IntelliSMS - Telco Grade, SMS Gateway and Technology Provider

Contents
1. Company Overview
2. Product & Services
3. SMS Solutions for PTV
4. Q & A

Who is Intelli Messaging ?
2000
MessageCore4™
MessageCore4™
Developed and Launched
in 2000.
MessageCore4™ SMS
gateway was one of the
first gateways in Australia
to offer an enterprise
quality SMS service.
Holds a US patent for
Reply to Unique Message
Functionality.
2008
Re Brand
MessageCore4 formed
into separate business
name: “Smart Messaging
Services” Pty Ltd.
Late in 2008 it was
Rebranded as Intelli
Messaging, a subsidiary of
MAP Capital’s Technology.
2014
Innovation
Today our substantial
volumes are just under 2
Million SMS /month.
MessageCore5™
Developed and Launched.
We provide our SMS
Enterprise Grade services
across many countries.
Maintain exceptional high
level of service through
multiple systems of
redundancy.
2017
Growth
MC5 now has SMPP server
for client connection.
Voice Services added to
Intelli’s product range,
including their unique
Voice Activated SMS
Virtual Numbers.
Launch of high featured
web sending App.
"Robot Marketing" Portal
launched.
COMPANY OVERVIEW:

Vision Statement
» To consistently Add Value to our
customers by Extending and
Automating Communication Channels.
» To provide excellence in SMS and
Mobile CMS solutions by listening
and working closely alongside
our customers.
» To provide the highest quality service
and customer experience at all times.
COMPANY OVERVIEW:

Growth in SMS Volumes
The growth in our SMS volumes had been
driven by our: Culture and values, Sustainable
growth, Continuous innovation investment,
and Corporate strategies.
COMPANY OVERVIEW:
2009 2014 2016 2017 2018
12 million
36 million
42 million
52 million
80 million
(Estimated)

Reach
COMPANY OVERVIEW:
Australia & New Zealand
Core with Global Capabilities

Some of our Business
and Enterprise Clients
COMPANY OVERVIEW:

Some of our Software
Development Clients
COMPANY OVERVIEW:

SMS Messaging Services
MessageCore5™
Is specifically designed for enterprises to enable SMS messaging through
application interfaces, thus allowing SMS messaging to be integrated into core
business systems.
Is one of the few SMS gateway providers to offer the service of “reply to unique
outgoing SMS message” and is the only SMS gateway that makes this functionality
easy for your business to build into your application solution.
PRODUCTS & SERVICES:
Features include:
» Gateway access interfaces: Web Services, REST, and Email;
» Advanced 2 way SMS messaging with message reply path back to applications;
» Long Messages, multi-part messages not split on handset delivery;
» Dedication Virtual Mobile Numbers for Handset to application messaging.

Mobile CMS
Our Mobile Web CMS takes plain
text messaging to a new level.
Takes minutes to create
webpage brochures.
The importance of mobi-sites is growing:
» 60% of people opt in to relevant market info via SMS
» 48% clicked on a link in an SMS to access a mobile website / brochure.
» Smart phones are 80% of phone handsets
» 77% users visit websites on their mobile phones
» 16% users purchase online

Marketing Manager
Our Campaign manager is built into Mobile
CMS to deliver a one stop solution to enable
the creation of enriched messaging with
the management of the message delivery.
Features include:
» Managed Customer list
» Auto Opt-Out
» Set Source Address
» Run Delivery Report
» Manage Campaigns
» Contact "Click-Through" Identification

Notifications
SMS scenarios:
System alerts :
» Maintenance monitoring
» System Outages
» Credit limits exceeded
» Delayed system response times
» Server outages
» System disc quotas
» Network outages
» Virus infection notiﬁcations
» Database server errors
» Backup failures
» Application alerts
» Network monitoring
Reminders:
» Exceed credit limits
» Outstanding debtors
» Appointment Reminder
» Booking confirmations
Field services:
» Service Calls
» Availability notification
» Order confirmation
» Job allocation

Notifications (continued)
SMS scenarios:
Customer comms:
» Service Calls
» Outstanding debtors
» IVR linked responses
» Appointment reminders
» Order confirmation
Staff comms:
» Company wide notifications
» Emergency information
» Job allocations

Marketing
SMS scenarios:
» Marketing promotions
» Loyalty campaigns
» SMS competitions to build “opt in” database
» SMS keyword campaigns
Setup
organisation
account
Invite
people
Send
alerts
Everyone
knows

Intelli Services: SMS Campaign Messenger
Send Large Marketing Blasts from our
Window SMS Send Application
Campaign Messenger is a Windows Application designed for sending
Campaigns to very large lists of recipients. It manages the connection
to our Gateway controlling message delivery speed and issues related
to internet drop outs so your messaging blast runs without problems.
The system keeps you updated on the process of the message send.
Features include:
» Insert recipients name into the message
» Set the message source address, eg My Company
» Supports Foreign character sets eg Chinese
» Easy recipient import and export functionality
» Logon into the web application to track message delivery

Intelli Services: Excel to SMS
A simple solution to sending
complex messages to a list
If you need to contruct messages based on
different contact information fields then Excel to
SMS provides a practical and simple solution. Use
Excel to construct the message for each recipient
using the concatenate formula and contact
information this is in different columns. Then send
it out using our Excel to SMS application. Almost as
easy as one two three.

Website Services
A simple solution to sending
complex messages to a list
If you need to contruct messages based on
different contact information fields then Excel to
SMS provides a practical and simple solution. Use
Excel to construct the message for each recipient
using the concatenate formula and contact
information this is in different columns. Then send
it out using our Excel to SMS application. Almost as
easy as one two three.

SMS
Intelli’s SMS service is
backed by its class leading
Mobile Operator SMSC
(Prime) and Enterprise
Messaging System (EMS).
This carrier grade
technology has been
Implemented for “High
Availability” and “Rapid
Scaling” giving you peace of
mind that we have every
message you send as our
highest priority.
Intelli Messaging specialises in
alert notification messaging.
In these circumstances, our
Enterprise and App Developer
clients rely on messages to be
delivered on time every time.
26 million
2015 Message Volume
42 million
2016 Message Volume
51 million
2017 Message Volume

MT Message Features
» GSM and Unicode Character sets supported including Emoji characters.
» Set Scheduled Delivery Time messages in the scheduled queues can be deleted on
request.
» Set messageValidity Period. How long do you want your message to retry if not
delivered before being deleted?
» Flash Message SMS messages that are not saved to you device and flash up on the
screen when received.
» Multi-Part Messages eg messages longer than 160 characters GSM or 70 characters
Unicode.
» Set your MT message reply path in the MT message send request or against you user
record in our platform.
» Set a Source address against your user record or set it in the MT message send request.
» Delivery Receipts forwarded via email to http GET service hosted by you. You can also
query for them.
» Messages can be sent using REST, SOAP, Email or SMPP. (referAPI for full Details)

MO Message Features
» Dedicated virtual numbers (that can also be voice activated via VOIP)
» Forward message to multiple destinations of type: URL (http GET). Email and SMS.
» Auto message responder
» Select to have the content of your MT message included in your MO message (reply
messages only, send using Max-Potation feature with Intelli's Source Address Pools)
One Way Messaging
Most country destinations support MT one way messaging. Typically for one way messaging
we recommend using Alpha source address (in supported countries) so the message
cannot be responded to. One way messages still have all our MT message features.

Reply Messaging with
Dedicated Virtual Number
If you lease your own Dedicated Virtual Number we fix the
routing on all MO messages to your receiver service. You can
set the dedicated number as your source address when
sending MT message or you can set it against your user
accounts. All message then set from you will come from the
same mobile number. Your customers can the save the
number as a contact on their phone and thus know who is
messaging them.
Porting of SMS Virtual Numbers
Our Virtual Numbers can be ported so you if choose to stop
using Intelli Messaging you can keep your number.

Reply to Unique Message with Intelli's
Source Address Number Pools
This service is currently supporting too; Australia, New Zealand,
Singapore, US, UK and Hong Kong.
When using this service you can send multiple messages to the
one phone recipient and know which message was responded to.
You do not have the issues and costs of managing your own virtual
numbers. We do it for you.
This service rotates the virtual number source address to maintain
a message reply path. This can be done in two ways. One to
maintain the same source address for the purposes of maintaining
a conversation thread on the phone. The second is to rotate the
source address as much as possible to allow unique matching of
the reply message to the message sent.

Email to SMS
Our Email to SMS Sending allows many
different email formats to be used when
sending messages to our service. Refer to API
for more details. The service features include:
» Reply to the email sender, or override this with an email or
url set against the user record.
» Send email with csv file list of recipients
» Include the content of the MT message in reply MO message.
» Authenticate with email domain or email username or
password.
» Include multiple recipients in the to address of the email.

Virtual SMS Gateway
Use our gateway service as your own – with your
own brand. All without the need to manage your
own SMS gateway service. Your Reseller user
interface allows you to manage your own customer
and users and the features they have access to.
It also gives you the reports to bill them from, and provides the end
user access to their account and message history.
If you provide your customers their business applications, then we
recommend that you also provide them the SMS service. It is another
great way to add to your product suite and add a revenue source.

Two Factor Authentication
Our service makes 2FA easy. We handle the authentication token and validations –
all you have to is call the service. Our 2FA service uses our premium routing to
make sure your messages are delivered within industry bench mark standards.
SMS HLR Service
HLR is a global network home lookup register service that is part of the overall
Mobile Operator Network service. This service lets you know if a mobile number
is actively subscribed on the network and which mobile carrier hosts the service.
This service, *(with a sub $0.01c look up cost per number) is a great way to clean
the mobile phone number data in your database so you can be assured that
when you send a message it is to a currently subscribed mobile number.

Push Messaging
The service allows an organisation to message to a network of
recipients and for those recipients to message back with the
goal of sending most messages via push to application service.
The communication process is supported regardless of whether
or not the recipient has a client messaging application installed
or whether the message has to be delivered via SMS
» With this service the using organisation gets the benefit of both forms of
communication - guaranteed delivered regardless of whether the recipient
has the message application and also the lower cost of push messaging
service.
» This service is intended for use mainly where the organisation has some
control over the use of a client messaging application within their audience.
» The organisation can choose to use our client messaging applications or
build messaging into their own.

Voice
This is Intelli’s newest service and one that we are
very excited about.
We are the only SMS provider to currently offer Voice Activated
SMS Virtual Numbers. Our service allows calls to be forwarded to
your sip gateway service or to be redirected to another Mobile of
Fixed Line service.
If you already have a VOIP soft phone product why not use our
service and add SMS messaging to your product Your customer
can then call and SMS on the same number.
SMS Marketing messages in Australia require a call back option
for the recipient of the SMS marketing message. The easiest way
to meet this requirement is to use one of our SMS virtual numbers
that is voice activated. This way you can still fit your message in
160 characters and meet the requirements of the regulations.

Pricing & Support
Pricing Model
Volume of
SMS/Month
Cost per
SMS
0 – 50000 $0.080
50001 –
250000
$0.070
250001 –
500000
$0.060
500,000 + $0.055
Service and
Support
Support Level Notes
Bronze Silver Gold
Response Time Best Efforts 4 Business
Hours
2 Business Hours Business Hours
Only
Support Access Email Email and
Phone
Email and Phone,
Support System
Extra calls $50 per
half hour
Included calls/month 1 2 4 Extra accounts $50
per account
Provisioning by Intelli Not Included 4 accounts/months
Web self-help Included Included Included
ISR shared Pool Included Included Included
Web-based management and Training – $100.00 per hour
Adhoc Service and Support including integration support – $150.00 per hour

IntelliSMS - Telco Grade, SMS Gateway and Technology Provider

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IntelliSMS - Telco Grade, SMS Gateway and Technology Provider