Live streaming on Amazon is a huge opportunity for Amazon Sellers, Brands, and influencers. Amazon's live streaming program is designed to monetize live streaming via eCommerce sales on their platform. This is an exciting way for video production companies, AV integration companies, and in-house video teams to upgrade their clients live streaming capabilities in order to create professional video that sells. Let's take a look at the live streaming tiers available from Amazon and how you can start live streaming on Amazon. Amazon owns the eCommerce market in the United States and abroad in many countries. Ecommerce sales have exploded in 2020, and live streaming on Amazon is a perfect opportunity for sellers, brands and influencers to get ahead of their competition. Live streaming is a value add sellers where sellers can provide Amazon customers real-time information at a critical moment as they make buying decisions. This is where you want to be if your business sells on Amazon.

1. How to live stream on Amazon

2. Who is live streaming
on Amazon for?
1. Sellers on Amazon
2. Brands on Amazon
3. Influencers

3. Why Live Stream on
Amazon?
1. It’s all about driving
sales for products
you sell or
represent.

4. Being Successful on
Amazon
1. Rising Star
2. Insider
3. A-List

6. Best Practices
1. Follow Community Guidelines
a. Stream for at least 30 minutes
b. Engage with your audience
c. Remember to sell (Have a call to action)
d. Show your products in action (don’t just talk about them)
e. Promote off Amazon (Social Media and Email)
f. Live stream when you have a special deal or promotion
2. Have good internet (5Mbps)
3. Plan/Practice

7. Getting Started
1. Download the Amazon Live Creator App (iOS only)
2. Set your phone to “do not disturb”
3. Fully charge your device before going live
4. Do not exit Amazon Live Creator App during live stream

8. Special Amazon Features
1. Chat - Engage directly with customers
2. Product Carousel - choose products to be highlighted below
you live stream
3. Setup a custom promotion to display in text below your live
stream

11. Extra Tips
1. Schedule your live streams
2. Design a professional looking studio
3. Have Good Lighting
4. Have Good Audio
5. Have Good Video
Check out our Basics of Live Streaming Tutorial Videos to
learn more on YouTube at YouTube.Com/StreamGeeks