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BEST EMAIL MARKETING
EXAMPLES FOR ECOMMERCE
W W W . P E R Z O N A L I Z A T I O N . C O M
WHY EMAIL
MARKETING IS
IMPORTANT ?
Email marketing is 40 times
more effective - beating all
these in terms of engagement
and building relationships with
customers.
WHAT IS
ECOMMERCE EMAIL
MARKETING?
Email Marketing is the art of using emails
to generate sales and increase revenue
for your store.
WHAT SHOULD THE EMAIL
MARKETING AIM TO DO ?
Email Marketing ultimately aims to build relationships.
Creates better promotions
that sell more products
1
A SUCCESSFUL
EMAIL
MARKETING Nurtures your customers better,
which leads to long term and repeat
sales
2
Segments your database
effectively, which in turn will boost
sales.
3
HOW TO EFFECTIVELY USE
EMAILS IN ECOMMERCE
BUSINESS?
THINKING OF CREATIVE AND CONVERSION-
FOCUSED EMAIL CAMPAIGNS SHOULD BE
YOUR ULTIMATE GOAL.
USE EMAILS TO CREATE A SENSE
OF EXCLUSIVITY
Make your emails tailor-made to the needs and actions
of your customers. Let them feel that you are taking an
extra step for them.
There’s no personalization without segmentation.
And unless you segment your target audience, you
will not be able to cater to their specific needs.
USE EMAILS FOR
SEGMENTATION
USE EMAILS FOR
ONE-TO-ONE
MARKETING
Make the emails as
personal as possible.
People tend to see ‘one
to one’ emails as an
opportunity for them.
AI, is designed to operate on huge sets of data -
which includes a customer’s activity on the
website, past behavior, and purchase history etc.,
to recommend products to them.
WHAT DOES AI DO IN
ECOMMERCE ?
HOW DOES AI HELP
IN ECOMMERCE
EMAIL MARKETING?
With all the collected data, AI
makes it possible to create
targeted campaigns resulting
in a boost in CTR and sales.
AI-optimization may be a relatively new concept in the
proverbial long history of email marketing, but companies are
already adopting and realizing significant returns from it.
T H A N K Y O U
L O O K I N G F O R M O R E C O N T E N T
O N E C O M M E R C E ?
D I S C O V E R

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Best Email Marketing Examples To Guide You On Your eCommerce Journey

  • 1. BEST EMAIL MARKETING EXAMPLES FOR ECOMMERCE W W W . P E R Z O N A L I Z A T I O N . C O M
  • 2. WHY EMAIL MARKETING IS IMPORTANT ? Email marketing is 40 times more effective - beating all these in terms of engagement and building relationships with customers.
  • 3. WHAT IS ECOMMERCE EMAIL MARKETING? Email Marketing is the art of using emails to generate sales and increase revenue for your store.
  • 4. WHAT SHOULD THE EMAIL MARKETING AIM TO DO ? Email Marketing ultimately aims to build relationships.
  • 5. Creates better promotions that sell more products 1 A SUCCESSFUL EMAIL MARKETING Nurtures your customers better, which leads to long term and repeat sales 2 Segments your database effectively, which in turn will boost sales. 3
  • 6. HOW TO EFFECTIVELY USE EMAILS IN ECOMMERCE BUSINESS? THINKING OF CREATIVE AND CONVERSION- FOCUSED EMAIL CAMPAIGNS SHOULD BE YOUR ULTIMATE GOAL.
  • 7. USE EMAILS TO CREATE A SENSE OF EXCLUSIVITY Make your emails tailor-made to the needs and actions of your customers. Let them feel that you are taking an extra step for them.
  • 8. There’s no personalization without segmentation. And unless you segment your target audience, you will not be able to cater to their specific needs. USE EMAILS FOR SEGMENTATION
  • 9. USE EMAILS FOR ONE-TO-ONE MARKETING Make the emails as personal as possible. People tend to see ‘one to one’ emails as an opportunity for them.
  • 10. AI, is designed to operate on huge sets of data - which includes a customer’s activity on the website, past behavior, and purchase history etc., to recommend products to them. WHAT DOES AI DO IN ECOMMERCE ?
  • 11. HOW DOES AI HELP IN ECOMMERCE EMAIL MARKETING? With all the collected data, AI makes it possible to create targeted campaigns resulting in a boost in CTR and sales.
  • 12. AI-optimization may be a relatively new concept in the proverbial long history of email marketing, but companies are already adopting and realizing significant returns from it.
  • 13. T H A N K Y O U L O O K I N G F O R M O R E C O N T E N T O N E C O M M E R C E ? D I S C O V E R