Slides from the first "Twitter 101" workshop which the OER Hub team conducted during Open Access week 2016 at The Open University (UK).

1. Open Access Week
26 October 2016

2. Who we are

4. What we will cover
What is Twitter?
The Basics
• What you can do with Twitter
• Elements of Twitter
• Setting up your account
• #firsttweet and #twitter101
• Building your network
• Twitter for… you!
• Challenges and Risks
• Best practice: OER Hub
• Go forth and tweet!

5. To tweet or not to tweet… by opensource.com (https://www.flickr.com/photos/opensourceway/5364620846/in/faves-40959105@N00/) is licensed CC BY-SA 2.0 (https://creativecommons.org/licenses/by-sa/2.0/)
What is Twitter?

6. Storyin140_Banner800 by @GwynethJones_The Daring Librarian (https://www.flickr.com/photos/info_grrl/15193684543/) is licensed CC BY-NC-SA 2.0 (https://creativecommons.org/licenses/by-nc-
sa/2.0/)

7. Microblogging
Twitter logo by Emilie Ogez (https://www.flickr.com/photos/eogez/3189795149/in/p) is licensed CC-BY-
NC-SA 2.0 (https://creativecommons.org/licenses/by-nc-sa/2.0/)

8. Quick Twitter facts
• First tweet in March 2006 and platform launched
in July 2006;
• First # used in August 2007;
• 1.3 billion Twitter accounts created since Twitter
launched;
• 302 million “active users” of Twitter in 2015 and
310 million reported in April 2016;
• 80% of Twitter users access platform via their
mobile.
References: https://www.brandwatch.com/2016/05/44-twitter-stats-2016/ and https://www.statista.com/chart/1520/number-of-monthly-active-twitter-users/

9. http://www.rosemcgrory.co.uk/2016/01/04/social-media-statistics-2016/

10. By Intel Free Press [CC BY 2.0 (http://creativecommons.org/licenses/by/2.0)], via Wikimedia Commons: https://commons.wikimedia.org/wiki/File:Internet_Minute_Infographic.jpg

11. Facebook, Twitter play different roles in
connecting mobile readers to news via Pew
Research Center Facttack:
http://www.pewresearch.org/fact-
tank/2016/05/09/facebook-twitter-mobile-
news/?u

12. Twitter by Esther Vargas (https://www.flickr.com/photos/esthervargasc/9774490844/in/faves-
40959105@N00/) is licensed CC BY-SA 2.0 (https://creativecommons.org/licenses/by-sa/2.0/)
The Basics

13. What you can do with Twitter
Is the influence of social media overhyped? by opensource.com (https://www.flickr.com/photos/opensourceway/4752509641/) is licensed CC BY-SA 2.0 (https://creativecommons.org/licenses/by-
sa/2.0/)

14. Contribute to and Build Networks
Networked Teacher Diagram – Update by Alex Couros
(https://www.flickr.com/photos/courosa/2922421696/in/pho
tolist-5sfb9Y) is licensed CC BY-NC-SA 2.0
(https://creativecommons.org/licenses/by-nc-sa/2.0/)

15. Share and Promote

16. Ask Questions / Phone a Friend

17. Give and Receive Feedback

18. Tell people
what you’re up
to

19. Source:https://twitter.com/jkrums/mediaandhttp://www.telegraph.co.uk/technology/twitter/4269765/New-York-plane-crash-Twitter-
breaks-the-news-again.html
News

20. Egypt tahrir square 2011 by AK Rockefeller (https://www.flickr.com/photos/akrockefeller/8341682053/) is licensed CC BY-SA 2.0 (https://creativecommons.org/licenses/by-sa/2.0/)

21. All the LOLs

22. Elements of Twitter
Multiple Tweets Gradiant by mkhmarketing (https://www.flickr.com/photos/mkhmarketing/8476805037) is licensed CC BY 2.0 (https://creativecommons.org/licenses/by/2.0/)

24. Your Handle / username
Your Name
Information about
yourself/ your project
(160 characters max)
Location / where you’re based
Website
When you joined Twitter
Profile picture/logo

25. Notifications & Direct Messages

26. A TweetHandle /
User
Hashtag
Reply, retweet,
like, tweet
activity (inc.
engagement)…
Profile pictures
of people who
‘liked’ the tweet
Addressing
another user

27. Setting up Your Account
…Because one is not enough by Caribb (https://www.flickr.com/photos/caribb/5259734742/) is licensed CC BY-NC-ND 2.0 (https://creativecommons.org/licenses/by-nc-nd/2.0/)

28. #firsttweet & #twitter101
Screenshot of CIA Twitter account, source: https://www.mysocialsuite.com/blog/how-to-write-your-first-tweet?1902928516=2086365587

29. Building your network
_-_complexity [1] by nerovivo (https://www.flickr.com/photos/dominik99/384027019/) is licensed CC BY-SA 2.0 (https://creativecommons.org/licenses/by-sa/2.0/)

30. Twitter for… YOU!

31. Twitter by Pete Simon (https://www.flickr.com/photos/petesimon/3365095019/in/faves-40959105@N00/) and is licensed CC BY 2.0 (https://creativecommons.org/licenses/by/2.0/)
Challenges and Risks

32. Shouting Into the Void
Speak up, make your voice heard by Howard Lake (https://www.flickr.com/photos/howardlake/5540462170/in) is licensed CC BY-SA 2.0 (https://creativecommons.org/licenses/by-sa/2.0/)

33. Finding your network
Network by Jurgen Appelo
(https://www.flickr.com/photos/jurgenappelo/6797252
840/) is licensed CC BY 2.0
(https://creativecommons.org/licenses/by/2.0/)

34. CautionTrollAheadbysboneham(https://www.flickr.com/photos/steveboneham/6171514511/)islicensedCCBY2.0
(https://creativecommons.org/licenses/by/2.0/)
Here be
monsters!

35. When things don’t go according
to plan…
Source of Dorothy Perkins tweet: http://www.huffingtonpost.co.uk/entry/brexit-tweets_uk_576d1197e4b08d2c5639021e and
http://www.huffingtonpost.co.uk/entry/brexit-tweets_uk_576d1197e4b08d2c5639021e

36. Source: http://www.bbc.co.uk/news/uk-england-37538391

37. Old cell phone pic #6 by Katjusa Cisar
(https://www.flickr.com/photos/katjusac/5246
392675/) is licensed CC BY 2.0
(https://creativecommons.org/licenses/by/2.0/)

38. Privacy by g4II4is (https://www.flickr.com/photos/g4ll4is/8521624548/) is licensed CC BY-SA (https://creativecommons.org/licenses/by-sa/2.0/)

39. Finding your Voice
Zip mouth by David Davies (https://www.flickr.com/photos/davies/1163960/) is licensed CC BY-SA 2.0 (https://creativecommons.org/licenses/by-sa/2.0/)

40. Distractions…

41. Our experience

42. Go forth and tweet!
Image courtesy of @OERLEGO: https://twitter.com/OERLEGO/media

43. Other resources
• Getting started with Twitter: https://support.twitter.com/articles/215585
• The Twitter Glossary: https://support.twitter.com/articles/166337
• Demonstrating the Power of Twitter:
https://learntechgalway.blogspot.co.uk/2016/09/demonstrating-power-of-
twitter.html
• A big pile of useful UK social media stats you’ll like from ONS:
http://comms2point0.co.uk/comms2point0/2016/8/23/a-big-pile-of-useful-uk-
social-media-stats-youll-like
• ONS presentation Social media in the UK:
http://www.slideshare.net/statisticsONS/social-media-use-in-the-uk-
65266896?platform=hootsuite
• 5 facts about Twitter aged 10: http://www.pewresearch.org/fact-
tank/2016/03/18/5-facts-about-twitter-at-age-10/
• The Six types of Twitter conversation: http://www.pewresearch.org/fact-
tank/2014/02/20/the-six-types-of-twitter-conversations/