A comparison resource to evaluate the difference between influencer marketing and paid ads to run your campaign. Discover why Influencer Marketing is better!

1. Why influencer
marketing is
better than
paid ads?
#WeSpreaddStories
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2. Authenticity
- Influencers share authenticity with
their users.
- Compared to paid ads, getting
feedback from their idol works
better!
- Paid ads also come with the
'sponsored' tag in the posts.
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3. User-Generated
Content
- Helps you to reach your audience with
the content they want to consume
rather than the content you want to
spread!
- Instead of getting impressions per
budget spent, the influencer will give
you the net impressions they achieve
on a post!
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4. Lesser
Restrictions
- Brands do not have to comply with
all the policies made by social
platforms before running a campaign!
- An influencer can post many things
that paid campaign terms and
conditions do not allow to post in the
paid campaigns.
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5. Better ROI
- With the help of influencer marketing
campaigns, brands and marketers
would be able to gain better ROIs.
- This ROI will not be only subjected to
money earned by the brand directly.
- Brand impressions and engagements
will provide long term benefits.
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6. Non-destructive
Content
- Influencer marketing content is
going to stay on the platform forever.
- Where the paid ads' content would
come down as soon as you run out of
your budget.
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7. Better
Engagements
- Gain more engagements on your
campaign as the audience is authentic
and will surely react to their favourite
influencer's posts.
- Instead of engaging with a potentially
unknown brand, followers will be
engaging with their favourite
influencer.
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8. Want to know more about
Influencer Marketing?
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Sign up on Spreadd.io and avail early-bird access!
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