Post Globe 2010

1. PCI GEOMATICS
Post Globe 2010: Ontario meets the world
Toronto – Panel Discussion, March 29, 2010
Large Area Carbon Monitoring from Satellite Imagery
The way forward
Trevor Taylor
Director Strategic Business Development
PCI Geomatics
"By helping the world measure carbon emissions and the
effectiveness of plans to reduce those emissions, PCI is helping us
to win the fight against climate change.”
— Dalton McGuinty, Ontario Premier
Copyright © 2010 PCI Geomatics. All rights reserved. 1

2. Table of Contents
• Company Profile
• Context
– The Problem
– The Solution
• PCI Geomatics Product and Services
• Carbon Monitoring
• Questions
2

3. Company Profile
• Canadian corporation headquartered in Toronto and
the National Capital Region (Ottawa), with operations
in the USA, India, China and the UK
• 100 staff and 80 channel partners worldwide
• Leading provider of geoimaging desktop software
with over 21,000 licenses sold around the world
• Global brand recognition and breakthrough with
innovative production grade, award winning products
•Complete spectrum of client needs covered from
researchers to country and region wide enterprises
systems (e.g. South Korea, South Africa, Canada,
India and others)
• We are committed to serving conservation &
environmental groups to help sustain our earth
3

4. Context
Google Earth ™ Bing Virtual Earth ™
Plus many more including; Bhuvan (ISRO
India), Skyline (USA); Open Source and many, many
Others…..
These services begin with
providing access to massive
quantities of pictures
4

5. The Problem – Behind the Scenes
Processing Challenge
Peta Bytes plus of raw data from satellite Final Picture
and airborne sources, with an additional
100+ imaging satellites to be launched
in the next decade and hundreds of Data
providers each delivering products –
processing challenge
5

6. The Problem - Compounded
THEN
Very technical scientific users - slow, manual processing
Few commercial satellites/aircrafts for acquiring data on desktop machines, sophisticated super user tools
Low resolution imagery
NOW – Information Automatically extracted from Imagery
Extremely powerful tools, ability to be quickly
Numerous commercial satellites, enormous amounts of automated with, very simple interfaces
imagery and location data (terabytes, petabytes)
Paradigm Shift
High resolution imagery
6

7. The Solution
Geomatics is defined as:
The gathering, storing, processing,
analyzing and delivering of information
referenced to a location on the earth.
PCI Geomatics technology processes
pictures of the earth to provide
information products which are used to
improve the health, security, well being
and sustainability of our world.
Fast, Accurate and Cost Effective – Imagery provides
accurate mission critical information.
One Image = Thousand of Words
7

8. Agriculture Example
Using satellite information RapidEye will provide crop insurers:
i) improved registration of fields and crops;
ii) more accurate damage assessment;
iii) reduced error and fraud in a more cost effective manner
Before: After:
Traditional Methods Image-Centric Approach
Savings 3%-5% of agriculture premiums – INDUSTRY
SAVINGS $150M per annum
8

9. PCI Geomatics Products and Serives
Desktop clients
Desktop Software Solutions
buying services and
“Tools” solutions “Tools & Services”
Full processing systems
25 year history Automation of existing systems
Worldwide distribution base Outsourcing of processing
Synergies Purchasing of finished Information
Leading technology
products
Award Winning
PCI Geomatics scale from small to massive
Few Images ------------------------  thousands of Images
9

10. Carbon Monitoring
• All levels of Government can use
imagery to monitor and report on the
C02 ,environmental impacts of urban
and rural planning, disaster
management, monitor changes in the
land-base, and public safety and
security over larger areas.
"Our Government is investing in innovative technologies to improve
Canadians’ access to information on community planning, resource
development, and public health and safety," said The Honourable Gary Lunn,
former Minister of Natural Resources.
"Partnerships such as this one with PCI Geomatics, will also help ensure the
long-term prosperity and competitiveness of Canada’s geomatics sector."
10

11. Carbon Economy
• Governments deliver a major share of the
services essential to a nation’s social,
economic and environmental sustainability and
growth.
•To develop shared service solutions derived
from evidence based approaches using
Geoimagery based on Standards
• Provide organizations to inventory, monitor
and report and verify emission
•National and International Standards on
measurement of Carbon over large areas are
under development – Carbon Trading
Implication?
•Working with Woods Hole Research Center
11

12. PCI Geomatics
Questions?
www.pcigeomticsc.com
http://www.pcigeomatics.com/pci-tv/
Mr. Trevor Taylor
Director, Strategic Business Development
PCI Geomatics Enterprises Inc
taylor@pcigeomatics.com
Tel: +1-905-764-0614 x 2279
12