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Advertising Solutions Presentation
Prepared By: Riad Alchaoui
Supervised By: Mr. Ayham Kawi
Google AdSense
AdSense is one of many ways to earn money from the web.
AdSense for content is a system of Google contextual ads
that can be placed on blog, search engine, or Web site.
Google, in return, will give a portion of the revenue
generated from these ads, on a pay per click (PPC) or pay
per impression basis.
Google restricts you from disclosing AdSense
details, such as how much you were paid for a keyword.
It is free to place AdSense ads.
Google AdSense
GoogleAdWords
Google AdWords is a pay-per-click advertising program by
Google.
With AdWords, advertisers can promote their website's
products and services on Google.com's search results in
the "sponsored links" section.
With AdWords, user can set his own budget and change
his campaigns at any time -there are no commitments or
spending requirements of any kind.
Google Ad Planner lets you research and locate
websites with target audiences closely matching your
ad target audience.
This gives you two advantages: you will get a higher
response rate for your ad campaign, and you’ll waste
fewer marketing money on ads placed on irrelevant
websites.
To use Google Ad Planner, you enter demographics and
sites that are associated with your target audience, and
you’ll get back information about sites your audience is
likely to visit.
Google Ad Planner
Google has replaced the Google AdSense "i"
button on the AdSense ads with "Ad Choices."
When you go to a page with an AdSense ad, it
loads the ad and shows AdChoices in the top right.
Clicking on the AdChoices logo takes you to
the What are Ads by Google? and then lets you
report an issue at the bottom of the page.
So do not be surprised when you see the "i"
replaced by "AdChoices"

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Google advertising solution

  • 1. Advertising Solutions Presentation Prepared By: Riad Alchaoui Supervised By: Mr. Ayham Kawi
  • 2. Google AdSense AdSense is one of many ways to earn money from the web. AdSense for content is a system of Google contextual ads that can be placed on blog, search engine, or Web site. Google, in return, will give a portion of the revenue generated from these ads, on a pay per click (PPC) or pay per impression basis.
  • 3. Google restricts you from disclosing AdSense details, such as how much you were paid for a keyword. It is free to place AdSense ads. Google AdSense
  • 4. GoogleAdWords Google AdWords is a pay-per-click advertising program by Google. With AdWords, advertisers can promote their website's products and services on Google.com's search results in the "sponsored links" section. With AdWords, user can set his own budget and change his campaigns at any time -there are no commitments or spending requirements of any kind.
  • 5. Google Ad Planner lets you research and locate websites with target audiences closely matching your ad target audience. This gives you two advantages: you will get a higher response rate for your ad campaign, and you’ll waste fewer marketing money on ads placed on irrelevant websites. To use Google Ad Planner, you enter demographics and sites that are associated with your target audience, and you’ll get back information about sites your audience is likely to visit. Google Ad Planner
  • 6. Google has replaced the Google AdSense "i" button on the AdSense ads with "Ad Choices." When you go to a page with an AdSense ad, it loads the ad and shows AdChoices in the top right. Clicking on the AdChoices logo takes you to the What are Ads by Google? and then lets you report an issue at the bottom of the page. So do not be surprised when you see the "i" replaced by "AdChoices"