1. Tools and Resources Oneforty– A list of all third-party applications (http://oneforty.com) Tweetdeck – Third-party application to manage Twitter accounts (http://tweetdeck.com) Search.Twitter.com – Twitter search (http://search.twitter.com) Twellow – Identify people to follow based off of details in their Twitter bio (http://twellow.com) WeFollow– Identify people to follow based off of how they classify themselves (http://wefollow.com) Tweetphoto– Photo sharing service (http://tweetphoto.com) WTHashtag– Top resource for tracking hashtag mentions (http://wthashtag.com) Twitalyzer– Most sophisticated Twitter analytics tool (http://twitalyzer.com) Listorious– Aggregator of Twitter lists (http://listorious.com) Flowtown– Import current email addresses, locate social networks (http://flowtown.com) Flavors.me – Aggregate online profiles in one place (http://flavors.me) Help a Reporter Out – Media opportunities (http://helpareporter.com) Pitchengine – Social media release and newsroom (http://pitchengine.com) Knowem– Find where your name is available and secure it (http://knowem.com) Alexa– Find details about your Web site and audience (http://alexa.com) Bit.ly – URL shortener (http://bit.ly) J.mp – A shorter version of bit.ly (they are one and the same…simply a shorter version of its predecessor) (http://j.mp) Google Reader – RSS aggregator (http://google.com/reader) Google Alerts – Aggregates online mentions (http://google.com/alerts) Addict-o-matic – Digital dashboard (http://addictomatic.com) Blog Pulse – Supplement to Google Alerts to find mentions in blog posts (http://blogpulse.com) Quarkbase– Overview of monthly web visits and other analytics (http://quarkbase.com) Board Tracker – Find brand mentions on online forums and discussion boards (http://boardtracker.com) SocialMention– Analytics and sentiment (http://socialmention.com) Twellohood– Find people tweeting by location (http://twellowhood.com) Mail Chimp – Email campaign platform (http://mailchimp.com) Icerocket– Online monitoring tool (www.icerocket.com) Twtpoll– An easy way to run free online polls and surveys (www.twtpoll.com) @PRsarahevans www.sevansstrategy.com