The main reason we do product architecture is to communicate to downstream product development what they need to build, thus the need to integrate the Capella product architecture with the product lifecycle through PLM (Product Lifecycle Management). Siemens’ Teamcenter PLM is used by millions of developers around the world in thousands of organizations. Capella is being integrated with Teamcenter enabling it to actively participate in the product lifecycle to drive the entire product development process. This session will provide an update on Siemens’ PLM integration progress and demonstrate the value of a Capella enabled product lifecycle. Christoph Marhold, Siemens PLM Software