1. Hip Hop Culture

2. Hip Hop History
 Originated the in early 1980’s
 Definition : Hip Hop
‘A distinctive style of dress, originating
primarily with African-American and Latino
young people in New York City’

3. Birth of Hip Hop
Culture
 It is an original life-style which spoke about;
1. Street life
2. The struggle of the African-American
Community.

4. Hip Hop
incorporates.....
 Rap music
 Break dancing
 Graffiti art
 Baggy clothing
 Loosely tied or untied training shoes or boots.

5. Hip Hop Culture
• OutKast
• Jay-Z
• Fat Joe
• Missy Elliott
• P. Diddy
• Tweet Eminem
R. Kelly

6. Hip Hop Culture
• Clothes express
individuality and style of a person.
• Notonly Music , But includes
• Thoughts
• Actions
• Perceived

7. Hip Hop Fashion
 Introduced into music videos
 Junior designers benefit
*Cross Colors – Kriss Kross
(*Street wear - (American Teenage
fashion label) Rap duo)

8. Hip Hop Hair styles
 Cornrows
 du-rags
Weaves : Dookie braids
 ponytails
 phat hair cuts
Name shaved at the back of
the head

9. Hip Hop Shoes
 Baby Phat
 G-Unit
 FUBU kicks.
Timberland
Nike Adidas

10. Hip Hop Brand Ambassadors
Heineken – Jay-Z
Coors Light – Dr. Dre
Cadillac – Snoop Dogg
Twix – Usher
Verizon – Tweet
Cover Girl – Queen Latifah
Got Milk? – Nelly
Dr. Pepper – LL Cool J, B2K
Pepsi – Beyonce Knowles

11. Thank You...!

12. Hip Hop Web Sites
 Hip Hop Ville:
http://www.hiphopvill.com/shop/index.php?
 Urbanwhere:
www.urbanwhere.com
 Digital Gravel
www.digitalgravel.com
 Dr. Jays
www.drjays.com
Reebok – Jay-Z, Fifty Cent