SlideShare une entreprise Scribd logo
1  sur  2
Télécharger pour lire hors ligne
Content produced by Klout
influencers garners 4x as many
retweets as content posted by
average social media users.
People who visit product pages
recommended by Klout influencers
spend more than 2x as long on site.
People who see content from
Klout influencers are more than
2x as likely to click through to
an advertiser page.
4x 2x 2x
Get Results
1
Easily generate earned media for
a product launch or event
Klout Perks enable brands to offer an exclusive product or experience to a select group of
influencers to generate earned media around a product launch or event. We have launched over
1 Million Perks to-date and the benefits are two-fold; Brands get their message heard via trusted
sources, while consumers get recognized for their influence.
business.klout.com
How it Works
Identify and target groups of top
influencers in your audience
AUDIENCE
TARGETING
Targeted influencers share their
excitement and generate
earned media
CONTENT
CREATION
View campaign progress
and results
CAMPAIGN
ANALYTICS
Engage the group by offering
exclusive rewards
INFLUENCER
OUTREACH
2
• Dedicated account management
• On-going campaign reporting
Perk Packages
For the greatest return on investment we offer perk packages that include a series of perks in addition to single,
limited-time engagement campaigns. Benefits include:
• Discounted Perk rate
• Re-engagement with high performing influencers
Klout is the standard for online influence and has the largest collection of passionate influencers in the industry. Klout Perks enable
marketers to easily tap into these influencers to generate scalable, organic earned media through trusted sources. Over 300 of
the world’s top brands including 42% of the Ad Age 100 rely on Klout to find the most relevant people for their campaigns and
increase brand awareness.
CONTEST
Increase word-of-mouth by
offering a reward to the most
valuable influencers, enticing
them to share more broadly.
PASS ALONG
Expand the reach of your
campaign by encouraging certain
top influencers to share their Perk
with their followers.
TWITTER REMARKETING
Combine Klout’s influencer data
with Twitter’s @handle targeting
to effectively reach the most
relevant people.
Ways to Enhance a Perk
+
business.klout.com

Contenu connexe

Tendances

Socially aware digital marketing case study
Socially aware digital marketing case studySocially aware digital marketing case study
Socially aware digital marketing case studyrightslope
 
How Horizon Media Collaborates with Media Sellers to Increase ROI - DBS, 12/8/14
How Horizon Media Collaborates with Media Sellers to Increase ROI - DBS, 12/8/14How Horizon Media Collaborates with Media Sellers to Increase ROI - DBS, 12/8/14
How Horizon Media Collaborates with Media Sellers to Increase ROI - DBS, 12/8/14Digiday
 
Creating Engaging Advertising for Social Media
Creating Engaging Advertising for Social MediaCreating Engaging Advertising for Social Media
Creating Engaging Advertising for Social MediaReal Branding
 
Measuring kpi in facebook use your data instead of your wallet
Measuring kpi in facebook   use your data instead of your walletMeasuring kpi in facebook   use your data instead of your wallet
Measuring kpi in facebook use your data instead of your walletPatrick Bruce
 
SAAL A - 1700 - Your Road to a Fool-Proof Native Advertising Strategy with Ke...
SAAL A - 1700 - Your Road to a Fool-Proof Native Advertising Strategy with Ke...SAAL A - 1700 - Your Road to a Fool-Proof Native Advertising Strategy with Ke...
SAAL A - 1700 - Your Road to a Fool-Proof Native Advertising Strategy with Ke...PerformanceIN
 
Measuring kpi in facebook use your data instead of your wallet
Measuring kpi in facebook   use your data instead of your walletMeasuring kpi in facebook   use your data instead of your wallet
Measuring kpi in facebook use your data instead of your walletPatrick Bruce
 
A Guide to Approaching Multi-Channel Social Media Engagement Strategy
A Guide to Approaching Multi-Channel Social Media Engagement Strategy A Guide to Approaching Multi-Channel Social Media Engagement Strategy
A Guide to Approaching Multi-Channel Social Media Engagement Strategy The Abbi Agency
 
Linked in10 premium-advertising-solutions
Linked in10 premium-advertising-solutionsLinked in10 premium-advertising-solutions
Linked in10 premium-advertising-solutionsRenaud de Lombaert
 
Songrisemodule2 140522230933-phpapp01
Songrisemodule2 140522230933-phpapp01Songrisemodule2 140522230933-phpapp01
Songrisemodule2 140522230933-phpapp01BlitzMetrics
 
Viral marketing ppt
Viral marketing pptViral marketing ppt
Viral marketing pptvijay soni
 
CrowdTogether Overview
CrowdTogether OverviewCrowdTogether Overview
CrowdTogether OverviewCrowdTogether
 
Kinetic Uses Twitter Lead Cards to Help Cruise Line
Kinetic Uses Twitter Lead Cards to Help Cruise LineKinetic Uses Twitter Lead Cards to Help Cruise Line
Kinetic Uses Twitter Lead Cards to Help Cruise LineDon Mathis
 
National Social Media Marketing
National Social Media MarketingNational Social Media Marketing
National Social Media MarketingNational Positions
 

Tendances (14)

Socially aware digital marketing case study
Socially aware digital marketing case studySocially aware digital marketing case study
Socially aware digital marketing case study
 
How Horizon Media Collaborates with Media Sellers to Increase ROI - DBS, 12/8/14
How Horizon Media Collaborates with Media Sellers to Increase ROI - DBS, 12/8/14How Horizon Media Collaborates with Media Sellers to Increase ROI - DBS, 12/8/14
How Horizon Media Collaborates with Media Sellers to Increase ROI - DBS, 12/8/14
 
Creating Engaging Advertising for Social Media
Creating Engaging Advertising for Social MediaCreating Engaging Advertising for Social Media
Creating Engaging Advertising for Social Media
 
Measuring kpi in facebook use your data instead of your wallet
Measuring kpi in facebook   use your data instead of your walletMeasuring kpi in facebook   use your data instead of your wallet
Measuring kpi in facebook use your data instead of your wallet
 
SAAL A - 1700 - Your Road to a Fool-Proof Native Advertising Strategy with Ke...
SAAL A - 1700 - Your Road to a Fool-Proof Native Advertising Strategy with Ke...SAAL A - 1700 - Your Road to a Fool-Proof Native Advertising Strategy with Ke...
SAAL A - 1700 - Your Road to a Fool-Proof Native Advertising Strategy with Ke...
 
Measuring kpi in facebook use your data instead of your wallet
Measuring kpi in facebook   use your data instead of your walletMeasuring kpi in facebook   use your data instead of your wallet
Measuring kpi in facebook use your data instead of your wallet
 
A Guide to Approaching Multi-Channel Social Media Engagement Strategy
A Guide to Approaching Multi-Channel Social Media Engagement Strategy A Guide to Approaching Multi-Channel Social Media Engagement Strategy
A Guide to Approaching Multi-Channel Social Media Engagement Strategy
 
Linked in10 premium-advertising-solutions
Linked in10 premium-advertising-solutionsLinked in10 premium-advertising-solutions
Linked in10 premium-advertising-solutions
 
Songrisemodule2 140522230933-phpapp01
Songrisemodule2 140522230933-phpapp01Songrisemodule2 140522230933-phpapp01
Songrisemodule2 140522230933-phpapp01
 
Viral marketing ppt
Viral marketing pptViral marketing ppt
Viral marketing ppt
 
CrowdTogether Overview
CrowdTogether OverviewCrowdTogether Overview
CrowdTogether Overview
 
social_media_POV
social_media_POVsocial_media_POV
social_media_POV
 
Kinetic Uses Twitter Lead Cards to Help Cruise Line
Kinetic Uses Twitter Lead Cards to Help Cruise LineKinetic Uses Twitter Lead Cards to Help Cruise Line
Kinetic Uses Twitter Lead Cards to Help Cruise Line
 
National Social Media Marketing
National Social Media MarketingNational Social Media Marketing
National Social Media Marketing
 

Similaire à Klout Perks one-pager

Ultimate Guide to Content Distribution
Ultimate Guide to Content DistributionUltimate Guide to Content Distribution
Ultimate Guide to Content DistributionEvgeny Tsarkov
 
SMWNYC 2017 - Bloglovin' - Paid Media: Why Influencer Marketing Is Key for Br...
SMWNYC 2017 - Bloglovin' - Paid Media: Why Influencer Marketing Is Key for Br...SMWNYC 2017 - Bloglovin' - Paid Media: Why Influencer Marketing Is Key for Br...
SMWNYC 2017 - Bloglovin' - Paid Media: Why Influencer Marketing Is Key for Br...Social Media Week
 
How to Generate ROI With Influencer Content
How to Generate ROI With Influencer ContentHow to Generate ROI With Influencer Content
How to Generate ROI With Influencer ContentEric Lam
 
Isentia Two Social_Agency Credentials
Isentia Two Social_Agency CredentialsIsentia Two Social_Agency Credentials
Isentia Two Social_Agency CredentialsRichard Spencer
 
2015Brand Credentials_D2
2015Brand Credentials_D22015Brand Credentials_D2
2015Brand Credentials_D2Gill Matthews
 
Decoding Social Media Marketing: A Business Game Changer
Decoding Social Media Marketing: A Business Game ChangerDecoding Social Media Marketing: A Business Game Changer
Decoding Social Media Marketing: A Business Game Changerdebabratatattvammedi
 
Live Webinar: Using LinkedIn for Brand Marketing
Live Webinar: Using LinkedIn for Brand MarketingLive Webinar: Using LinkedIn for Brand Marketing
Live Webinar: Using LinkedIn for Brand MarketingLinkedIn
 
The Power of Micro-Influencers: Cost-Effective Influence Marketing Strategies
The Power of Micro-Influencers: Cost-Effective Influence Marketing StrategiesThe Power of Micro-Influencers: Cost-Effective Influence Marketing Strategies
The Power of Micro-Influencers: Cost-Effective Influence Marketing StrategiesAniruddh Saha
 
Gelb Consulting Webinar - Moving at the Speed of Social
Gelb Consulting Webinar - Moving at the Speed of SocialGelb Consulting Webinar - Moving at the Speed of Social
Gelb Consulting Webinar - Moving at the Speed of SocialEndeavor Management
 
UNIT-9-MANAGING MASS AND PERSONAL COMMUNICATION.ppt
UNIT-9-MANAGING MASS AND PERSONAL COMMUNICATION.pptUNIT-9-MANAGING MASS AND PERSONAL COMMUNICATION.ppt
UNIT-9-MANAGING MASS AND PERSONAL COMMUNICATION.pptetebarkhmichale
 
Integrated marketing communications
Integrated marketing communicationsIntegrated marketing communications
Integrated marketing communicationsMervyn Maico Aldana
 
Social-Media-Marketing-Strategies-for-Business-Growth.pptx
Social-Media-Marketing-Strategies-for-Business-Growth.pptxSocial-Media-Marketing-Strategies-for-Business-Growth.pptx
Social-Media-Marketing-Strategies-for-Business-Growth.pptxBiswadeep Das
 
Influencers vs Advocates: What's the difference?
Influencers vs Advocates: What's the difference?Influencers vs Advocates: What's the difference?
Influencers vs Advocates: What's the difference?Rustin Banks
 
RohitMaheshwariPresentationMBA.pptx
RohitMaheshwariPresentationMBA.pptxRohitMaheshwariPresentationMBA.pptx
RohitMaheshwariPresentationMBA.pptxJigneshSharma21
 
Content is Currency - FinanceConnect 2015
Content is Currency - FinanceConnect 2015Content is Currency - FinanceConnect 2015
Content is Currency - FinanceConnect 2015LinkedIn India
 
digital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingdigital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingrajputmeenakshi733
 
Advocacy and the Bottom Line by Felix Maldifassi from Hootsuite
Advocacy and the Bottom Line by Felix Maldifassi from Hootsuite Advocacy and the Bottom Line by Felix Maldifassi from Hootsuite
Advocacy and the Bottom Line by Felix Maldifassi from Hootsuite Felix Maldifassi
 
Engagement Presentation copy
Engagement Presentation copyEngagement Presentation copy
Engagement Presentation copyPatricia EL
 
Social media marketing
Social media marketingSocial media marketing
Social media marketingBelva Digital
 

Similaire à Klout Perks one-pager (20)

Ultimate Guide to Content Distribution
Ultimate Guide to Content DistributionUltimate Guide to Content Distribution
Ultimate Guide to Content Distribution
 
SMWNYC 2017 - Bloglovin' - Paid Media: Why Influencer Marketing Is Key for Br...
SMWNYC 2017 - Bloglovin' - Paid Media: Why Influencer Marketing Is Key for Br...SMWNYC 2017 - Bloglovin' - Paid Media: Why Influencer Marketing Is Key for Br...
SMWNYC 2017 - Bloglovin' - Paid Media: Why Influencer Marketing Is Key for Br...
 
How to Generate ROI With Influencer Content
How to Generate ROI With Influencer ContentHow to Generate ROI With Influencer Content
How to Generate ROI With Influencer Content
 
Isentia Two Social_Agency Credentials
Isentia Two Social_Agency CredentialsIsentia Two Social_Agency Credentials
Isentia Two Social_Agency Credentials
 
2015Brand Credentials_D2
2015Brand Credentials_D22015Brand Credentials_D2
2015Brand Credentials_D2
 
Decoding Social Media Marketing: A Business Game Changer
Decoding Social Media Marketing: A Business Game ChangerDecoding Social Media Marketing: A Business Game Changer
Decoding Social Media Marketing: A Business Game Changer
 
Live Webinar: Using LinkedIn for Brand Marketing
Live Webinar: Using LinkedIn for Brand MarketingLive Webinar: Using LinkedIn for Brand Marketing
Live Webinar: Using LinkedIn for Brand Marketing
 
The Power of Micro-Influencers: Cost-Effective Influence Marketing Strategies
The Power of Micro-Influencers: Cost-Effective Influence Marketing StrategiesThe Power of Micro-Influencers: Cost-Effective Influence Marketing Strategies
The Power of Micro-Influencers: Cost-Effective Influence Marketing Strategies
 
IT solutions
IT solutions IT solutions
IT solutions
 
Gelb Consulting Webinar - Moving at the Speed of Social
Gelb Consulting Webinar - Moving at the Speed of SocialGelb Consulting Webinar - Moving at the Speed of Social
Gelb Consulting Webinar - Moving at the Speed of Social
 
UNIT-9-MANAGING MASS AND PERSONAL COMMUNICATION.ppt
UNIT-9-MANAGING MASS AND PERSONAL COMMUNICATION.pptUNIT-9-MANAGING MASS AND PERSONAL COMMUNICATION.ppt
UNIT-9-MANAGING MASS AND PERSONAL COMMUNICATION.ppt
 
Integrated marketing communications
Integrated marketing communicationsIntegrated marketing communications
Integrated marketing communications
 
Social-Media-Marketing-Strategies-for-Business-Growth.pptx
Social-Media-Marketing-Strategies-for-Business-Growth.pptxSocial-Media-Marketing-Strategies-for-Business-Growth.pptx
Social-Media-Marketing-Strategies-for-Business-Growth.pptx
 
Influencers vs Advocates: What's the difference?
Influencers vs Advocates: What's the difference?Influencers vs Advocates: What's the difference?
Influencers vs Advocates: What's the difference?
 
RohitMaheshwariPresentationMBA.pptx
RohitMaheshwariPresentationMBA.pptxRohitMaheshwariPresentationMBA.pptx
RohitMaheshwariPresentationMBA.pptx
 
Content is Currency - FinanceConnect 2015
Content is Currency - FinanceConnect 2015Content is Currency - FinanceConnect 2015
Content is Currency - FinanceConnect 2015
 
digital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingdigital marketing , introduction of digital marketing
digital marketing , introduction of digital marketing
 
Advocacy and the Bottom Line by Felix Maldifassi from Hootsuite
Advocacy and the Bottom Line by Felix Maldifassi from Hootsuite Advocacy and the Bottom Line by Felix Maldifassi from Hootsuite
Advocacy and the Bottom Line by Felix Maldifassi from Hootsuite
 
Engagement Presentation copy
Engagement Presentation copyEngagement Presentation copy
Engagement Presentation copy
 
Social media marketing
Social media marketingSocial media marketing
Social media marketing
 

Klout Perks one-pager

  • 1. Content produced by Klout influencers garners 4x as many retweets as content posted by average social media users. People who visit product pages recommended by Klout influencers spend more than 2x as long on site. People who see content from Klout influencers are more than 2x as likely to click through to an advertiser page. 4x 2x 2x Get Results 1 Easily generate earned media for a product launch or event Klout Perks enable brands to offer an exclusive product or experience to a select group of influencers to generate earned media around a product launch or event. We have launched over 1 Million Perks to-date and the benefits are two-fold; Brands get their message heard via trusted sources, while consumers get recognized for their influence. business.klout.com How it Works Identify and target groups of top influencers in your audience AUDIENCE TARGETING Targeted influencers share their excitement and generate earned media CONTENT CREATION View campaign progress and results CAMPAIGN ANALYTICS Engage the group by offering exclusive rewards INFLUENCER OUTREACH
  • 2. 2 • Dedicated account management • On-going campaign reporting Perk Packages For the greatest return on investment we offer perk packages that include a series of perks in addition to single, limited-time engagement campaigns. Benefits include: • Discounted Perk rate • Re-engagement with high performing influencers Klout is the standard for online influence and has the largest collection of passionate influencers in the industry. Klout Perks enable marketers to easily tap into these influencers to generate scalable, organic earned media through trusted sources. Over 300 of the world’s top brands including 42% of the Ad Age 100 rely on Klout to find the most relevant people for their campaigns and increase brand awareness. CONTEST Increase word-of-mouth by offering a reward to the most valuable influencers, enticing them to share more broadly. PASS ALONG Expand the reach of your campaign by encouraging certain top influencers to share their Perk with their followers. TWITTER REMARKETING Combine Klout’s influencer data with Twitter’s @handle targeting to effectively reach the most relevant people. Ways to Enhance a Perk + business.klout.com