This document describes a SaaS solution that allows companies to create promotional materials across multiple channels quickly and consistently. The solution connects to product databases and digital asset management systems, and uses templates to automatically generate customized content for various channels like print, web, mobile and social media. It reduces the time spent on repetitive tasks for designers. Case studies show how brands and agencies using the solution were able to reallocate hundreds of thousands to millions of dollars previously spent on design to other marketing activities.

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SaaS Solution for creating Promotional Material

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From 8 hours to 8 sec!

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Consistent branding
across all platforms
Omni-Channel

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Connect to any Database or DAM
Auto-resizing
InDesign server
Te c h E d g e
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Product Database Creative Department Type of Channel Message Volume
Audience Reach
and Response Rate
In
Store
Circula
r
Mobile
Web
Social
Process - Current

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Product Database Creative Department Type of Channel Message Volume
Audience Reach
and Response Rate
In
Store
Circula
r
Mobile
Web
Social
FUGA
Process – With FUGA

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Case Studies –
Account managers -
McCann

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Case Studies – Live
Project - BBDO

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Case Studies – Head
of Studio - McCann

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Our Satisfied Customers - Retails
 Location: Israel.
 Retail Industry: Pharmacy.
 Chain Stores: +250
 Products: +200,000
 Using Fuga’s Platform: Reduced 10 full-time designers. And reallocated $720K / Year to media buying.
 Location: Norway
 Retail Industry: Supermarket.
 Chain Stores: 1000+ stores in Scandinavia.
 Using Fuga’s Platform: Approx. saves $1.5M / Year
 Location: Israel.
 Retail Industry: DIY Products.
 Chain Stores: +50.
 Using Fuga’s Platform: Reduced 6 full-time designers. And reallocated $430K / Year to
marketing.
More Clients:

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Our Satisfied
Customers -
Agencies
 Location: Israel.
 Main usage: Content localization and
translation.
 Active projects with Fuga: +50
 Time and ROI Save: +81%
 Location: Israel.
 Main usage: Print and digital projects for
retails and traveling clients.
 Active projects with Fuga: +10
 Time and ROI Save: +76%
More
Clients

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Facebook carousels

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 All creative material in all channels
is affected by a single centralized
data source (DB, Excel).
 Create promotional material in
minutes instead of hours, and
manage limitless ad spots for a
single product.
 Make a price change for a product
that affects all marketing materials,
such as shelf promos, catalogs,
brochures, and digital signage.
Central Data Source
 Platform enables the owner to
personalize marketing messages for
individual shoppers.
 It can target by name, location, or
shopping preferences.
Personalization
 Platform automates sizing, layout
organization, formats, and almost
any technical, repetitive, and non-
creative tasks.
 The suite makes sure all creative
composition look their best for any
channel.
 Takes the channel’s limitation,
specs, and formats into
consideration - whether for mobile,
web, or print.
Omni-Channel Automation
Platform Overview

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 Brand guidelines are kept consistent.
 New ads that are built automatically comply with the
guidelines.
Consistent Branding
 Intuitive user interface, can be learned fast.
Easy UI
 System includes hundreds of ready to customize templates suitable
for different channels.
Template Based
 Multiple people can work on same document.
Collaboration
 The solution stores and manages all digital assets, product data, and
settings in the cloud.
Cloud Based
 Platform has 2-way seamless integration to any database or system, like
SAP or API, enables DAM.
Easy Integration
Platform Overview

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THANK YOU