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KARLIS DAMBERGS
More than a Market: How
Public Markets can be
Community Destinations that
Serve Civic, Social and
Physical Needs
Senior Director
Kalnciema Quarter
“Don’t	
  spend	
  money	
  –	
  	
  
spend	
  quality	
  time”	
  
/KALNCIEMA	
  QUARTER/	
  Riga,	
  Latvia	
  
 UNESCO	
  heritage	
  
	
  of	
  wooden	
  
	
  architecture	
  
Market	
  –	
  a	
  tool	
  of	
  
attraction	
  and	
  revival	
  
 	
  Before	
  
 	
  After	
  
 150	
  tradesmen	
  	
  
	
  4000	
  visitors/	
  market	
  
	
  100	
  000	
  visitors/	
  year	
  
_________________________	
  
Riga:	
  one	
  million	
  inhabitants	
  
Quality	
  time	
  with	
  	
  
friends	
  and	
  family	
  
 Public	
  space	
  
of	
  culture	
  and	
  
entertainment	
  	
  
 Personal	
  engagement/	
  creativity	
  	
  
versus	
  
consumerism/	
  being	
  entertained	
  
Wide	
  audiences	
  
covered	
  
	
  	
  	
  
	
  
Popular	
  	
  
meeting	
  point	
  
	
  	
  	
  
	
  
 	
  	
  	
  Communicating	
  values	
  
Colorful	
  traders	
  with	
  high	
  
quality	
  and	
  specially	
  selected	
  
local	
  products	
  
Thematic	
  events	
  in	
  each	
  market	
  
 
•  How	
  a	
  private	
  space	
  can	
  contribute	
  society:	
  becoming	
  open	
  and	
  public	
  
space;	
  
•  Raising	
  proOile	
  of	
  whole	
  neighborhood	
  by	
  becoming	
  one	
  of	
  the	
  city’s	
  
creative	
  districts;	
  
•  Raising	
  awareness	
  and	
  communicating	
  values:	
  long	
  term	
  impact	
  on	
  
society;	
  
•  Shortening	
  of	
  food	
  chains	
  and	
  carrying	
  out	
  quality	
  control	
  of	
  produce;	
  
•  Raising	
  awareness	
  of	
  the	
  value	
  of	
  local	
  products,	
  slow-­‐food	
  movement;	
  
•  Creating	
  a	
  network	
  of	
  dedicated	
  farmers,	
  producers,	
  artisans;	
  
•  Place	
  of	
  inspiration:	
  acting	
  as	
  a	
  hub	
  for	
  new	
  initiatives	
  and	
  innovative	
  
products;	
  
•  Successfully	
  linking	
  local	
  food,	
  culture	
  and	
  community	
  life;	
  	
  
•  Success	
  of	
  the	
  market	
  –	
  synergies	
  and	
  multi-­‐functionality;	
  
•  Powerful	
  tool	
  of	
  success:	
  social	
  media/	
  being	
  online.	
  
9th International Public Markets Conference - Kārlis Dambergs

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9th International Public Markets Conference - Kārlis Dambergs

  • 1. KARLIS DAMBERGS More than a Market: How Public Markets can be Community Destinations that Serve Civic, Social and Physical Needs Senior Director Kalnciema Quarter
  • 2. “Don’t  spend  money  –     spend  quality  time”   /KALNCIEMA  QUARTER/  Riga,  Latvia  
  • 3.
  • 4.  UNESCO  heritage    of  wooden    architecture  
  • 5.
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  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15. Market  –  a  tool  of   attraction  and  revival  
  • 18.  150  tradesmen      4000  visitors/  market    100  000  visitors/  year   _________________________   Riga:  one  million  inhabitants  
  • 19.
  • 20.
  • 21.
  • 22. Quality  time  with     friends  and  family  
  • 23.  Public  space   of  culture  and   entertainment    
  • 24.
  • 25.
  • 26.  Personal  engagement/  creativity     versus   consumerism/  being  entertained  
  • 27.
  • 28. Wide  audiences   covered          
  • 29.
  • 30. Popular     meeting  point          
  • 31.
  • 32.        Communicating  values  
  • 33.
  • 34. Colorful  traders  with  high   quality  and  specially  selected   local  products  
  • 35.
  • 36.
  • 37.
  • 38. Thematic  events  in  each  market  
  • 39.
  • 40.
  • 41.
  • 42.   •  How  a  private  space  can  contribute  society:  becoming  open  and  public   space;   •  Raising  proOile  of  whole  neighborhood  by  becoming  one  of  the  city’s   creative  districts;   •  Raising  awareness  and  communicating  values:  long  term  impact  on   society;   •  Shortening  of  food  chains  and  carrying  out  quality  control  of  produce;   •  Raising  awareness  of  the  value  of  local  products,  slow-­‐food  movement;   •  Creating  a  network  of  dedicated  farmers,  producers,  artisans;   •  Place  of  inspiration:  acting  as  a  hub  for  new  initiatives  and  innovative   products;   •  Successfully  linking  local  food,  culture  and  community  life;     •  Success  of  the  market  –  synergies  and  multi-­‐functionality;   •  Powerful  tool  of  success:  social  media/  being  online.