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Prajna Capital
                                                                                    Call 0 94 8300 8300 (India)
  NFO Period: Feb 14, 2013 to Feb 28, 2013

 DSP BlackRock RGESS* Fund – Series 1
 (‘DSPBRRGESSF’) A close ended equity scheme
 Investing in eligible securities as per *Rajiv Gandhi Equity Savings Scheme, 2012




  WHAT IS DSP BLACKROCK RGESS* FUND?
  DSPBRRGESSF is a 3 year close-ended equity fund that would invest in RGESS eligible
  securities. Units of DSPBRRGESSF have been recognised as eligible securities for
  investors seeking tax benefits under RGESS.

                                                         •	 Equity shares of companies which are included in either CNX-100 or BSE-100 or equities of
                                                            public sector enterprises which are categorized as Maharatna, Navratna or Miniratna by
                                                            the Central Government
                          dsp blackrock                  •	 IPOs of eligible public sector undertakings

                          rgess* fund                    •	 Follow on public offer of BSE-100 or CNX-100 and public sector enterprises which are          95%-100%
       Indian
     Investors                                              categorized as Maharatna, Navratna or Miniratna
                          series 1                       •	 Initial Public Offer of a public sector undertaking wherein the government shareholding is
                          a close ended equity scheme       at least 51%, which is scheduled for getting listed in the relevant previous year and whose
                                                            annual turnover is not less than ` 4,000 crore during each of the preceding 3 years

                                                         •	 The Fund would also invest a certain portion of its corpus in cash and cash equivalent and
                                                            money market instruments from time to time, primarily for portfolio balancing reasons.         0%-5%


  WHY INVEST IN THIS PRODUCT NOW^?
  •	 Get access to stocks of companies which are amongst the largest in the country today, through a mutual fund, and that
     too at a time when
     - 	Equity markets are trading at around 14.2x FY14 earnings, which is below the long term (15-year) average P/E multiple of
        around 15.5x (Source: BOA-ML)
     - 	Corporate earnings growth currently expected at 10-11% for FY13 could improve to around 15% next year (FY14) and thereafter
        to around 18-20%, once private sector investment spending picks up momentum in FY 15 & FY 16 - this would augur well for
        equity markets over the next 3 years.
     - 	The Government has started taking various measures in recent months to boost the economic growth of the country, which
        will start yielding results over the next few years.
     - 	Foreign investors have invested record levels in Indian equities, with net Foreign Institutional Flows (FII) in 2012 touching
        nearly US$ 25 billion.
  •	 Additional Tax Benefits: New retail investors with gross total income less than or equal to ` 10 lakh can claim tax deduction of
     50% for investments upto ` 50,000 under section 80 CCG of the Income Tax Act (‘Act’).This is over and above the tax exemption
     under Section 80C of the Act.
    ^Source: Internal


  WHAT ARE SOME OTHER BENEFITS OF INVESTING IN DSPBRRGESSF?
  •	 Diversification: For first time retail investors, it is better to invest in a carefully constructed portfolio of securities rather than
     taking exposure through a single stock or a basket of few stocks. This also helps investors to manage the downside risk.
  •	 Active Management: Compared to investing in a passive product like an exchange traded fund (ETF), investors in DSPBRRGESSF
     benefit from the superior stock selection and portfolio management skills of the investment team at DSP BlackRock.
  •	 No lock-in restrictions on underlying portfolio: There are fixed and flexible lock-in restrictions placed on investments under
     RGESS, which could restrict active portfolio management by the investor. However, by investing in DSPBRRGESSF, an investor
     benefits from an underlying portfolio without these restrictions, and therefore from a fund that would be actively managed.

  WHY INVEST WITH DSP BLACKROCK?
  •	One of the leading asset management companies in India - a joint venture between the DSP Group and BlackRock. The DSP
    Group, headed by Mr. Hemendra Kothari, is one of the oldest financial services firms in India with a track record of over 145 years
    and was one of the founding members of the Bombay Stock Exchange.
  •	Long track record of over 16 years in managing equity mutual funds, across sectors, themes and market cap segments, in India.
  •	Expertise of a well respected and stable investment team supported by able research analysts, benefiting from access to more
    than 700 investment professionals worldwide. This team manages some of the largest equity funds in the market today and
    concentrates on rigorous fundamental and quantitative active management approaches aimed at maximizing outperformance.
  •	Independent Risk & Quantitative Analysis team to ensure an unbiased risk management process and strict regulatory compliance
    - Constant endeavor towards investment excellence within the framework of transparent but rigorous risk controls.
  •	Strong commitment to service resulting in dynamic investor relationships across a wide range of products.




*Rajiv Gandhi Equity Savings Scheme, 2012. For disclaimer please refer page 2.                                                                              Page 1 of 2
WHO CAN APPLY?

 DSPBRRGESSF is available for investments to any investor looking to invest in equity securities for the long term.

 Tax Benefits will be available only to “New Retail Investors”. These include the following resident individuals:
 (a) 	 ny individual who has not opened a demat account and has not made any transactions in the derivative segment as on the
     A
     date of notification of the RGESS;
 (b) 	 ny individual who has opened a demat account before the notification of the RGESS but has not made any transactions in
     A
     the equity segment or the derivative segment till the date of notification of the RGESS, and any individual who is not the first
     account holder of an existing joint demat account shall be deemed to have not opened a demat account for the purposes of
     this Scheme
 (c) 	 ny individual whose Gross total income for the Financial Year in which the investment is being made is less than or equal to
     A
     ` 10 lakh.


 DSPBRRGESSF FEATURES

 Benchmark	                   BSE 100 Index
 Minimum investment 	         ` 5,000/- and multiples of ` 1/- thereafter	
 Plans	                       Regular Plan | Direct Plan
 Options Available	           Growth (Option A) | Dividend Payout (Option B)
 Loads	                       Entry Load – Nil | Exit Load – Not Applicable
 	                            (The Units under the Scheme cannot be directly redeemed with the Mutual Fund as the Units will be
                              listed on the Stock Exchange/s.)	
 Fund Managers	               Apoorva Shah & Dhawal Dalal



 WHAT IS RAJIV GANDHI EQUITY SAVINGS SCHEME (RGESS)?
 Rajiv Gandhi Equity Savings Scheme, 2012 (RGESS) is a scheme announced by the Government of India to encourage flow of
 savings of small investors into the equity capital market. Under RGESS, new retail investors in equities, with gross total income
 less than or equal to ` 10 lakhs, could claim deduction of 50% for investments upto ` 50,000 in RGESS eligible securities. Investors
 also have to comply with certain other requirements to be eligible for this benefit.

 Note: Please refer to the RGESS, 2012 notified by the Central Government on November 23, 2012 and SEBI Circular number CIR/
 MRD/DP/32/2012 dated December 06, 2012 for additional details or consult your financial advisor to learn more.




Prajna Capital
Call 0 94 8300 8300 (India)


DISCLAIMER:

Risk Factors: For detailed Scheme specific risk factors such as risk associated with equity investments & RGESS-eligible
securities, Market Liquidity Risk, Liquidity Risk on account of unquoted and unlisted money market securities, Credit Risk
& Market Risk, Term Structure of Interest Rates Risk, Re-investment Risk, Risks associated with transaction in units through
stock exchange mechanism, Factors associated with Close-ended Schemes, Risks associated with stock lending, please refer
the relevant Scheme Information Document (SID). Conditions for availing tax benefits: To avail tax benefit under RGESS, the
investor should fulfill certain conditions like meeting the criteria of New Retail Investors, holding the units of the DSPBRRGESS
in demat form and applicable lock in period as specified under RGESS. Investors are requested to read the SID, Statement of
Additional Information and Key Information Memorandum carefully before investing.

Mutual Fund investments are subject to market risks, read all scheme related documents carefully.


                                                                                                                             Page 2 of 2

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Dsp black rock rgess fund – series 1 single pager

  • 1. Prajna Capital Call 0 94 8300 8300 (India) NFO Period: Feb 14, 2013 to Feb 28, 2013 DSP BlackRock RGESS* Fund – Series 1 (‘DSPBRRGESSF’) A close ended equity scheme Investing in eligible securities as per *Rajiv Gandhi Equity Savings Scheme, 2012 WHAT IS DSP BLACKROCK RGESS* FUND? DSPBRRGESSF is a 3 year close-ended equity fund that would invest in RGESS eligible securities. Units of DSPBRRGESSF have been recognised as eligible securities for investors seeking tax benefits under RGESS. • Equity shares of companies which are included in either CNX-100 or BSE-100 or equities of public sector enterprises which are categorized as Maharatna, Navratna or Miniratna by the Central Government dsp blackrock • IPOs of eligible public sector undertakings rgess* fund • Follow on public offer of BSE-100 or CNX-100 and public sector enterprises which are 95%-100% Indian Investors categorized as Maharatna, Navratna or Miniratna series 1 • Initial Public Offer of a public sector undertaking wherein the government shareholding is a close ended equity scheme at least 51%, which is scheduled for getting listed in the relevant previous year and whose annual turnover is not less than ` 4,000 crore during each of the preceding 3 years • The Fund would also invest a certain portion of its corpus in cash and cash equivalent and money market instruments from time to time, primarily for portfolio balancing reasons. 0%-5% WHY INVEST IN THIS PRODUCT NOW^? • Get access to stocks of companies which are amongst the largest in the country today, through a mutual fund, and that too at a time when - Equity markets are trading at around 14.2x FY14 earnings, which is below the long term (15-year) average P/E multiple of around 15.5x (Source: BOA-ML) - Corporate earnings growth currently expected at 10-11% for FY13 could improve to around 15% next year (FY14) and thereafter to around 18-20%, once private sector investment spending picks up momentum in FY 15 & FY 16 - this would augur well for equity markets over the next 3 years. - The Government has started taking various measures in recent months to boost the economic growth of the country, which will start yielding results over the next few years. - Foreign investors have invested record levels in Indian equities, with net Foreign Institutional Flows (FII) in 2012 touching nearly US$ 25 billion. • Additional Tax Benefits: New retail investors with gross total income less than or equal to ` 10 lakh can claim tax deduction of 50% for investments upto ` 50,000 under section 80 CCG of the Income Tax Act (‘Act’).This is over and above the tax exemption under Section 80C of the Act. ^Source: Internal WHAT ARE SOME OTHER BENEFITS OF INVESTING IN DSPBRRGESSF? • Diversification: For first time retail investors, it is better to invest in a carefully constructed portfolio of securities rather than taking exposure through a single stock or a basket of few stocks. This also helps investors to manage the downside risk. • Active Management: Compared to investing in a passive product like an exchange traded fund (ETF), investors in DSPBRRGESSF benefit from the superior stock selection and portfolio management skills of the investment team at DSP BlackRock. • No lock-in restrictions on underlying portfolio: There are fixed and flexible lock-in restrictions placed on investments under RGESS, which could restrict active portfolio management by the investor. However, by investing in DSPBRRGESSF, an investor benefits from an underlying portfolio without these restrictions, and therefore from a fund that would be actively managed. WHY INVEST WITH DSP BLACKROCK? • One of the leading asset management companies in India - a joint venture between the DSP Group and BlackRock. The DSP Group, headed by Mr. Hemendra Kothari, is one of the oldest financial services firms in India with a track record of over 145 years and was one of the founding members of the Bombay Stock Exchange. • Long track record of over 16 years in managing equity mutual funds, across sectors, themes and market cap segments, in India. • Expertise of a well respected and stable investment team supported by able research analysts, benefiting from access to more than 700 investment professionals worldwide. This team manages some of the largest equity funds in the market today and concentrates on rigorous fundamental and quantitative active management approaches aimed at maximizing outperformance. • Independent Risk & Quantitative Analysis team to ensure an unbiased risk management process and strict regulatory compliance - Constant endeavor towards investment excellence within the framework of transparent but rigorous risk controls. • Strong commitment to service resulting in dynamic investor relationships across a wide range of products. *Rajiv Gandhi Equity Savings Scheme, 2012. For disclaimer please refer page 2. Page 1 of 2
  • 2. WHO CAN APPLY? DSPBRRGESSF is available for investments to any investor looking to invest in equity securities for the long term. Tax Benefits will be available only to “New Retail Investors”. These include the following resident individuals: (a) ny individual who has not opened a demat account and has not made any transactions in the derivative segment as on the A date of notification of the RGESS; (b) ny individual who has opened a demat account before the notification of the RGESS but has not made any transactions in A the equity segment or the derivative segment till the date of notification of the RGESS, and any individual who is not the first account holder of an existing joint demat account shall be deemed to have not opened a demat account for the purposes of this Scheme (c) ny individual whose Gross total income for the Financial Year in which the investment is being made is less than or equal to A ` 10 lakh. DSPBRRGESSF FEATURES Benchmark BSE 100 Index Minimum investment ` 5,000/- and multiples of ` 1/- thereafter Plans Regular Plan | Direct Plan Options Available Growth (Option A) | Dividend Payout (Option B) Loads Entry Load – Nil | Exit Load – Not Applicable (The Units under the Scheme cannot be directly redeemed with the Mutual Fund as the Units will be listed on the Stock Exchange/s.) Fund Managers Apoorva Shah & Dhawal Dalal WHAT IS RAJIV GANDHI EQUITY SAVINGS SCHEME (RGESS)? Rajiv Gandhi Equity Savings Scheme, 2012 (RGESS) is a scheme announced by the Government of India to encourage flow of savings of small investors into the equity capital market. Under RGESS, new retail investors in equities, with gross total income less than or equal to ` 10 lakhs, could claim deduction of 50% for investments upto ` 50,000 in RGESS eligible securities. Investors also have to comply with certain other requirements to be eligible for this benefit. Note: Please refer to the RGESS, 2012 notified by the Central Government on November 23, 2012 and SEBI Circular number CIR/ MRD/DP/32/2012 dated December 06, 2012 for additional details or consult your financial advisor to learn more. Prajna Capital Call 0 94 8300 8300 (India) DISCLAIMER: Risk Factors: For detailed Scheme specific risk factors such as risk associated with equity investments & RGESS-eligible securities, Market Liquidity Risk, Liquidity Risk on account of unquoted and unlisted money market securities, Credit Risk & Market Risk, Term Structure of Interest Rates Risk, Re-investment Risk, Risks associated with transaction in units through stock exchange mechanism, Factors associated with Close-ended Schemes, Risks associated with stock lending, please refer the relevant Scheme Information Document (SID). Conditions for availing tax benefits: To avail tax benefit under RGESS, the investor should fulfill certain conditions like meeting the criteria of New Retail Investors, holding the units of the DSPBRRGESS in demat form and applicable lock in period as specified under RGESS. Investors are requested to read the SID, Statement of Additional Information and Key Information Memorandum carefully before investing. Mutual Fund investments are subject to market risks, read all scheme related documents carefully. Page 2 of 2