1. Penelope Holden
8330 Powderhorn Trail SE, Caledonia, MI 49316
(517) 937-0127
penelopeholden78@gmail.com
Profile
Tenured sales professional with over 15 years experience in the pharmaceutical industry and over 11 years of hospital
experience including diabetes, biologic cardiovascular, and bill and buy products.
 Strong interpersonal and leadership skills Results and performance driven Enthusiastic teacher
Memorable Versatile Team Player Solution Selling Action Oriented
Innovative  Strong work ethic Customer Service Expert Accountable
Business Experience
Nov 2004 – Present Sanofi Grand Rapids, MI
Metabolism Specialty Representive – Diabetes Division
Metabolism Institutional and Long Term Care Representative – Diabetes Division
 MultipleRegional Monthly and Quarterly Impact and Driving Results Contest Awards 2005-2015,
Regional Sales Champion – 2011, MVP 2006, 2007, and 2008, Opticlik Insulin Pen Contest
Award Trip 2006, Leadership Award 2006, Jewelry Award 2006.
 Successfully launched biologic for LDL-C reduction to pharmacists, cardiologists, hospitalists,
endocrinologists, residents, care managers, and hospitalstaff. Spectrum Health added it to their
EHR medication list for discharge in less than one month of launch!
 Collaborating with cardiology specialty representatives from two companies to manage drug
distribution through multiple different specialty pharmacies and to ensure timely delivery of
product and handling of intricate reimbursement issues.
 Chosen member for the Team Energy Champions Committee – 2015.
 Successfully launched 3 new products (inhaled insulin, new long-acting insulin, and biologic
cardiovascular agent) from Mar 2015 – Oct 2015 while maintaining insulin contracts in 21
hospitals.
 Promotion to Executive InstitutionalAccount Representative – 2015.
 Selected member for the Focus Forum and Culture & Communications Team to guide the
organization and their path in how we promoteand source our portfolio – 2015.
 1 of 5 chosen to lead the Diabetes Division for theOpening Toujeo Launch.
 Account Management skills significantly strengthened resulting from mentorship by multiple
account executives including National Account Executive and Priority Health Account Executive.
 Led district and regional presentations on business planning, basal bolus protocolroll out, insulin
pen implementation, hospitalgrowth for new insulin, and theplan for fighting TIs within the
institutions and long term care facilities.
 The Grand Rapids success amongst thehospitals and LTC facilities in fighting TIs became used as
the BEST PRACTICEfor our Institution/LTC division.
 Negotiation, execution and management of contracts for 21 targeted Institutionalaccounts.
Successfully used contracting strategies to protect and grow sales in a highly competitive market
when faced with TIs at EVERY hospital. Secured our basal insulin as the basal of choice for every
one of the 21 accounts!
 Awarded Diabetes Advisory Council – 2015.
 Member of thePriority Health Account Team – Both of our basal insulins were placed in Tier 1
status – 2014 and 2015.
 Achieved our rapid acting insulin as theexclusive rapid at Metro Health Hospital – 2013.
 Experience in implementing basal bolus therapy in the long term care setting in addition to the buy
and bill process with influenza vaccines.

2.  Extremely skilled in working with case management in hospitaland outpatient clinic environments
to ensure smooth transition of care moving from hospitalto home or hospitalto LTC.
 Led training for specialty reps who cover the community hospitals – 2008.
 Member of theGlycemic Control Collaborative in West Michigan – 2008-2014.
 Highly proficient in converting entire hospitalsystems fromsliding scale insulin to basal bolus --
2008.
 Promotion to Senior Metabolism InstitutionalRepresentative –2007.
 Converted and inserviced on All shifts every Grand Rapids hospitalfrom insulin vials to insulin
pens 2006-2008.
 Moved from Metabolism Specialty Representative to InstitutionalRepresentative – 2006.
Aug 2000 - Nov 2004 Aventis Pharmaceuticals Midland, MI
Osteotherapeutic Professional Sales Representative – Primary Care Division
 Consistent Excellence in Sales ranking in the top 20% of the nation achieving over 120% of sales
goal. Top 10% of the nation with a “calls to target” average of 9.33.
 North Central Region Accelerator Sales Award – Share Master – 2004. Award Ring Winner in
2002, 2003, 2004. North Central Region Accelerator Overdriver Award – 2003. Regional
Distinguished Sales Performer Award and Taking theMountain Contest Award Winner – 2002.
Winning AttitudeAward – 2001.
 Promotion to Professional Sales Representative – 2003
 Selected as Field Sales Trainer Primary Care Sales Force – 2003.
 Developed local rheumatologist as company advocate and moved market share 90% from
competing product.
 Powerful teamwork with Health Plus P&T president and board member to help get our
bisphosphonatePreferred Status.
 Joint Collaboration with MolinaP&T Board Members to get our bisphosphonateon formulary.
Special Training/Committees
Women Inspiring Sanofi Excellence
West Michigan Glycemic Control Collaborative
American Diabetes Assocation Walk Committee
American Diabetes Association Tour de CureChair
American Diabetes Association Board Member
Rush Hospital Training
International Diabetes Center Training Development Center
Train the Trainer/Field Trainer Training
Education
Saint Mary’s College, Notre Dame, IN
Bachelor of Science, May 2000 GPA: 3.959
Major: Biology, Minors: Chemistry and Business Administration