Read on to find out why an effective social media marketing campaign is more than just collecting likes and shares.

1. How To Create Effective Social Media Marketing Campaign
That Goes Further Than Clicks, Shares, And Likes

2. Developing an effective social media marketing campaign can be a
challenging job for any marketing team.
But even so, not so many businesses are using this opportunity to
increase their brand awareness and expand their businesses.
Missing this opportunity could cost your significant amount of
money and time, and that is why is essential to have someone
responsible for managing social media accounts.

3. Look Beyond The Most Relevant Social Media Metrics
Counting clicks, likes, and shares isn’t the most important thing to
do on social media. Yes, it’s relevant for social engagement, but it
only goes that far.
Businesses don’t make money out of collecting likes or shares.
Those numbers are irrelevant for their bank accounts.
But, what’s important when it comes to creating an effective
social media marketing campaign?

4. Constant Social Media Traffic
If your social media team can drive traffic to your client’s website,
they will be one step closer to success.
It’s more important than just collecting likes or clicks.
Every business should aim to get more social traffic to their site
instead of likes. Let’s see how you can increase the social traffic
with effective social media marketing campaign.

5. The Right Way To Create Effective Social Media Marketing
Campaign
The secret to creating an effective social media marketing
campaign is posting unique, valuable content on a regular basis.
But your team of copywriters knows how challenging it can be to
build this from scratch. And post it frequently on every social
media that is relevant for your client’s needs.
Which is why is essential for them to have a tool that will help
them do this more efficiently.

6. Populizr for Agency is that kind of SEO Automation tool. It can
turn the content your team is creating into successfuland
effective social media campaign.
From only one dashboard, you will be able to manage, analyze
and observe every social account of your client and create a
campaign according to what the results will be.

7. Populizr for Agency can help you engage better with your client’s
audience and get the right response from them.
This tool can:
• Make 25 unique variations from a single blog post
• Create emotionally engaging content using the built-in
Emotion and Sentiment Analyzer
• Re-use successfulsocial media campaigns
You can achieve all of this without having to hire new members of
your team.

8. Last Thoughts
Focusing on collecting likes and shares on social media is not an
effective strategy. Posting fresh content on a regular basis is the
key to increasing engagement rates and boosting the social traffic.
With a social media automation tool like Populizr for Agency, your
team will be able to complete their tasks faster and better, and
the overall success will be inevitable.