In domains that deal with the development of complex systems consisting of software and hardware it is often a challenge to find an efficient and holistic reuse strategy for existing engineering assets that allows to keep the engineering competitiveness high even though a growing number of markets and specific customer needs shall be covered by a product family. Product Line Engineering (PLE) is a well-known approach to address this challenge. In this session we will cover how PLE and MBSE can be brought together using the open-source MBSE solution Capella in combination with the Variant Management tool pure::variants to implement a systematic reuse of system architecture across multiple product variants. Robert Hellebrand, pure-systems Robert Hellebrand is a Field Application Engineer at pure-systems GmbH, where he helps customers from automotive, aerospace, defence and other domains with their challenges in systematic reuse of engineering assets and the transition from project-oriented development towards feature model-based product line engineering with pure::variants. Previously, Robert worked on the topic of variant management as a research assistant at the Fraunhofer Institute for Experimental Software Engineering.