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EDGMA
Creating Edge Over
EDGMA - Snapshot
Move to Next Slide
What we do
• STRATEGY: We craft winning strategies by aligning your brand to
your business vision and help you achieve your goals with branding,
marketing and sales through a research driven methodology, as well
as creative advocacy through internal strength and external
partnerships.
• CREATION: Once your strategy is crafted, we make your brand
come to life through visual identity and collaterals, promotional and
goal-driven campaigns, web architecture and design, website
design, mobile app design, creative content and storytelling.
• PERFORMANCE: Serving your strategy and ‘creation’ goals with
action, and helping you achieve a competitive advantage in the
marketplace while attaining profitable growth with the help of
analytical data.
Our
Services
Website/App
Design & Development
Ecommerce
Management
Online
&
Social Media
Marketing
Online
Consultancy
Training
Online Consulting
• Website and Mobile Application Development & Revamp
• Create Strategy and Planning to
– Increase Visitors
– Increase Sales Revenue & Achieve Sales Target
– Increase Engagement With Target Audience
– Increase Sales, ROI and optimize the chance to achieve faster
Breakeven thus Profit
• Digital Marketing, Social Media Management & Marketing
• Content Management and Marketing
• Paid Promotion Campaigns
• Complete Online Road Map Based On Season And Opportunity
Online Consulting
• Ecommerce – 3rd Party Platforms & for Company Website:
– Seamlessly Scale your E-store
• Drive Higher Acquisition With ROAS Focused Marketing
Approach.
• Ensure Repeat Customers Via Our Data-driven Re-marketing
Activities.
– Increase Your Conversion Up To 3x
• Top To Bottom Funnel Targeting To Drive Higher Customers.
• Stupendous Web-engagement Strategies To Maximize Your
ROI.
Website/App
• Website Development Language
– Wordpress
– Core Php
• App Development Language
– Android
– iOS
• Complete Revamp of Existing Website
• Type Of Website/App
– B2C (Static & Database Driven)
– B2B (Static & Database Driven)
– Ecommerce
Website/App
Design & Development
• Website / App Design
• Home Page Optimization
• Other Pages Optimization
– Content Flow
– Image Placement
– Call To Action Placement
– Landing Page Placement
• SEO And Social Media Optimized
– SEO: Keyword Specific Pages And Flow
– SMO: Strategic Placement Button And Process
• Webmaster and Google Analytics Configuration
• SSL Integration For Security
• Database Management
• Content Management For Website Including TnC and Privacy Policy.
• Optimized Back Panel For Content/Product Upload
• Marketing Backend Panel - Integration With SMS and Email Gateway
Online Marketing
We offer online marketing to B2B and B2C services
SEO Paid Advertising
Influencer Marketing Email / Whatsapp Marketing
Search Engine Optimization
Our SEO Experts And Web Developers Work Within All Major
Website Platforms To Review And Identify Areas That Will Improve
The Front End And Back End Of Your Website For Search Engine
Friendliness That Help To Rank Better.
• On Page SEO
• Off Page SEO
• Technical SEO
• Local SEO
• Mobile App SEO
• Ecommerce SEO
• Optimizing On-page Content
Paid Advertisement
• PPC / SEM: We Follow The Below Activity:
• Affiliate Network Delivering Performance On Web & Mobile
• Youtube Paid Advertising
• Social Media Advertising
• Retargeting & Remarketing
Influencer Marketing
• Identify The Right Influencer For The Brand And Connect With
Them For Marketing Campaigns
• Contracting Influencers
• Define The Personas In Order To Create Influencer Marketing
Campaigns That Reach The Right Target Audience.
• Set KPI’s
• Content Creation And Guidelines
• Tracking Results
Email & Whatsapp Marketing
• 3 Type Of Activity We Do
– Notification
– Promotional
– Lead / Sales Generation
• Design Notification Emailers And Communication Lines :
– To Create Top Of Mind Recall
– To Inform About New Product/ Service Launch
• Design Promotional Emailers / Content
• Design Sales Based Emailers / Communication Lines (Whatsapp) To
Generate Sales For New/Existing Product/Service To Own, Acquired
And 3rd Party Database
Social Media Marketing
• Complete Strategy And Road Map Based On Season And
Opportunity
• Managing The Social Media Pages (FB, Instagram And Youtube,
Etc…)
• Video Promotion On Social Media
• Likes And Followers Acquisition
• Building And Engaging The Social Community
• Organic Posting As Per Planning
• Social Media Paid Promotion
• Social Media Optimization
• Online Reputation Management
E-commerce
We provide end-to-end solutions
to optimize your online sales at:
Company’s
Ecommerce Website
Other Ecommerce
Platforms (Amazon,
Flipkart etc)
Social Media
Platforms
E-commerce Services
• Stores Set UP & Launch
– Upload The Product Description, Images, Disclaimer, Delivery Time Lines, Price
And Such Other Details For The Products To Be Displayed And Offered For Sale
To All The Partners Website
– Provide Full, Correct, Accurate And True Description Of The Product So As To
Enable The Customers To Make An Informed Decision.
• Accelerate Lifetime Value Through Full-funnel Strategies Built To Maximize Payback
Windows.
• Drive LTV By Front-loading Acquisition With Your Most-profitable, First-purchase
Products.
• Post-purchase Funnels To Guide Shoppers Naturally Through Upsells, Cross-sells,
Bundles, And Gifting.
• Personalize Email Marketing And SMS Automation To Maximize Revenue While
Influencing Customer Journeys.
E-commerce Services
• Loyalty, Membership, Or Subscription Programs That Compound Monthly
Recurring Revenue And Deepen Your Relationships.
• Co-marketing Partnerships Around Shared Audiences For Causes, Giveaways, And
Collaborations.
• SEO & Product Optimization
• Better Prospecting Margins By Combining Intent, Post-purchase Behavior, And
COGS (Cost Of Goods Sold)
• Intelligent Remarketing Campaigns That Separate Customers, Visitors, Browsers,
And Cart Abandons
• Drive More, Better-qualified Traffic With Paid Media And Creative Backed By Data
• Visitors From Paid Media Drive More And Higher-quality Traffic To Your
Ecommerce Site To Scale Spend Profitably.
E-commerce Services
• Full-funnel Advertising Set At The SKU, Price Point, Or Offer Level To Win From The First
Purchase.
• High-converting Creative Rooted In Analytics That Propels Shoppers Forward, Metric-
by-metric.
• Liaison Between Ecommerce Platform, Company, Warehouse And Courier Company.
• A+ Content Creation
• Brand Rating Mgmt. At 3rd Party Platforms
• Advertisement Management
• Tie-up With Ecommerce Courier Company For Company’s Ecom Website
• Payment Gateway Integration With Bank And Company For Company’s Ecom Website
• MIS Of Sales Report
• Review Management
• Sales Management
• P/L Management
Training
• We follow “Blended Learning” which is the effective combination of online
learning and classroom learning. Our Training modules help to Improve and
Enhance employee performance, Improve employee satisfaction and morale,
Addressing weaknesses, Consistency, Increased productivity and adherence to
quality standards, Increased innovation in new strategies and products, Reduced
employee turnover, Enhances company reputation and profile. Thus we help them
to build confidence which can improve their overall performance and overcome challenges in
both Personal and Professional Life.
• Type of Training we provide
– Retail Sales Training
– Sales Training
– Motivational Training
– Soft Skills Training
– Team Training
Our Clients
THANKS
For Enquiry Connect with
Piyush Jaiswal
9899935333
Abhishek Sengupta
8800448959
FOR YOUR ATTENTION..
Website: www.edgma.com

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EDGMA - Marketing Agency presentation

  • 2. EDGMA - Snapshot Move to Next Slide
  • 3. What we do • STRATEGY: We craft winning strategies by aligning your brand to your business vision and help you achieve your goals with branding, marketing and sales through a research driven methodology, as well as creative advocacy through internal strength and external partnerships. • CREATION: Once your strategy is crafted, we make your brand come to life through visual identity and collaterals, promotional and goal-driven campaigns, web architecture and design, website design, mobile app design, creative content and storytelling. • PERFORMANCE: Serving your strategy and ‘creation’ goals with action, and helping you achieve a competitive advantage in the marketplace while attaining profitable growth with the help of analytical data.
  • 5. Online Consulting • Website and Mobile Application Development & Revamp • Create Strategy and Planning to – Increase Visitors – Increase Sales Revenue & Achieve Sales Target – Increase Engagement With Target Audience – Increase Sales, ROI and optimize the chance to achieve faster Breakeven thus Profit • Digital Marketing, Social Media Management & Marketing • Content Management and Marketing • Paid Promotion Campaigns • Complete Online Road Map Based On Season And Opportunity
  • 6. Online Consulting • Ecommerce – 3rd Party Platforms & for Company Website: – Seamlessly Scale your E-store • Drive Higher Acquisition With ROAS Focused Marketing Approach. • Ensure Repeat Customers Via Our Data-driven Re-marketing Activities. – Increase Your Conversion Up To 3x • Top To Bottom Funnel Targeting To Drive Higher Customers. • Stupendous Web-engagement Strategies To Maximize Your ROI.
  • 7. Website/App • Website Development Language – Wordpress – Core Php • App Development Language – Android – iOS • Complete Revamp of Existing Website • Type Of Website/App – B2C (Static & Database Driven) – B2B (Static & Database Driven) – Ecommerce
  • 8. Website/App Design & Development • Website / App Design • Home Page Optimization • Other Pages Optimization – Content Flow – Image Placement – Call To Action Placement – Landing Page Placement • SEO And Social Media Optimized – SEO: Keyword Specific Pages And Flow – SMO: Strategic Placement Button And Process • Webmaster and Google Analytics Configuration • SSL Integration For Security • Database Management • Content Management For Website Including TnC and Privacy Policy. • Optimized Back Panel For Content/Product Upload • Marketing Backend Panel - Integration With SMS and Email Gateway
  • 9. Online Marketing We offer online marketing to B2B and B2C services SEO Paid Advertising Influencer Marketing Email / Whatsapp Marketing
  • 10. Search Engine Optimization Our SEO Experts And Web Developers Work Within All Major Website Platforms To Review And Identify Areas That Will Improve The Front End And Back End Of Your Website For Search Engine Friendliness That Help To Rank Better. • On Page SEO • Off Page SEO • Technical SEO • Local SEO • Mobile App SEO • Ecommerce SEO • Optimizing On-page Content
  • 11. Paid Advertisement • PPC / SEM: We Follow The Below Activity: • Affiliate Network Delivering Performance On Web & Mobile • Youtube Paid Advertising • Social Media Advertising • Retargeting & Remarketing
  • 12. Influencer Marketing • Identify The Right Influencer For The Brand And Connect With Them For Marketing Campaigns • Contracting Influencers • Define The Personas In Order To Create Influencer Marketing Campaigns That Reach The Right Target Audience. • Set KPI’s • Content Creation And Guidelines • Tracking Results
  • 13. Email & Whatsapp Marketing • 3 Type Of Activity We Do – Notification – Promotional – Lead / Sales Generation • Design Notification Emailers And Communication Lines : – To Create Top Of Mind Recall – To Inform About New Product/ Service Launch • Design Promotional Emailers / Content • Design Sales Based Emailers / Communication Lines (Whatsapp) To Generate Sales For New/Existing Product/Service To Own, Acquired And 3rd Party Database
  • 14. Social Media Marketing • Complete Strategy And Road Map Based On Season And Opportunity • Managing The Social Media Pages (FB, Instagram And Youtube, Etc…) • Video Promotion On Social Media • Likes And Followers Acquisition • Building And Engaging The Social Community • Organic Posting As Per Planning • Social Media Paid Promotion • Social Media Optimization • Online Reputation Management
  • 15. E-commerce We provide end-to-end solutions to optimize your online sales at: Company’s Ecommerce Website Other Ecommerce Platforms (Amazon, Flipkart etc) Social Media Platforms
  • 16. E-commerce Services • Stores Set UP & Launch – Upload The Product Description, Images, Disclaimer, Delivery Time Lines, Price And Such Other Details For The Products To Be Displayed And Offered For Sale To All The Partners Website – Provide Full, Correct, Accurate And True Description Of The Product So As To Enable The Customers To Make An Informed Decision. • Accelerate Lifetime Value Through Full-funnel Strategies Built To Maximize Payback Windows. • Drive LTV By Front-loading Acquisition With Your Most-profitable, First-purchase Products. • Post-purchase Funnels To Guide Shoppers Naturally Through Upsells, Cross-sells, Bundles, And Gifting. • Personalize Email Marketing And SMS Automation To Maximize Revenue While Influencing Customer Journeys.
  • 17. E-commerce Services • Loyalty, Membership, Or Subscription Programs That Compound Monthly Recurring Revenue And Deepen Your Relationships. • Co-marketing Partnerships Around Shared Audiences For Causes, Giveaways, And Collaborations. • SEO & Product Optimization • Better Prospecting Margins By Combining Intent, Post-purchase Behavior, And COGS (Cost Of Goods Sold) • Intelligent Remarketing Campaigns That Separate Customers, Visitors, Browsers, And Cart Abandons • Drive More, Better-qualified Traffic With Paid Media And Creative Backed By Data • Visitors From Paid Media Drive More And Higher-quality Traffic To Your Ecommerce Site To Scale Spend Profitably.
  • 18. E-commerce Services • Full-funnel Advertising Set At The SKU, Price Point, Or Offer Level To Win From The First Purchase. • High-converting Creative Rooted In Analytics That Propels Shoppers Forward, Metric- by-metric. • Liaison Between Ecommerce Platform, Company, Warehouse And Courier Company. • A+ Content Creation • Brand Rating Mgmt. At 3rd Party Platforms • Advertisement Management • Tie-up With Ecommerce Courier Company For Company’s Ecom Website • Payment Gateway Integration With Bank And Company For Company’s Ecom Website • MIS Of Sales Report • Review Management • Sales Management • P/L Management
  • 19. Training • We follow “Blended Learning” which is the effective combination of online learning and classroom learning. Our Training modules help to Improve and Enhance employee performance, Improve employee satisfaction and morale, Addressing weaknesses, Consistency, Increased productivity and adherence to quality standards, Increased innovation in new strategies and products, Reduced employee turnover, Enhances company reputation and profile. Thus we help them to build confidence which can improve their overall performance and overcome challenges in both Personal and Professional Life. • Type of Training we provide – Retail Sales Training – Sales Training – Motivational Training – Soft Skills Training – Team Training
  • 21. THANKS For Enquiry Connect with Piyush Jaiswal 9899935333 Abhishek Sengupta 8800448959 FOR YOUR ATTENTION.. Website: www.edgma.com