FinTech & InsureTech - Blockchain: Company presentation by Ulyana Shtybel, Co-Founder of HighCastle at the NOAH Conference London 2019, 30-31 October, Old Billingsgate.
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HighCastle - NOAH19 London
1. !
Co-founder and Chief Capital Officer
HighCastle Technologies Ltd
THE BLOCKCHAIN-BASED
INVESTMENT MARKETPLACE,
SHARE REGISTRY AND
SETTLEMENT NETWORK
3. VCs
Market Size
$204.3 bn
$10 trillion
‘17-’18
$21. 1 trillion
Alternative Assets will reach 15% of
global AuM
Alternative AuM: real
assets, private equity and
private debt
‘17-’18 ‘25
ALTERNATIVE
FINANCE
P2P Lending (98%)
Crowdfunding (2%)
$142 bn (98%)
$3bn (2%)
’14 -`15
private securities market to be digitised
ASSET MANEGEMENT PRIVATE
EQUITY FIRMS & FAMILY OFFICES$130 bn
debt secondaries
$116 bn
equity secondaries
‘19
4. The problem
LACK OF LIQUIDITY
Only debt platforms have the
secondary markets, so investors
have limited opportunity to sell
their investments
LACK OF DIVERSIFICATION
All platforms work in their
niche and regions. Investor
needs to have many accounts
and switch between them
LACK OF SECURITY
Vast majority of private
companies keep company
records (shareholders register)
on the excel spreadsheets
LACK OF TRANSPARENCY
All investors money is pooled
under Nominee structure
COMPLICATED MANAGEMENT
Process of securities issuance
and management is very
complicated and expensive both
for companies and investors
5. The solution
HighCastle enables issuance of securities in
electronic (book-entry) form on the PrimeNet, a
secure permissioned blockchain, accessible only
through the regulated entities, and provides
blockchain-enabled share registry, which
ultimately simplifying shareholders management
and securities transfers
HighCastle’s Prime Issuance,
Registry and Settlement
Distributed Network (PrimeNet)
Build on the:
6. Our infrastructure products
HIGHCASTLE MARKET DATA
HIGHCASTLE MARKETS
HIGHCASTLEPLATFORM
PRIME MARKET
HIGHCASTLE PRIMENET
DIGITAL ASSETS
EXCHANGES
MULTI
TRADE
PLATFORM
REGULATED EXCHANGES
(MTFs/ATSs)
SECONDARY MARKET (OTC)
7. Revenue stream
Marketplace fees:
• Primary offering (private phase/SaaS solution) -
free of charge
• Up to 6% sell side (primary offering - public
phase)
• 0,25% buy and 0,25% sell side (secondary
trading - DvP)
Registrar fees:
Market Data Subscription (API) /annual - £1500
MultiTrade Platform Subscription /annual - £500 per
trader
Registrar fee (up to
20 shareholders)
£125/mo
(billed annually)
Annual Registrar fee
per additional
shareholder
£4/mo
(billed annually)
Securities transfers
(by shareholder)
£75 per transfer
£0
£5,000,000
£10,000,000
£15,000,000
£20,000,000
£25,000,000
£30,000,000
£35,000,000
£40,000,000
2020 2021 2022 2023 2024
REVENUE STRUCTURE
Trading fees Registrar & Issuance Fees
PrimeNet Membership fees Admission fees
Prime Market/success fees
8. Roadmap & KPIs
Mar 2016 Jun Sep Dec Jun-Dec 2018 Dec 2019 Jan Feb 2020 March 2021
Phase 3: LAUNCH OF HIGHCASTLE MARKETS
AND SCALING
• Launch of HighCastle Prime Market open access for retail
investors (mobile and web) as UK Financial Conduct
Authority (FCA) authorization approved
• Extension of marketing budget, sales and marketing team
to triple growth rate;
• Extension of PrimeNet use by exchanges, investment
banks and investment platforms
Phase 2: FCA APPLICATION, ISSUER & INVESTOR
CABINET (completed)
• Application to FCA & platform review
• Launch of MultiTrade, a multi-exchange trading platform
• Launch of HighCastle blockchain-based Registrar service and
clients onboarding (Over 100 accounts registered, 4 issuers to
date and 15 in pipeline)
• Launch of Company Formation module
• Agreements with Listing Partners and institutional users of
HighCastle PrimeNet (9 Listing Partners and 2 signed
PrimeNet Members)
Phase 4: EXPANSION AND NEW FEATURES
• Launch of HighCastle Asia and HighCastle Middle East,
application to Abu-Dabi regulator
• Launch of AI Scoring Modules
• Application for Multilateral Trading Facility (MTF) for
expansion of proprietary secondary market - MTF
licensing is upon additional consideration
• 30% share in European private securities issuance,
registry and settlement, 10% share in European
private placement (offering) and 20% share in
European private secondary market by 2025
Phase I: TECH DEVELOPMENT (completed)
• Building the core engine and DLT development
• Market Data launch
• Development of the business model, pricing model,
legal solution and platform legal agreements
• Growth of Market Data users and clients base
(3700 registered users registered)
• Completion of the Team and Advisory Board
9. HIGHCASTLE IS THE EUROPE’S
FIRST BLOCKCHAIN-ENABLED
SHARE REGISTRAR
Competitive Advantage:
Sophisticated Legal Framework
10. THE POWERFUL BLOCKCHAIN-BASED INFRASTRUCTURE EXCLUSIVELY FOR REGULATED
INVESTMENT FIRMS AND EXCHANGES
KYC / DIGITAL IDENTTITY DATABASE
Сrypto
Investor
Fiat
Investor
Payment
Gateway
Сrypto
Gateway
Web
wallet
Ledger
explorer/Registers
Mobile
wallet PrimeNet
Distributed
LedgerHighCastle’s Core
Engine API
Entrepreneurs
PrimeNet Member
Exchange
- issuance and
settlement module
PrimeNet Member
Investment bank/broker
- offering (Prime
Market) and issuance
module
PrimeNet Member
CSD
- issuance module
PrimeNet Member
Crowdfunding
platform -
issuance module
Securities
Auditor &
Validator
Nodes
Competitive Advantage: Scalability
11. Investment offer
Phase 1&2 - completed Own funds invested: £520K & 15K hours
Phase 3 - ongoing min £600K, max £1.5m
Use of Funds
Marketing & PR
(third-parth
providers)
22%
Product
Development
12%
Operations, Sales,
Marketing & Business
Development Team
62%
Legal &
Compliance
2%
FCA Capital Requirements
2%
13. Selected Completed NOAH Transactions
Focus on Leading European Internet companies
Covering over 400 companies across 25 online
verticals, a broad range of over 500 investors as
well as 100+ online-focused corporates
Deep understanding of industry dynamics
Ability to add value beyond banking advice
Facilitates overall process and minimizes
management distraction
NOAH Advisors is globally well connected
and has direct access to virtually all key
players in the industry
Knowledge of and strong relationships with
potential buyers’ key decision makers
Proactively finds and unlocks attractive
investment opportunities for leading investors
Annual NOAH Conference in its 10th year
Over 40 years of combined relevant M&A experience
Routine execution of M&A and financing transactions
with sizes of several billion euros
30 successfully completed NOAH Advisors transactions
underline successful transfer of M&A competencies to
the Internet sector
Entrepreneurial mind-set, focused on growing the
business and establishing a reputation for excellence
Ability to deliver top results in short time frames
Highly success-based compensation structures align
interests of clients and NOAH Advisors, and demonstrate
conviction to deliver top results
Creative deal solutions
Unique Industry Know-How
Unmatched Network and Relationships
Strong Investment Banking Competence
Full Commitment - We Are Entrepreneurs!
EUROPE’S LEADING INTERNET
CORPORATE FINANCE BOUTIQUE®
The NOAH Advisors Core Banking Team
Marco Rodzynek
Managing Director & Founder
Jan Brandes
Managing Director
Nikhil Parmar
Director
Olek Skwarczek
Associate
Lukas Schlund
Analyst
December 2014 October 2014
Sale of 100% of
for $800m to
Exclusive Financial Advisor to
Fotolia and the Selling Shareholders
Sale of 100% of
for €80m to
Exclusive Financial Advisor to
Trovit and its Shareholders
October 2016
Investment in
Exclusive Financial Advisor to KäuferPortal
and its Shareholders
by
84% Ownership
December 2016
August 2017
Financial Advisor to Silver Lake
Financial Advisor to EMK Capital
Investment in
Acquisition of a Majority Stake in
by
by
at a valuation of $200m
November 2019 July 2019
September 2018
Financial Advisor to MagicLab
Financial Advisor to AU10TIX
and its shareholders
Financial Advisor to 10bis
and its shareholders
Acquisition of a 79% stake in $60m Investment in
Sale of 100% in
by
at a valuation of ~$3 billion
at a valuation of $260m by
for €135m to
10Bis