Introducing the newest member of the Paradym Edge real estate marketing platform: Social Automation Manager, aka SAM. SAM is your social media sidekick. The slides in this presentation are from the April 6, 2016 webinar on SAM.

1. Introducing:
Member Benefits, Special Features and More
Social Automation Manager
a.k.a.
SAM

2. Welcome!
Your Host
Josh Cantrell
Marketing Director
Paradym

3. Why Social Media?
• Go where the people are
• Build your network
• Become a trusted resource
• More eyes on your listings
• Maintain relationships with clients
• MORE LEADS, REFERRALS, AND LISTINGS

4. Social Media Statistics
• 91% of home buyers are receptive to receiving information about
home buying process from agent via social media
• 43% of buyers use social media for buying tips and suggestions
from friends
• 70% of real estate clients forget their agents after only a year
• 55% of realtors feel comfortable using social media

5. Ingredients for Social Success
• Being engaged and adding value
• Being human
• Developing great content
• Consistency

6. Why Automate Social Media?
Where We Are Where We Want to Be
(Social Media Success)

7. Why Automate Social Media?
Where We Are Where We Want to Be
(Social Media Success)

8. Meet SAM
Your hands-free, super-simple,
time-saving social media sidekick
Paradym’s Social Automation Manager

9. How it Works
• More content, more consistency, more engagement
• Works hands-free in the background
• Automates and manages the social sharing of your
Paradym listings
• Each VisualTour has its own social media campaign
• Just connect your favorite social media accounts to your
Paradym dashboard, and you’re ready to go!

10. Smart Features
A sophisticated marketing tool designed to help you
achieve success in social media.
Features include:
• Automated social sharing
• Optimally scheduled posts
• Customizable social comments
• Instant posting
• Campaign management
• Performance analytics

11. Automated Social Sharing
• Create beautiful VisualTours
• Automatically post tours to your
connected social media
accounts.
• No social accounts? We can get
you set-up!

12. Smart Scheduling
• Get more engagement with
Smart Schedule.
• Make sure your content posts
at the ideal time/day for
maximum engagement.

13. Customized Social Comments
• Make your content pop with Smart
Comments.
• Smart Comments are auto-selected
to reflect specific details of your tour.
• Or you can create your own.
• If you would like to write your own
message instead, simply turn-off
Smart Comments.

14. Instant Posting
• Skip scheduling with Instant
Posting
• 30-60 minute buffer to
allow for last-minute
changes
• If you’re not ready for
instant posting, simply
select to post manually

15. Campaign
Management
• View a snapshot of your social
campaign timeline
• Get a detailed view of both live
and pending content
• Check-out the times/day your
content is posting
• Edit content, time of posting or
remove posts

16. • Detailed analytics on each post
• Check-out which posts attracted
the most engagement
• Compare different social platforms
• SAM makes it easy to view the
number of “likes,” “shares,”
“retweets” and “favorites” received
by each post
View Social
Campaign Analytics

17. View Social Campaign Analytics

18. Getting Set Up with SAM

19. Getting Set Up with SAM

20. Getting Set Up with SAM

21. Success Team
Every Paradym member receives:
• One-on-one account set up
• In-depth training
• Access to free resources at the Paradym Success
Academy
• Unlimited toll free customer support
Need help? Our Success Team has your back!
(800) 873-0700 support@paradym.com

22. The SAM Advantage
Life Gets Easier with SAM
With SAM, you can:
• Create great content, stay consistent, grow
engagement
• Minimize your time investment—maximize your
productivity
• Automate & customize with Smart Scheduling
and Smart Comments
• Post at optimal times
• Monitor social engagement from
your campaign timeline
• Get more leads, referrals, and listings

23. Additional Resources
Success Academy: Social Media Essentials eBook

24. Questions?

25. Contact Us
(800) 873-0700
support@paradym.com