission: Empower the European Digital Ecosystem
To provide a physical marketplace
that facilitates funding of
digital European companies
at all stages
Mission Mission Mission
Connecting
Capital with
Entrepreneurs
Connecting European
Champions
and Challengers
Connecting Israel’s Startups
with Large Corporates
and Investors
30-31 October 2018
Old Billingsgate, London
6-7 June 2018
Tempodrom, Berlin
13-14 March 2018
Haoman 17, Tel Aviv
To promote Israel - European
relationships and enable funding
To bring together future-shaping
executives and investors active
across segments driven
by digital revolution

3. Opening The Global Markets For Everyone to Trade and Invest in a
Simple and Transparent Way
OUR VISION

4. Building The World’s Leading Social Trading Network
OUR MISSION
3

5. LEADING A NEW CATEGORY – SOCIAL TRADING
“The next generation of retail and social trading platforms offer effective means for individuals to
share or sell their investment expertise, directly competing with traditional investment managers”
TRADING SOCIAL TRADING INVESTING
4

6. eToro named as one of the Top Disruptive
Innovations in The Investment Management Space
The Future of Financial Services
How disruptive innovations are reshaping the way financial services are
structured, provisioned and consumed
COMMITTEDTO
IMPROVING THE STATE
OF THE WORLD
Social Trading is democratizing Wealth Management
Empowers individual investors to build and share investment strategies and portfolios with
other investors.
Empowers individual investors to share
their opinions and gain market insight from the opinions shared by the crowd.
5

7. 6

8. GEOGRAPHICAL EXPANSION
7

9. 8

11. 10

12. The New eToro
All in one – Trade Multi-assets and copy other traders in one application
Redesigned from the ground up with simplicity in mind
Speed – The fastest app we have ever made
Real time trading – Offering a variety of asset classes
CopyTrader 2.0 – New discovery and stats with new risk score inside
Personalization – Make it yours by subscribing to people and markets
Cross device – Responsive HTML5 application, offering unified holistic experience across all
devices
11

13. 12

15. IsOurNewNextGenerationProduct-Webuiltanonlineplatform
forthecreationanddistributionofthematicinvestmentsproducts
COPYFUNDS
TM
Market
Crypto
TopTraders
Partners
14

16. 34 years old
Male (89%)
Socially connected (willing to
share his activities online)
Tech savvy
OUR USERS

17. 16

18. 17

19. Adopting cryptocurrencies ahead of the competitors
UPSIDE FROM CRYPTO CURRENCIES
Fast adoption opens the door for new users who are looking to benefit from a high growth market
Users investing and tradingCryptocurrencies (%)1
Jan 14
Launch
Bitcoin
Mar 17
Launch
Ethereum
Jun 17
LaunchCryptocurrencies
CopyFund
August
LaunchEthereumClassic,
Litecoinand BitcoinCash.
Notes
1 Number of active users that opened a position in Cryptocurrencies as percentage of total active users
The simplest
way to invest in
the $400bn
Cryptocurrency
market through
a fully regulated
investment
platform
Growing
awareness of
investors in the
community to
Cryptocurrencie
s as a legitimate
asset class
18
0.0%
20.0%
40.0%
60.0%
80.0%
100.0%

20. Thank You

21. Selected Completed NOAH Transactions
Focus on Leading European Internet companies
Covering over 400 companies across 25 online
verticals, a broad range of over 500 investors as
well as 100+ online-focused corporates
Deep understanding of industry dynamics
Ability to add value beyond banking advice
Facilitates overall process and minimizes
management distraction
NOAH Advisors is globally well connected
and has direct access to virtually all key
players in the industry
Knowledge of and strong relationships with
potential buyers’ key decision makers
Proactively finds and unlocks attractive
investment opportunities for leading investors
Annual NOAH Conference in its 8th year
Over 40 years of combined relevant M&A experience
Routine execution of M&A and financing transactions
with sizes of several billion euros
30 successfully completed NOAH Advisors transactions
underline successful transfer of M&A competencies to
the Internet sector
Entrepreneurial mind-set, focused on growing the
business and establishing a reputation for excellence
Ability to deliver top results in short time frames
Highly success-based compensation structures align
interests of clients and NOAH Advisors, and demonstrate
conviction to deliver top results
Creative deal solutions
December 2014
September 2014
October 2014
May 2014
Sale of 100% of
for $800m to
Exclusive Financial Advisor to
Fotolia and the Selling Shareholders
Sale of 100% of
for €80m to
Exclusive Financial Advisor to
Trovit and its Shareholders
Sale of controlling stake in
to
Exclusive Financial Advisor to
Facile.it and its Shareholders
sold 100% of
for $228m to a joint venture between
Exclusive Financial Advisor to Yad2
and its Shareholders
Unique Industry Know-How
Unmatched Network and Relationships
Strong Investment Banking Competence
Full Commitment - We Are Entrepreneurs!
EUROPE’S LEADING INTERNET
CORPORATE FINANCE BOUTIQUE
September 2016October 2016
December 2016
Financial Advisor to Oakley Capital
®
Marco Rodzynek
Managing Director & Founder
marco.rodzynek@noah-advisors.com
Jan Brandes
Managing Director
jan.brandes@noah-advisors.com
The NOAH Advisors Core Banking Team
Acquisition of a Majority Stake in
by
from
at a valuation of €300m
Investment in
Exclusive Financial Advisor to KäuferPortal
and its Shareholders
by
84% Ownership
Financial Advisor to Silver Lake
Investment in
by
August 2017
Financial Advisor to EMK Capital
Acquisition of a Majority Stake in
by
at a valuation of $200m
Aleksander Skwarczek
Analyst
aleksander.skwarczek@noah-advisors.com
Nikhil Parmar
Director
nikhil.parmar@noah-advisors.com