1. www.monash.edu.au
MGF3681: International Management
Week 4:
Cross Cultural
Communication

2. www.monash.edu.au
2
Your Tutor (me)
Nathan Eva
– nathan.eva@monash.edu
– 9903 4065
– Building N Level 5 Room 14
– www.slideshare.net/nathaneva

3. www.monash.edu.au
3
Assignment 1
• International Negotiation
• Due week 6 on the Friday 5pm - Moodle
• Worth 30%
• 2,000 – 2,500 words
• 15 Journal Articles
(you can’t hand it in without 15 journal articles)
• APA Referencing

4. www.monash.edu.au
4
Week 3 Lecture
• Explain how culture affects the communication process. In
your answer you should identify each step of the
communication process and the impact of culture on each
step.
• Using Hall (1976), as reference, analyse the difference
between explicit and implicit communication.
• Identify and describe three (3) verbal communication styles.
• What is non-verbal communication and describe four (4) types
of non-verbal communication.
• How does one effectively communication across cultures?

5. www.monash.edu.au
5
Cross Cultural Communication
• In groups choose a country (even no of groups)
• What are their ‘quirks’ in cross cultural
communication
– Verbal and Non Verbal styles
> High and Low Context
> Silence
> Communication style (elaborate, succinct etc)
> Chronemics (relationship to time)
> Oculesics (eye contact)
> Proxemics (interpersonal space)

6. www.monash.edu.au
6
Cross Cultural Communication
• Now you have a business deal to do
• You are two universities looking to create a strategic
partnership
• How you do this deal is up to your culture
• Nathan is all for different languages and interpreters!

7. www.monash.edu.au
7
Moshi Moshi
McFarlin and Sweeney, International Management
page 219

8. www.monash.edu.au
8
Week 4 Lecture
• Explain the terms cultural convergence and cultural
divergence? Do you think cultures are becoming increasingly
similar? If so, why? If not, why not?
• Define the term national context. Provide examples of social
institutions to support your answer.
• Social institutions can influence organisations through
coercive, mimetic, and normative isomorphism. Define these
concepts, and provide examples to demonstrate how they
work.
• When managing globally, what are the four (4) key types of
managerial predispositions that international management
can utilise?

9. www.monash.edu.au
9
Next Week
• Print off the email gate incident from Moodle