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Plush Real Estate Media
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2. Plush Real Estate Media At Plush Real Estate Media we specialize in the production of high-end HD Real Estate Video marketing. Traditional marketing is no longer effective enough to distinguish your properties from the surplus of available real estate. We can help you reach a new generation of commercial tenants, vacationers, and homebuyers. Whether you are marketing hotels, resorts, commercial properties, retail, residential developments, or your real estate company – we can help! We produce high quality HD videos that are compelling and informative. Most importantly, our high-end real estate videos effectively communicate your existing marketing plan in your video. This means the video is 100% consistent with the rest of your marketing. We work with prominent real estate developers, hotels, resorts, and marketing companies throughout the United States so regardless of your location, please feel free to contact Plush Real Estate Media.
3. Benefits Working With PLUSH Experience the highest level of HD video quality and sound Experience 100% comprehensive project coordination, you need only to communicate with us The video is produced by professionals from the world’s leading entertainment market with experience in the real estate and hospitality industries You can track progress and provide instant feedback from your computer through our online screening rooms The videos we produce can be used for YEARS as a primary marketing tool Increased web presence through our custom YouTube and Vimeo channels We store and maintain your video for future additions and changes We stay in touch after the project’s completion to inform you of any new methods that may improve the overall effectiveness of your video marketing strategy
4. Why Video Marketing Video is a powerful marketing, sales and communications medium for companies and organizations of all sizes, especially those in the real estate industry. A well crafted HD real estate video on your website effectively captures your visitor’s attention with a powerful visual and aural texture that leaves a lasting impression. Viewers are naturally drawn to video because it stimulates more senses than any other marketing form. Video delivers a convincing sales pitch by generating drama and emotional involvement. Video compression has developed tremendously in the past several years. It is now possible for video to display at HD resolution on websites and social networks with minor loading time. It is essential to note simply displaying video content isn’t enough. Videos need to be high-end with engaging relevant content.
5. HD Video Specialists Plush Real Estate Media is comprised of innovative HD Video Specialist and Design professionals from Los Angeles. We shoot, edit, and deliver in HD for maximum picture quality. As new technology becomes available, we quickly integrate these innovative tools into our streamlined process. Our videos maintain the highest level of production talent available in our industry. Our writers, producers, directors, editors, graphic designers, motion graphic artists, 3D animators and sound designers are the leaders in the HD video production industry.
6. Pre-Production Pre-Production is the most important phase of the video production process. This is where all decisions are made regarding every aspect of the video. Our sales representatives conducts a video questionnaire to determine the nature of the project as well as the content and style of the video. Once the necessary information is collected, we prepare and deliver a proposal based on the answers from the video questionnaire. Once the proposal is agreed upon we begin writing the script for the video. If we are producing a video without voiceover we may only need to write a video treatment. A video treatment is a one page written description of the video. Lastly, we determine how long the video shoot will take, based upon the video script and/or video treatment.
7. Production Production is the phase where we shoot all the HD video footage needed to produce the video. The success of real estate video marketing depends greatly on a quality video shoot. By working with PLUSH, you are guaranteed the highest image quality and a seamless production process. The video production crew can range anywhere from one person to more than 20 people depending on the complexity of your video. During the video production process, we follow a strict schedule set forth during Pre-Production. This schedule makes it possible for us to acquire all the necessary footage in a timely manner.
8. Post Production Post Production is the process of editing together all the previous shot real estate video footage with other Multimedia such as music, voiceover narration, Google Earth Pro, 3D animations, and motion graphics. The process begins with PLUSH presenting music and voiceover options for the video. We present several options that we feel best suits your company’s brand. At this point we finish collecting any other Multimedia that will be used in the video. Then we begin assembling the first cut of your video called: the rough-cut. The purpose of the rough-cut is to provide the earliest opportunity for you to approve elements and make changes to the video. There are many creative decisions to make during Post Production. All options are clearly presented in a manor that is easy to understand and evaluate. It is our mission to exceed expectations on the final cut of the video.
9. Final Delivery Typically, final deliverables include Blu-ray Disc, DVDs and web-ready video files for your website. Website Use – We work directly with your web developer to determine the best file format as well as the appropriate dimensions and file size. If you prefer, PLUSH will host the video and provide the embed code to your web developer. Social Networks – Each social network has preferred compression settings for video and audio to ensure maximum playback quality. Once we identify the social networks, we deliver the corresponding file for each platform. On-Site Presentations – We deliver videos for presentations on Blu-ray or DVDs with custom menu designs. We also provide the option to deliver an HD QuickTime file that can be played directly from a computer. Mass Distribution – We can manage the process of mass distribution for Blu-ray Discs or DVDs. Whether you need 10 or 200 copies, we make sure they are where they need to be on-time and looking professional.
10. Contact We work with prominent real estate developers, hotels, resorts, and marketing companies throughout the United States so regardless of your location, please feel free to contact Plush Real Estate Media for all your Multimedia needs. We understand the video production process can be overwhelming. One quick call or email to us will immediately answer all of your questions. Phone Number – (323) 952-3284 Call today for your FREE Multimedia consultation!