2. OUR OBJECTIVE
Our objective is to develop and propose tailor made timepieces,
jewellery and luxury accessories to brands through enterprise and
vision.
4. tittot liu-yuan Brand Pyramid
Inspired Fulfilled
Accomplished
Energized Rewarded
Tittot brings positive energy to people’s lives, celebrate emotions, milestones and relationships
Rational attributes
Emotional attributes
Self perception benefits
Brand Character
Core competencies
Positioning statement
What is Tittot good for?
What is Tittot experience?
What does the purchase or ownwership of
Tittot makes the person feel?
If Tittot was a person , how would he behave?
What Tittot stands for
Colors & transparency,
unique shape
Contemporary
living
Meaningful
& storytelling
Chinese
culture
Artist’s
Masterpiece
Superior
craftsmanship
Art glass
Superior craftsmanship
Delicacy
Premium
Modern interpretation of Chinese culture & traditions
a charismatic,
passionate and
true story teller
Positive energy MeaningfulConnections Inspiration
BRAND foundation development
- Brand Universe
- Brand DNA
- Brand positioning
- Brand character
42. Dupont Design SA
8 bis, Rue Baylon
1227 Carouge
Switzerland
Tel (+41)022 307 22 70
Fax (+41)022 307 22 71
43. Nicole Dupont
Owner § Art Director at DUPONT DESIGN S.A.
Geneva Area, Switzerland Design
Summary
ENTRY SEGMENT:
-Flik Flak, 15 years collaboration
-Swarovski, 3 years Crystal Memories collaboration
-Swatch, 6 years collaboration
-Time Force, 5 years collaboration
-Mango-Asics-Timberland, 3 years ENDURA collaboration
-Beiersdorf, 12 mths NIVEA collaboration
-Kolber, 6 mths collaboration
-and more..
MIDDLE SEGMENT:
-Tissot, 2 years coll.
-Mido. 1 year coll.
-Hamilton, 12 years coll.
-Rado, 1 year coll.
-Calvin Klein, 1 year coll.
-Balmain, 1 years coll.
-Michele Watches, 3 years coll.
-Bulova§Wittnauer, 3 years coll,
-Buran, 6 mths coll.
-Misaki, 2 years coll.
-Thomas Sabo, 6 mths coll.
-Aviator, 12 mths coll.
-Gucci, 4 years coll.
-Steelcraft, 6 mths coll.
-Technomarine, 12 mths coll.
-Chronoswiss, 6 mths coll.
HIGH RANGE:
-Glashuette Original, 4 years coll.
-Blancpain, 4 years coll.
-Omega, 6 mths coll.
-Avakian, 6 mths coll.
-Gay Frères, 3 years coll.
-Carrera y Carrera, 1 year coll.
-Favre-Leuba, 4 years coll.
-TAG-Heuer, 1 year coll.
-Louis Vuitton, 6 mths coll.
-MontBlanc, 1 year coll.
-Martin Braun, 6 months coll.
-Montres CHANEL, 6 mths coll.
-Montres CARTIER, 1 year coll.
-Mobile Phone SAVELLI, 3 year collaboration
-Jewelry BUCHERER, 6 mths collaboration
-PLV TABBAH, 4 months coll.
-WATCHES Saskia Bouvier, 1 mth collaboration
and more
Goal: Leader in TAYLOR MADE DESIGNED PRODUCTS and promote the
new generation of Design-Creatives.
Spezialgebiete
-Design Studio for the conceiving of time pieces (low,middle range)
and specialised in high segmented luxury goods.
-Research and developpement Studio for the creation of Luxury
accessories such as Mobile Phones, Cosmetic items and Fashion
accessories.
- Creation of visual universes (PLV, packaging, Shop in Shop, etc...)
matching the DNA of each brand
-Training platform for young creative Designers.
-Trend Hunter and new material stockage.
Consultant in Design and creation for the elaboration of new product lines.
Leading a team of 5 "in house"Designers § Creatives.
Consultant in customer profiling, trend definitions and buying behaving.
Experienced in local and International markets.
25 years of professionnal taylor made consulting dedicated to famous Swiss
and International brands.
Experienced in product conception§designs of all price segments covering
time pieces, accessories and luxury goods: