Nilofer Merchant

Los Gatos, California United States

Social Era Rules, New How, Collaboration Expert

Technology / Software / Internet

18 billion dollars. Nilofer Merchant has personally launched more than 100 products that netted this amount. It’s this kind of leadership – the type that results in innovation, and growth -- that she now shares. Merchant works with teams to help them deliver true competitive advantage. From working with Steve Jobs at Apple, to defeating Microsoft in an epic industry battle, to advising the C-Suites of GE, IBM, and Logitech and more, Merchant has a world-class pedigree. Fast Company recognized her most recent book, Social Era Rues, as a Best Business Book of 2012. Amazon called her first book, The New How, one of the best management books ever written. Bylines at HBR, Oprah, Wired.