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SyGeO Project« From new language to application »How to find the way ? MLSTATE – Mai 2010 - juillet 2011 EOLE laboratory (HEC) + CERTOP (CNRS)+ ENIT + Scan&Target Speakers M. BAUDET (Mlstate) – A. KERAVEL (HEC)
Project environment A joint project between MLstate (language OPA owner) and academic searchers funded by a French public body (DGCIS) HEC and CERTOP searchers  Starting from the  language characteristics find  A strategic positioning,  Study the potential markets,  Propose various strategies MLstate Develop a library of macro and plug in  social network  in a cloud environment Demonstrators linked with the choices proposed by the academics Implementation of business models linked with the strategies proposed
Value Proposition OPA Technology Functional  language and data storage integrated Compact code Easy code control Simplicity and fast development  Easy deployment unblocking Strong links between data and code Security Web applications Cloud oriented Scalability SyGéO Extensions  Web 2.0 : forum, wiki, blog, … available in the OPA library Request of a  market target to  show the value added Facilities to develop Business Processes applications UML, BPEL, BPMN, XPDL,  Request of a  market target to  show the value added by the business process.
SYGEO Project  Develop an Ecosystem around the language OPA For what kind of target ? For what kind of applications market (job, sector) ? Providing value to who?  with what kind of Business Model ?
Target question
Market question
1stSygeo achievement  E- Tourism  “Jetleague” demonstrator
Business Models (1) A SAAS dedicated to Turismprofessional applications   Value proposition A  Software as a Service (SaaS) dedicated to the tourism professionals Customer segments ,[object Object]
enterprises,
public tourism information services,

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Cloud / SYGEO Case Study - Alain Keravel, HEC

  • 1. SyGeO Project« From new language to application »How to find the way ? MLSTATE – Mai 2010 - juillet 2011 EOLE laboratory (HEC) + CERTOP (CNRS)+ ENIT + Scan&Target Speakers M. BAUDET (Mlstate) – A. KERAVEL (HEC)
  • 2. Project environment A joint project between MLstate (language OPA owner) and academic searchers funded by a French public body (DGCIS) HEC and CERTOP searchers Starting from the language characteristics find A strategic positioning, Study the potential markets, Propose various strategies MLstate Develop a library of macro and plug in social network in a cloud environment Demonstrators linked with the choices proposed by the academics Implementation of business models linked with the strategies proposed
  • 3. Value Proposition OPA Technology Functional language and data storage integrated Compact code Easy code control Simplicity and fast development Easy deployment unblocking Strong links between data and code Security Web applications Cloud oriented Scalability SyGéO Extensions Web 2.0 : forum, wiki, blog, … available in the OPA library Request of a market target to show the value added Facilities to develop Business Processes applications UML, BPEL, BPMN, XPDL, Request of a market target to show the value added by the business process.
  • 4. SYGEO Project Develop an Ecosystem around the language OPA For what kind of target ? For what kind of applications market (job, sector) ? Providing value to who? with what kind of Business Model ?
  • 7. 1stSygeo achievement E- Tourism “Jetleague” demonstrator
  • 8.
  • 11. etc.Customer Relationships CR Key Partnership A leader providing services for tourismsector worldwide Key Activities KA Channels CH Key Resources KR Cost Structure – C$ Revenue Streams Subscription / users / year
  • 12.
  • 13. B&B
  • 16.
  • 17. Public bodyKey Activities KA Channels CH Key Resources KR Cost Structure – C$ Revenue Streams – R$ Double sided model
  • 18. Business Models (3) Niche strategydedicated to help touristdream   Value Proposition Applications to build a touristicprojectwith exchangefacilities Customer Segments A tourist or a group of tourists Customer Relationships CR Key Partnerships Atourist information editor Key Activities KA Channels CH Key Resources KR Cost Structure – C$ Revenue Streams – R$ License and support