May 10, 2017 at De La Salle University-Dasmariñas. I gave this presentation for over 400+ students of the said university for responsible usage of social media or "Social Media Etiquette" together with the Actress Giselle Sanchez with her topic "Citizen Journalism" I enjoyed sharing these tips so Millennial students are aware of the power of social media and how they can use it responsibly. Disclaimer: "Think before you click" is the original initiative of GMA Network for responsible usage of social media. Official event announcement at DLUS Dasma USC page: https://www.facebook.com/dlsudasma.usc/posts/781951808648161

1. SOCIAL MEDIA
ETIQUETTE

2. Quick Summary
Pat 1
1. Social media statistics (PH).
2. 2 common usages of Social
Media (PH and World).
3. Social media best
practices.

3. SOCIAL MEDIA
STATISTICS

4. FACEBOOK
In 2016, Facebook had
over 1.6 billion daily
visitors.
22% of the world’s total
population uses Facebook.
75%
of male internet
users and of
83%
female internet users
are on Facebook.

5. INSTAGRAM AND
TWITTER
of millennials check
Twitter at least once per
day.
32% of teenagers consider
Instagram to be the most
important social network.
Females are more likely to
use Instagram (38%) than
men (26%).
Most Instagram users
are between 18-29
years old.
81%

6. THE PHILIPPINES
Facebook is the most actively-used
social media platform (57%), followed
by Youtube(56%), FB messenger (46%)
Data came from WeAreSocial SG:
https://www.slideshare.net/wearesoci
alsg/digital-in-2017-southeast-asia

7. THE PHILIPPINES
1. PC users spend an average 9 hours
per day
2. Mobile net users spend an average
3 hours and 36 minutes
3. Social media browsing average
usage is 4h and 17 minutes in any
devices.

8. THE PHILIPPINES
1. Checking emails
2. Visits a social network
3. Use a search engine like Google
4. Look for product information
5. Listen to Music

9. SOCIAL MEDIA
USAGE

10. PERSONAL USAGE Because its audience is meant to
be people you know personally,
there is a lot of freedom in many
aspects such as posts, profile
pictures, bios, etc.
A way to engage
with family and
friends
regardless of
their current
location.

11. PERSONAL USAGE Personal usage benefits:
1. OFW workers to connect
with families in PH
2. LDR relationship
3. Get updated with
companies/brands you
like
4. Get updated with
government orgs and
emergency news.
5. Catch up with friends an
families.

12. BUSINESS USAGE
Involves strategizing,
quality control,
consistency, and being
able to measure
analytics for evaluation
of results.
A way to connect with their market on a
more personal level
It is essential to build
and maintain an image
that you want to
present to your
audience.

13. BUSINESS USAGE
Types of business that can benefit
from social media:
1. Traditional or start-up businesses
2. Network marketing or MLM
3. Cafés and other food business
4. Small, medium and big businesses
5. Non-profit organization
6. Schools

14. BUSINESS USAGE
What you can do in Social Media
for your business:
1. Boost brand awareness
2. Get more followers
3. More physical customers to your
storefront
4. More inquiries or leads
5. More phone calls
6. More sales

15. SOCIAL MEDIA BEST
PRACTICES

16. CHECK YOUR
PROFILE’S PRIVACY
It’s important to make sure that you
are not accidentally sharing info that
you didn’t intend to be seen by people
other than your friends or followers.
By not doing so, you are at risk of
identity theft or have unwanted
people pester you.

17. CHECK YOUR
PROFILE’S PRIVACY
Facebook’s Privacy
Settings and Tools allow
you to edit your
preferences on who can
see your posts, who can
contact you, and who
can search for you using
your email address or
phone number.

18. CHECK YOUR
PROFILE’S PRIVACY
You also have the option of choosing
who can send you private messages,
tag you in images or tweets, and
search for you using your email
address or phone number.
In Twitter and
Instagram, you can
toggle between
having a public
account or a private
account where you
can control who can
follow you and can
see your posts.

19. THINK BEFORE
YOU CLICK
Remember: we all have
the right to express
ourselves, but not in a
way that disregards the
rights of others.
Think twice before
posting anything that
can endanger your
privacy and security,
or hurt you and
others.

20. THINK BEFORE
YOU CLICK
Freedom of speech and expression is
not absolute, and you can be held
criminally liable for slander or libel
especially since social media is a
public stream.

21. THINK BEFORE
YOU CLICK
• Minimize ranting and slamming
• When doing arguments to
somebody refrain from using swear
or bad words
• Never allow emotions get the best
out of you in social media

22. THINK BEFORE
YOU CLICK
• What will people get out of these
posts?
• Will people learn something from
these?
• What will my father or mother feel
when they see these posts?

23. DON’T POST PERSONAL
INFORMATION
As a general rule, never post your:
• Birth year
• Middle or mother’s maiden name
• Home address
• Social security number (and other
ID numbers)
• Password
• Mobile or phone numbers
• Credit or debit card numbers
• And other pieces of information
that can be traced to your identity.

24. DON’T POST PERSONAL
INFORMATION
Identity theft Case:

25. DON’T POST PERSONAL
INFORMATION
Identity theft Case:

26. YOUR PROFILE DOES GET CHECKED OUT BY
POTENTIAL EMPLOYERS
Think of this as an extension of your
resume or interview.
Employers want to evaluate the type of
person you are, and if you are a good
match to the company’s culture.
If you present any discrepancy with your
projected image as to that of your social
media identity, it may cost you the job.

27. YOUR PROFILE DOES GET CHECKED OUT BY
POTENTIAL EMPLOYERS
Want a high-paying and rewarding JOB?
Then fix your profile and project an
image that are exact relevant to what
your potential employers might look.

28. YOUR SOCIAL MEDIA PROFILE
SPEAKS FOR YOURSELF
Your social media profile is an
extension of your image and
reputation, much like the clothes you
wear, the places you go to, and the
things you like. It is a representation of
who you are.

29. YOUR SOCIAL MEDIA PROFILE
SPEAKS FOR YOURSELF
Never post, like, share, retweet,
comment, or fave anything that you
wouldn’t want to be associated with
you.
If you have friends whose opinions
you cannot respect or does not
respect yours, never hesitate to
unfriend or unfollow them.

30. YOUR SOCIAL MEDIA PROFILE
SPEAKS FOR YOURSELF
Remember that social media is like
being in a public place where you can
freely express yourself, only in a digital
world.
But unlike a public place, whatever you
post is imprinted forever in the internet.

31. DON’T BE A ZOMBIE
For all the greatness of social media, it
shouldn’t be the center of your lives.
There is more to life than social media,
and many teenagers nowadays tend to
throw away this fact.
Remember: there are plenty of
opportunities to log in, but there is
only one opportunity to savor the
moment. Don’t let it pass.

32. DON’T BE A ZOMBIE
Savor and Live in the NOW!!

33. Final Recap
1. Check your profiles privacy
2. Think before you click
3. Don’t post personal information
4. Your profile does get check by
potential employees, so be careful.
5. Your social profile speaks for
yourself.
6. Don’t be a social medie ZOMBIE

34. Social media is a very powerful tool like gravity.
Your proper usage of this tool can affect your personal,
career and business lives.
Start using social media responsively starting today and let
it work for you.
Jomer B. Gregorio

35. Like my Page on Facebook to get the download link of this
presentation later today.
https://www.facebook.com/jomerbgregorio
Don’t forget to use #smsummit2017 for your social posts
and selfies ☺