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SciBizTech Quiz
Finals
pH
Gokes
Pranav Kubrick
Gokes C Clarke
2019: A SciBizTech Odyssey
Finals
AUDIENCE QUESTION
In 1958 Parker Pen designer Walter Bieger developed a series of Dream Pens, among them
the Atomic Pen.
The Atomic Pen had a tiny nuclear isotope in it to provide heat. The ink, which was nearly
solid at room temperature, was melted by the isotope and supplied to the nib. By varying the
output of the isotope, the user could control how thick to make the line from barely visible to
strikingly embossed, thereby adding a third dimension to handwriting.
While the atomic pen never really saw the light of day, you can find a prototype of it floating
around somewhere.
Where?
Ans: 2001: A Space Odyssey
Written Round - 1
● Books related to the ‘scientific world’
● 5 questions
● +10 for each question
1.
This book on Sex and the evolution of human nature by Matt Ridley gets its name
from a fictional character who has to keep running to stay in the same place.
In science the ____ ________ hypothesis is an evolutionary hypothesis which
proposes that organisms must constantly adapt, evolve, and proliferate not merely
to gain reproductive advantage, but also simply to survive while pitted against
ever-evolving opposing organisms in a constantly changing environment. This
hypothesis seeks to explain the advantage of sexual reproduction as opposed to
asexual reproduction.
Name the book/Fill in the blanks?
2.
Upon arriving at Princeton, a lady offered this person a cup of tea.
She asked whether he would like cream or lemon in his tea. When he replied
‘Both’, the astounded lady said “________ ______ _______ __ _______”
Which popular science book gets its name thus?
3.
The _____ ______: The Modern Denial of Human Nature is a best-selling 2002
book by Steven Pinker, in which the author makes a case against a certain type of
models in the social sciences, arguing that human behavior is substantially
shaped by evolutionary psychological adaptations. He goes against the notion that
the mind has no innate traits.
The title is a commonly used English translation of a famous Latin phrase whose
origins can be traced back to Aristotle.
FITB
4.
The discovery that nitric oxide has powerful vasoactive properties identical to
those of endothelial-derived relaxing factor spawned a vast body of research
investigating the physiological actions of small gas molecules. This paper talks
about how Carbon Monoxide has similar properties as Nitric Oxide in this context.
Keeping this, and the formula of Nitric Oxide in mind, simply remove one word
from a pop-culture catchphrase that you may have heard since 1966 to come up
with the nice title of this paper?
5. What has been blanked out?
6.
This science book by Nobel Laureate Frank Wilczenk talks about how the ancient
contrast between celestial light and earthly matter has been transcended in
modern Physics. There is only one thing and it is more like the traditional idea of
light than the traditional idea of matter.
The name of the book is a nice pun derived from a work of literature, which shares
the science book’s spirit of the struggle to find pattern and meaning in the
seemingly random, strange and sometimes cruel world we live in.
Name either one of the books?
EXCHANGE PLEASE
ANSWERS
1.
This book on Sex and the evolution of human nature by Matt Ridley gets its name
from a fictional character who has to keep running to stay in the same place.
In science the ____ ________ hypothesis is an evolutionary hypothesis which
proposes that organisms must constantly adapt, evolve, and proliferate not merely
to gain reproductive advantage, but also simply to survive while pitted against
ever-evolving opposing organisms in a constantly changing environment. This
hypothesis seeks to explain the advantage of sexual reproduction as opposed to
asexual reproduction.
Name the book/Fill in the blanks?
Ans: The Red Queen
2.
Upon arriving at Princeton, a lady offered this person a cup of tea.
She asked whether he would like cream or lemon in his tea. When he replied
‘Both’, the astounded lady said “________ ______ _______ __ _______”
Which popular science book gets its name thus?
Ans: Surely You’re Joking Mr. Feynman
3.
The _____ ______: The Modern Denial of Human Nature is a best-selling 2002
book by Steven Pinker, in which the author makes a case against a certain type of
models in the social sciences, arguing that human behavior is substantially
shaped by evolutionary psychological adaptations. He goes against the notion that
the mind has no innate traits.
The title is a commonly used English translation of a famous Latin phrase whose
origins can be traced back to Aristotle.
FITB
Ans: Blank Slate
4.
The discovery that nitric oxide has powerful vasoactive properties identical to
those of endothelial-derived relaxing factor spawned a vast body of research
investigating the physiological actions of small gas molecules. This paper talks
about how Carbon Monoxide has similar properties as Nitric Oxide in this context.
Keeping this, and the formula of Nitric Oxide in mind, simply remove one word
from a pop-culture catchphrase that you may have heard since 1966 to come up
with the nice title of this paper?
Ans: To boldly go where NO has gone before
5. What has been blanked out?
Ans: The Simpsons
6.
This science book by Nobel Laureate Frank Wilczenk talks about how the ancient
contrast between celestial light and earthly matter has been transcended in
modern Physics. There is only one thing and it is more like the traditional idea of
light than the traditional idea of matter.
The name of the book is a nice pun derived from a work of literature, which shares
the science book’s spirit of the struggle to find pattern and meaning in the
seemingly random, strange and sometimes cruel world we live in.
Name either one of the books?
Ans:
DRIES - Clock
● +10 Bounce - Chennai
● +10/-10 Pounce
● 13 questions
1.
Often considered a seminal moment in the fight against this disease is a certain
act by this person.
This person said “_____ does not make people dangerous to know. You can
__________________________and give them a hug. Heaven knows they need
it'.
Who/What did this person famously do in April of 1987?
SAFETY
Ans: Princess Diana shook hands
with an HIV +ve man
2. Where have we seen his surname more
famously? This is Edmund McIlhenny, a Maryland-
born former banker who moved to
Louisiana around 1840.
Between 1866 and 1868, McIlhenny,
probably inspired by an earlier product
introduced by New Orleans-area
entrepreneur Maunsel White,
experimented with something from the
Avery family garden. In 1869 he sold the
first batch of his new product.
Till date, we can find his surname on the
label of the product he invented.
SAFETY
Ans - Tabasco Sauce
3.
The coconut crab is the largest land living arthropod in the world. These
monsters can weigh up to 9 pounds (4 kg), and normally eat coconuts. They
have also been known to enjoy a little carrion from time to time
In 1940, a British officer named Gerard Gallagher found a partial human
skeleton and a sextant box on an island called Nikumaroro in the Republic of
Kiribati, which was basically the exact location of her last transmission. Other
items — a jar of freckle ointment and the rubber sole of a shoe — were found
later. Some of the smaller bones were missing and Gallagher theorised they
were carried aways by coconut crabs.
Who, according to Gallagher, probably ended up the being Crab dinner?
SAFETY
Ans: Amelia Earhart
4. Which MN-conglomerate are we talking about?
● This company’s name was invented by the branding consultancy firm Wolff
Olins in 1997. The name is a portmanteau of the Latin word meaning day,
and the Greek root word, meaning world/earth and is meant to reference
the company's purpose of celebrating life, every day, everywhere.
● Although the company is famous for having a portfolio of brands from a
specific category they used to own Pillsbury until 2000 when they sold it off to
General Mills. They also owned Burger King till 2002 and sold it to a
consortium led by US firm Texas Pacific for $1.5 billion.
● They entered the Indian headlines in 2012 for their 53.4% stake in a company
headquartered in Bangalore.
SAFETY
Ans -
5.
Professor Michael Baum of University College London often takes students
around on a special ‘ward visit’.
Students are able to make various diagnoses here, such as Syphilis, Paget’s
disease, Cataracts, and Rosacea from subtle red spots on the cheeks and dilated
blood vessels under the right eye
An example Baum talks about is how they diagnose that a woman has actually
been murdered. Both her hands are covered with deep lacerations. She has been
trying to fend off an attacker who has come at her, slashing in a frenzied manner
with a knife or possibly a sword.
What is special about this ward?
SAFETY
Ans: It is an Art Gallery
6. Origins of which global company?
It was founded in 1960 by Frits Goldschmeding and Ger Daleboudt, who were both studying economics at the
time at VU University Amsterdam. When Goldschmeding was supposed to write a thesis at the University in order
to complete his studies, he had some difficulty in determining an appropriate subject. Then his professor advised
Goldschmeding to write a thesis on temporary employment, about which there was hardly any literature at the
time. After completion of his thesis, Goldschmeding decided to turn the subject of his thesis into a company. The
agency was called ‘Uitzendbureau Amstelveen’. In the first years, Uitzendbureau Amstelveen mainly provided
personnel for the insurance industry, banks and the health-care sector.
In 1963, the agency also opened branches in Leiden and Rotterdam and changed its name from 'Uitzendbureau
Amstelveen’ to it’s present name. At that time, Goldschmeding and Daleboudt were still sure that the urban area
between Amsterdam, Utrecht, The Hague and Rotterdam represented their total reach.
In order to increase name recognition, it was a sponsor of the British Formula 1 team Williams F1 from 2006 until
2017
SAFETY
Answer -
7. Finals
According to the BBC, this work is not so much
high culture as horticulture.
According to various sources, over 170 to 200
species of Plants can be found in it.
Shown here is a follow up to this work by Steven
Appleby. Using what scientific concept, that
earned a Nobel Prize quite recently, does he
depict the same theme as in the original work?
Also name the original work?
SAFETY
Ans: The Circadian Clock; Botticelli's Primavera
8.What’s the raw material for this craft beer
● Seven Bro7thers is a craft brewery in Salford, Manchester which has in the
recent past tied up with many companies to use their expertise to produce
limited edition craft beers.
● One such global company Y decided to team up with Seven Bro7thers to use
their discarded raw material to produce X from their factory in Manchester.
The beer, called Throw Away IPA, will help X to cut down on its food waste.
Seven Bro7thers, swapped out around 30% of the usual mash bill for X.
● The Craft Ales of Manchester Twitter account described the taste as “very
strange”—but in a good way. “Definitely X-y taste, slightly metallic initially until
your taste buds catch up and you get the Y’s crunch!”
SAFETY
Answer - Kellogs Cornflakes
9.
Strategic Investments was a company formed in 1992 by Bill Kaplan, JP Massar
and John Chang in Massachusetts.
The Strategy was based on Edward Thorp’s High-Low system. It involved a Big
Player, a Controller and a spotter. Over the next two years, they grew to nearly 80
people, making millions of dollars at specific locations all around the world.
However, they were busted because they didn’t check in to hotels under fake
addresses. When it was discovered that most of them had an address from the
same locality, investigators merely bought recent copies of a particular yearbook
and added the faces to their database.
Who are these people?
SAFETY
Ans: The MIT Blackjack Team
10. Which company is this?
Legend has it that this brand was born because the company was stuck with surplus tie material
that an importer in Europe did not take up. The founder's son, AY Noorani recounted how the
business of launching silk neckties in a hot country like India was indeed serendipitous. The brand
name was selected from a set of computer-generated names simply because the name had so
many possible linkages.
What started as a necktie brand soon transformed into a shirt brand and, in fact, created its own
long running brand mascot, in the form of a bearded man.
Khushwant Singh is said to have once observed that this mascot is possibly the most recognized
male model in India after the famous Air India Maharaja.
In many ways, the veteran adman Subhas Chakraborty observed, it was this brand which created
the tie culture in this hot and humid country
SAFETY
Answer - Zodiac
11. What’s the claim-to-fame?
● Bernoulli's numbers play an important role in mathematics and in various places like analysis,
number theory and differential topology. They first appeared in Ars Conjectandi, a famous
treatise published posthumously in 1713, by Jakob Bernoulli when he studied the sums of
powers of consecutive integers.
● Bernoulli numbers appear in the Taylor series expansions of the tangent and hyperbolic
tangent functions, in Faulhaber's formula for the sum of powers of the first positive integers, in
the Euler–Maclaurin formula, and in expressions for certain values of the Riemann zeta
function.
● But how does the computation of Bernoulli numbers in 1842 occupy a special and important
role in the world of STEM and the associated person to this CTF was the first entry in the
recent NYT’s Overlooked Obituary article where they write - “Since 1851, obituaries in The
New York Times have been dominated by white men. Now, we’re adding the stories of other
remarkable people.”
SAFETY
Answer - Ada Lovelace’s first published and first
ever algorithmic computer program
12.Finals
Shown here is the output of a recurrent neural
network(RNN) trained on a particular work of
literature. According to the blogger who ran this
simulation, because RNNs actually just produce
gibberish, if one cannot distinguish between the
RNN and the original work, then the original work
should be considered as nothing more than a
Rorschach test. However, if one can, then that
difference itself is precisely what makes the text
something other than nonsense.
Which work?
Oracia not only soen for em. Praye in a bitary,
like Seemeryth! My minnalnon, in his profish on.
Soon from Nila! Well, Anna Mae, make, me
hoven, I feel ox in Ir such of an Dona, the
Oxentricies seen enough fatury bonefit!, Tooking,
the worth and the cabbound marry, his fattime
you boot, in jarque to the tare, that, this a man
and in cottestian, which she starse to liet, a power
or forey foot lips and reprobed you upon the lesh
field thinaindus, place, lie and leave...
SAFETY
Ans: Finnegans Wake
13.
Created by Frank Barnes, Markus Klob ,and Stock Plum, Compressorhead is a
very unique band. They started out playing covers of bands such as Motorhead
and AC/DC
The band consists of Mega-Wattson on the vocals,Fingers as the Lead Guitarist,
Helga Tarr as the second guitarist, Bones as the bassist, Stickboy as the
drummer, and Junior, an ‘assistant’ to Stickboy on the cymbal.
What is unique about this ‘metal band’?
SAFETY
Ans: Made up of Robots
14.
Charles Lewis ________ chose the robin's egg
shade for the cover of the company's first catalog, or
"Blue Book." According to the company, he may
have selected the color because turquoise was a
popular gemstone at the time.
Which company owns the trademark for this colour?
SAFETY
Ans: Tiffany & Co
Written Round - 2
● Logo and Brand Redesigns in the past 5 years
● 6 questions
● +10 for each correct answer
Q1. Which company’s logo change in 2014 is being
described here?
It is only the second major logo change in the brand's 121-year history. From its
founding in the United Kingdom in 1895 until 1986, the brand featured a Union
Jack flag. In 1986 it switched to the vector logo, which has been phased out on all
products except for it’s Classics line.
The new logo coincides with the brand's "singular" focus on fitness. "Through the
millennia the delta has been a symbol of change and transformation," the
company explained in a press release. "The Delta has three distinct parts each
representing the changes -- physical, mental and social -- that occur when people
push themselves beyond their perceived limits and embrace an active and
challenging life."
Q2.
● To align with a new corporate strategy, X made a number of updates to its
corporate identity and the visual representation of its brand. The company’s
new tagline, “Reliably Smart,” emphasizes it’s move into smart products.
● The new company logo features an arrow pointing to the center, indicating the
company’s commitment to a customer-centric culture that align with the needs
of today’s modern customer. It is also a monogram of two letters which has
electromagnetic cabling origin and also gives rise to part of the company’s
name.
● The company has also updated the logo design to all lowercase bringing it in
line with a simpler, more approachable persona. Finally, the new color palette
of the brand has been updated to become energizing and inviting,
synchronizing with the brand’s new tone.
Q3.
● Established in 1981, the company describes themselves in their words, “a
world leader in products that connect people to the digital experiences
they care about”
● In 2015 they made a huge overhaul of their design identity. The new logotype
nods to the company’s 30-year heritage with the use of the Brown Pro
typeface - designed by Aurèle Sack from Lausanne, the birthplace of the
company. It also takes inspiration from Paul Renner’s experimental sketches
for his now classic modernist typeface, ‘Futura’.
Q4.
● The rebranding of this company was made in conjunction with it’s decision to add an
extra word to their name. The company released a statement regarding this - "to better
reflect our identity as a leading global ‘technology’ company. At the same time, the
changes acknowledge the unique contribution of each individual X Group brand and
business to the success of the overall organization". But many believed this was in
response to it’s No.1 rival changing it’s name from Priceline Group to it’s current name
which literally represents the industry both Priceline and X are involved in.
● Their redesign partner Pentagram spoke about their client’s new design change -
“The identity centers on a distinctive lowercase “e” which the designers drew as an
aerodynamic letterform with a tapered eye and flat-cut terminal, then worked with type
designer Jeremy Mickel to develop a full custom font, X Group Display. The unique
typography enables _________ to own the “e” in applications like promotions and
collateral, it is immediately recognizable and accessible” CUSTOM FONT NEXT SLIDE
Custom Font
Q5.
● In 2015, this brand decided it was time for a branding redesign given they now
wanted to be perceived as more of a ‘young-adult’ and millennial facing
consumer brand
● Earlier, the raw material of their product-brand served as their backdrop where the
name of the product used to be written in a very child-friendly and catchy font. Now
they wanted to change this, hence they used the journey of the raw material how it
travelled from it’s place of origin in Maharashtra to the company’s factories.
● The current font of the brand is inspired by the the actual typography on the
crates that the raw material is delivered in, which is a beautiful green stenciled
lettering.
Q6.
● When this company announced their new logo in 2014, it was met with a lot of
criticism ranging from plagiarism to vulgarity but ultimately won a lot of design
awards at Cannes 2014.
● The company explained their new logo in their blog as -
“ The symbol itself is a combination of four simple symbols: a head to
represent people, a location icon to represent place, a heart for love and
then an alphabet for the company’s name.”
● They also named the logo as “Belo” which is the short form for ‘belonging’
which according to the company’s co founders exemplifies their core mission
which is to ‘belong anywhere’.
ANSWERS
Q1. Which company’s logo change in 2014 is being
described here?
It is only the second major logo change in the brand's 121-year history. From its
founding in the United Kingdom in 1895 until 1986, the brand featured a Union
Jack flag. In 1986 it switched to the vector logo, which has been phased out on all
products except for it’s Classics line.
The new logo coincides with the brand's "singular" focus on fitness. "Through the
millennia the delta has been a symbol of change and transformation," the
company explained in a press release. "The Delta has three distinct parts each
representing the changes -- physical, mental and social -- that occur when people
push themselves beyond their perceived limits and embrace an active and
challenging life."
Answer -
Q2.
● To align with a new corporate strategy, X made a number of updates to its
corporate identity and the visual representation of its brand. The company’s
new tagline, “Reliably Smart,” emphasizes it’s move into smart products.
● The new company logo features an arrow pointing to the center, indicating the
company’s commitment to a customer-centric culture that align with the needs
of today’s modern customer. It is also a monogram of two letters which has
electromagnetic cabling origin and also gives rise to part of the company’s
name.
● The company has also updated the logo design to all lowercase bringing it in
line with a simpler, more approachable persona. Finally, the new color palette
of the brand has been updated to become energizing and inviting,
synchronizing with the brand’s new tone.
Answer
Q3.
● Established in 1981, the company describes themselves in their words, “a
world leader in products that connect people to the digital experiences
they care about”
● In 2015 they made a huge overhaul of their design identity. The new logotype
nods to the company’s 30-year heritage with the use of the Brown Pro
typeface - designed by Aurèle Sack from Lausanne, the birthplace of the
company. It also takes inspiration from Paul Renner’s experimental sketches
for his now classic modernist typeface, ‘Futura’.
Answer
Q4.
● The rebranding of this company was made in conjunction with it’s decision to add an
extra word to their name. The company released a statement regarding this - "to better
reflect our identity as a leading global ‘technology’ company. At the same time, the
changes acknowledge the unique contribution of each individual X Group brand and
business to the success of the overall organization". But many believed this was in
response to it’s No.1 rival changing it’s name from Priceline Group to it’s current name
which literally represents the industry both Priceline and X are involved in.
● Their redesign partner Pentagram spoke about their client’s new design change -
“The identity centers on a distinctive lowercase “e” which the designers drew as an
aerodynamic letterform with a tapered eye and flat-cut terminal, then worked with type
designer Jeremy Mickel to develop a full custom font, X Group Display. The unique
typography enables _________ to own the “e” in applications like promotions and
collateral, it is immediately recognizable and accessible” CUSTOM FONT NEXT SLIDE
Answer
Q5.
● In 2015, this brand decided it was time for a branding redesign given they now
wanted to be perceived as more of a ‘young-adult’ and millennial facing
consumer brand
● Earlier, the raw material of their product-brand served as their backdrop where the
name of the product used to be written in a very child-friendly and catchy font. Now
they wanted to change this, hence they used the journey of the raw material how it
travelled from it’s place of origin in Maharashtra to the company’s factories.
● The current font of the brand is inspired by the the actual typography on the
crates that the raw material is delivered in, which is a beautiful green stenciled
lettering.
Answer
Q6.
● When this company announced their new logo in 2014, it was met with a lot of
criticism ranging from plagiarism to vulgarity but ultimately won a lot of design
awards at Cannes 2014.
● The company explained their new logo in their blog as -
“ The symbol itself is a combination of four simple symbols: a head to
represent people, a location icon to represent place, a heart for love and
then an alphabet for the company’s name.”
● They also named the logo as “Belo” which is the short form for ‘belonging’
which according to the company’s co founders exemplifies their core mission
which is to ‘belong anywhere’.
Answer
DRIES – Anti-Clock
● +10 Bounce - Chennai
● +10/-10 Pounce
● 13 questions
15.
Shown on the next slide is the abstract of a paper by David Williams and Paul
McIlroy. By what proper name is this model called?
Another 1989 paper by James T Sandefur considers a similar model, but a 3 way
battle with only one person on each side. The paper describes the various states
possible, with labels of G, U, B, GB, UB and GUB.
What do the letters G, U and B stand for?
SAFETY
Ans: The O.K. Corral Model; Good, Bad and Ugly
16. Give me the surname - X
● Arnold Meyer X is an American electrical engineer instrumental in contributions "to real-time data
acquisition and recording that significantly contributed to the definition of modern feedback and
control processes". He cites his greatest contribution to be the first computer-controlled "point of
sale" cash register. In 2006, he received the IEEE Computer Pioneer Award — one of the industry’s
top honors. But his popularity is due to being the father of a certain someone who is more commonly
known through his surname - X
● In 1960, Arnold traveled to Moscow as part of a delegation of electrical engineers from Phoenix. His
son whose 2015 work revolves around an event which coincided with his father’s trip, describes the
event his father experienced at the time:
"The Russians were putting the pilot Gary Powers' (a CIA pilot) helmet and his flight suit and the
remains of the U-2 plane on show for everyone in Russia to see. A military man saw my father's
American passport and took him to the head of the queue and repeated really angrily to the crowd,
'look what your country is doing to us' "
SAFETY
Answer -
17.
While these creatures can cause intestinal problems, anaemia or worse with modern
sanitation, we have eradicated them from many parts of the world. However, an increasing
number of scientists have begun to argue that a loss of these has lead to an increase in a
range of diseases such as autoimmune and asthma.
“Our bodies, especially our immune systems, have evolved to expect input from these
creatures,” says University of Iowa immunologist David Elliott “Without this feedback, the
immune system can get badly off track.” They appear to have developed molecular
strategies to hack into our immune system, reining in its response to alien cells. In allergy,
asthma, autoimmune diseases, and probably many other illnesses as well, this inflammatory
response is excessive, and ends up damaging the body
Therefore, what do some scientists suggest as a cure, something that famously
happened in 1521?
SAFETY
Ans: A Diet of Worms
18. What is this two word term?
● It is a resiliency tool developed by Netflix, that helps applications tolerate
random instance failures ie randomly terminates virtual machine instances
and containers that run inside the production environment. This was created
when Netflix was moving to the cloud - particularly AWS and this was initially
under the ‘Simian Army’ suite of tools to test the reliability, security, or
resiliency of its Amazon Web Services infrastructure, but has now been spun
off as a separate tool.
● It is also the title of the 2016 autobiography written by Antonio García
Martínez where he compares Silicon Valley to the ‘two worded term’ of
society. It details his career experiences with launching a tech startup, selling
it to Twitter, and working at Facebook from its pre-IPO stage.
COVER in the next slide
SAFETY
Answer - Chaos Monkey
19.
Traumatic lesions on the ventral surface (undersurface) of the tongue, especially
the lingual frenulum, can be caused by friction between the tongue and the
mandibular central incisor teeth. These lesions are horizontal and get their
common name from the activity that commonly causes them.
What are these lesions called?
SAFETY
Ans: Cunnilingus tongue
20.
It is not too easy to get access to one of these, with a $7500 initiation fee and an
annual fee of $2500.
According to Jerry Seinfeld, he is the reason this exists, because one day a crew
member asked him “‘ You got the _______ ______?’ And I go ‘No, what’s the
______ _____?’ He says, ‘There’s only three in the world. The Sultan of Brunei
has one, the president of ___________ _________ has one, and I thought you
would have the third one.’ While this was just a rumor, he called up the president
of the company in question and told him it would not be a bad idea.
What?
SAFETY
Ans: American
Express Centurion
Card (Black Card)
21. This is from the recent SNL sketch hosted by Steve Carell where he plays
Jeff Bezos.
There he introduces a new Amazon delivery system called ‘Amazon Caravan’.
He then remarks that Trump’s book ‘Art of the Deal’ might cost more through
this service because it has ‘4 Chapter 11s’ and makes it heavier. But
Washington Post also owned by Bezos ‘reported’ that it might have ‘6 Chapter
11s’.
Put reason why?
Video in the next slide
Video
SAFETY
Answer
22.
Stunning is a process of rendering the animals unconscious prior to slaughter.
For smaller animals, stunning is usually done by an electric shock.
For larger animals like cattle, sometimes another method is used, one we know
from a 2007 pop-culture context. Give me the context?
The Flanders region of Belgium recently made it mandatory for animals to be
stunned electronically before they are killed. This ban was the subject of
widespread protests. Why?
SAFETY
Ans: Stun Gun from No Country for Old Men;
Stunning animals before killing them is not Halal.
23.i)What is a Chap Stick? ii) Who owns it’s TM
This is from a site dedicated to Chap Stick addiction, where in their about page the founder describes the
origin of this organization-site.
“In early 1995, Kevin C. was a suffering Chap Stick addict. Though others had mentioned to him that he
had a problem with it, Kevin figured that since it was legal there was no problem with his usage. But deep
down, Kevin knew that his Chap Stick use was unhealthy–both physically as well as mentally. But, Kevin
was weak and he did not know where to turn for help. Later that year, Kevin had several friends who used
12-step programs to overcome alcohol or caffeine. At last, Kevin knew there was a chance. He quickly
read the 12-steps and adapted them for his own purposes. He enlisted his 12-step veteran friends to
counsel him. Just three weeks later, Kevin C. was free from his addiction”.
The company which trademarks Chap Stick is more famous for something chemically called “Sildenafil”
which brought in $1.6 billion in 2016 global sales.
SAFETY
Answer - i)Lip Balm ii) Pfizer (Sildenafil - Viagra)
24.
This problem has been the object of interest for many famous scientists such as
Stokes, Maxwell and Marey.
Marey’s photographs disproved the fulcrum theory that had been standing till then,
namely that “cheating” was involved by getting some torque, by proving that there
was no rotational motion in the beginning.
The problem was finally solved, in 1969 surprisingly, by modelling it as a pair of
cylinders.
What?
SAFETY
Ans: Falling Cat Problem
25. What product is being talked about and what’s the
unfortunate scenario?
"This tension between toughness and mildness has always been something that's kind of
challenging to communicate to consumers. So in a communications standpoint, it's been great.
The exact formula is a secret, but the key is to balance the effect of surfactants" says the product’s
spokesperson when enquired about the product’s usage in these unfortunate scenarios and why of
all the products in the market, this one is widely loved by the professionals who are involved in this
specific task
"I think it's extremely ironic," says Martin Wolf, a chemist for Seventh Generation, a company
which makes safe -alternative household cleaning products."Here we are trying to squeeze every
last drop of oil we can out of the Earth, and it's despoiling the Earth. And we're using that same
product that's messing up the Earth to clean it up."
The said product has been used in Gulf of Mexico, Alaska and the Marshall Islands among other
places.
SAFETY
Answer -
Birds affected due to Oil Spills
26.
While this phenomenon has been seen at various places since the 17th century at
least, often mistaken for such band-inspiring things as foo fighters, or another
phenomenon that was named after the patron saint of sailors, it was only in 2014
that this was finally observed with scientific equipment.
The researchers detected emission lines of neutral atomic silicon, calcium, iron,
nitrogen, and oxygen—in contrast with mainly ionized nitrogen emission lines in
the spectrum of the parent. This was also found to be not as hot as the parent.
What?
SAFETY
Ans: Ball Lightning
27.
In 1959, this man with a feeling for ecology, was researching a magazine story
about a US Department of Agriculture programme to stabilise the shifting sands by
introducing European beach grass. Pushed by strong winds off the Pacific, the
sands moved eastwards, burying everything in their path. He hired a Cessna light
aircraft to survey the scene from the air. He proposed to write an article titled
“They Stopped the Moving Sands” about them.
What resulted thus?
SAFETY
Ans: Dune by Frank Herbert
28. What ‘concept’ is this which is now dying because of the
spread of internet, smartphones etc
● The origin of this particular concept or tradition can be attributed to a printing
press in Wyoming in 1883 when the press ran out of white paper. The full
fledged version incorporating this concept was introduced by Reuben H.
Donnelley, son of the eponymous founder RR Donnelley in 1886.
● Surprisingly, this concept is neither patented nor trade-marked and is free to
be used by any company. Same is true with the logo of this concept –
‘Walking Fingers’ which was initially created for AT&T, but the company did
not trade-mark it. The logo also inspired the tagline of this concept – ‘Let Your
Fingers Do the Walking’
SAFETY
Answer
● Yellow Pages
Nandri
_/_

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Saarang 2019 SciBizTech Quiz Finals

  • 2. Pranav Kubrick Gokes C Clarke 2019: A SciBizTech Odyssey Finals
  • 3. AUDIENCE QUESTION In 1958 Parker Pen designer Walter Bieger developed a series of Dream Pens, among them the Atomic Pen. The Atomic Pen had a tiny nuclear isotope in it to provide heat. The ink, which was nearly solid at room temperature, was melted by the isotope and supplied to the nib. By varying the output of the isotope, the user could control how thick to make the line from barely visible to strikingly embossed, thereby adding a third dimension to handwriting. While the atomic pen never really saw the light of day, you can find a prototype of it floating around somewhere. Where?
  • 4. Ans: 2001: A Space Odyssey
  • 5. Written Round - 1 ● Books related to the ‘scientific world’ ● 5 questions ● +10 for each question
  • 6. 1. This book on Sex and the evolution of human nature by Matt Ridley gets its name from a fictional character who has to keep running to stay in the same place. In science the ____ ________ hypothesis is an evolutionary hypothesis which proposes that organisms must constantly adapt, evolve, and proliferate not merely to gain reproductive advantage, but also simply to survive while pitted against ever-evolving opposing organisms in a constantly changing environment. This hypothesis seeks to explain the advantage of sexual reproduction as opposed to asexual reproduction. Name the book/Fill in the blanks?
  • 7. 2. Upon arriving at Princeton, a lady offered this person a cup of tea. She asked whether he would like cream or lemon in his tea. When he replied ‘Both’, the astounded lady said “________ ______ _______ __ _______” Which popular science book gets its name thus?
  • 8. 3. The _____ ______: The Modern Denial of Human Nature is a best-selling 2002 book by Steven Pinker, in which the author makes a case against a certain type of models in the social sciences, arguing that human behavior is substantially shaped by evolutionary psychological adaptations. He goes against the notion that the mind has no innate traits. The title is a commonly used English translation of a famous Latin phrase whose origins can be traced back to Aristotle. FITB
  • 9. 4. The discovery that nitric oxide has powerful vasoactive properties identical to those of endothelial-derived relaxing factor spawned a vast body of research investigating the physiological actions of small gas molecules. This paper talks about how Carbon Monoxide has similar properties as Nitric Oxide in this context. Keeping this, and the formula of Nitric Oxide in mind, simply remove one word from a pop-culture catchphrase that you may have heard since 1966 to come up with the nice title of this paper?
  • 10. 5. What has been blanked out?
  • 11. 6. This science book by Nobel Laureate Frank Wilczenk talks about how the ancient contrast between celestial light and earthly matter has been transcended in modern Physics. There is only one thing and it is more like the traditional idea of light than the traditional idea of matter. The name of the book is a nice pun derived from a work of literature, which shares the science book’s spirit of the struggle to find pattern and meaning in the seemingly random, strange and sometimes cruel world we live in. Name either one of the books?
  • 14. 1. This book on Sex and the evolution of human nature by Matt Ridley gets its name from a fictional character who has to keep running to stay in the same place. In science the ____ ________ hypothesis is an evolutionary hypothesis which proposes that organisms must constantly adapt, evolve, and proliferate not merely to gain reproductive advantage, but also simply to survive while pitted against ever-evolving opposing organisms in a constantly changing environment. This hypothesis seeks to explain the advantage of sexual reproduction as opposed to asexual reproduction. Name the book/Fill in the blanks?
  • 15. Ans: The Red Queen
  • 16. 2. Upon arriving at Princeton, a lady offered this person a cup of tea. She asked whether he would like cream or lemon in his tea. When he replied ‘Both’, the astounded lady said “________ ______ _______ __ _______” Which popular science book gets its name thus?
  • 17. Ans: Surely You’re Joking Mr. Feynman
  • 18. 3. The _____ ______: The Modern Denial of Human Nature is a best-selling 2002 book by Steven Pinker, in which the author makes a case against a certain type of models in the social sciences, arguing that human behavior is substantially shaped by evolutionary psychological adaptations. He goes against the notion that the mind has no innate traits. The title is a commonly used English translation of a famous Latin phrase whose origins can be traced back to Aristotle. FITB
  • 20. 4. The discovery that nitric oxide has powerful vasoactive properties identical to those of endothelial-derived relaxing factor spawned a vast body of research investigating the physiological actions of small gas molecules. This paper talks about how Carbon Monoxide has similar properties as Nitric Oxide in this context. Keeping this, and the formula of Nitric Oxide in mind, simply remove one word from a pop-culture catchphrase that you may have heard since 1966 to come up with the nice title of this paper?
  • 21. Ans: To boldly go where NO has gone before
  • 22. 5. What has been blanked out?
  • 24. 6. This science book by Nobel Laureate Frank Wilczenk talks about how the ancient contrast between celestial light and earthly matter has been transcended in modern Physics. There is only one thing and it is more like the traditional idea of light than the traditional idea of matter. The name of the book is a nice pun derived from a work of literature, which shares the science book’s spirit of the struggle to find pattern and meaning in the seemingly random, strange and sometimes cruel world we live in. Name either one of the books?
  • 25. Ans:
  • 26. DRIES - Clock ● +10 Bounce - Chennai ● +10/-10 Pounce ● 13 questions
  • 27. 1. Often considered a seminal moment in the fight against this disease is a certain act by this person. This person said “_____ does not make people dangerous to know. You can __________________________and give them a hug. Heaven knows they need it'. Who/What did this person famously do in April of 1987?
  • 29. Ans: Princess Diana shook hands with an HIV +ve man
  • 30. 2. Where have we seen his surname more famously? This is Edmund McIlhenny, a Maryland- born former banker who moved to Louisiana around 1840. Between 1866 and 1868, McIlhenny, probably inspired by an earlier product introduced by New Orleans-area entrepreneur Maunsel White, experimented with something from the Avery family garden. In 1869 he sold the first batch of his new product. Till date, we can find his surname on the label of the product he invented.
  • 32. Ans - Tabasco Sauce
  • 33. 3. The coconut crab is the largest land living arthropod in the world. These monsters can weigh up to 9 pounds (4 kg), and normally eat coconuts. They have also been known to enjoy a little carrion from time to time In 1940, a British officer named Gerard Gallagher found a partial human skeleton and a sextant box on an island called Nikumaroro in the Republic of Kiribati, which was basically the exact location of her last transmission. Other items — a jar of freckle ointment and the rubber sole of a shoe — were found later. Some of the smaller bones were missing and Gallagher theorised they were carried aways by coconut crabs. Who, according to Gallagher, probably ended up the being Crab dinner?
  • 36. 4. Which MN-conglomerate are we talking about? ● This company’s name was invented by the branding consultancy firm Wolff Olins in 1997. The name is a portmanteau of the Latin word meaning day, and the Greek root word, meaning world/earth and is meant to reference the company's purpose of celebrating life, every day, everywhere. ● Although the company is famous for having a portfolio of brands from a specific category they used to own Pillsbury until 2000 when they sold it off to General Mills. They also owned Burger King till 2002 and sold it to a consortium led by US firm Texas Pacific for $1.5 billion. ● They entered the Indian headlines in 2012 for their 53.4% stake in a company headquartered in Bangalore.
  • 38. Ans -
  • 39. 5. Professor Michael Baum of University College London often takes students around on a special ‘ward visit’. Students are able to make various diagnoses here, such as Syphilis, Paget’s disease, Cataracts, and Rosacea from subtle red spots on the cheeks and dilated blood vessels under the right eye An example Baum talks about is how they diagnose that a woman has actually been murdered. Both her hands are covered with deep lacerations. She has been trying to fend off an attacker who has come at her, slashing in a frenzied manner with a knife or possibly a sword. What is special about this ward?
  • 41. Ans: It is an Art Gallery
  • 42. 6. Origins of which global company? It was founded in 1960 by Frits Goldschmeding and Ger Daleboudt, who were both studying economics at the time at VU University Amsterdam. When Goldschmeding was supposed to write a thesis at the University in order to complete his studies, he had some difficulty in determining an appropriate subject. Then his professor advised Goldschmeding to write a thesis on temporary employment, about which there was hardly any literature at the time. After completion of his thesis, Goldschmeding decided to turn the subject of his thesis into a company. The agency was called ‘Uitzendbureau Amstelveen’. In the first years, Uitzendbureau Amstelveen mainly provided personnel for the insurance industry, banks and the health-care sector. In 1963, the agency also opened branches in Leiden and Rotterdam and changed its name from 'Uitzendbureau Amstelveen’ to it’s present name. At that time, Goldschmeding and Daleboudt were still sure that the urban area between Amsterdam, Utrecht, The Hague and Rotterdam represented their total reach. In order to increase name recognition, it was a sponsor of the British Formula 1 team Williams F1 from 2006 until 2017
  • 45. 7. Finals According to the BBC, this work is not so much high culture as horticulture. According to various sources, over 170 to 200 species of Plants can be found in it. Shown here is a follow up to this work by Steven Appleby. Using what scientific concept, that earned a Nobel Prize quite recently, does he depict the same theme as in the original work? Also name the original work?
  • 47. Ans: The Circadian Clock; Botticelli's Primavera
  • 48. 8.What’s the raw material for this craft beer ● Seven Bro7thers is a craft brewery in Salford, Manchester which has in the recent past tied up with many companies to use their expertise to produce limited edition craft beers. ● One such global company Y decided to team up with Seven Bro7thers to use their discarded raw material to produce X from their factory in Manchester. The beer, called Throw Away IPA, will help X to cut down on its food waste. Seven Bro7thers, swapped out around 30% of the usual mash bill for X. ● The Craft Ales of Manchester Twitter account described the taste as “very strange”—but in a good way. “Definitely X-y taste, slightly metallic initially until your taste buds catch up and you get the Y’s crunch!”
  • 50. Answer - Kellogs Cornflakes
  • 51. 9. Strategic Investments was a company formed in 1992 by Bill Kaplan, JP Massar and John Chang in Massachusetts. The Strategy was based on Edward Thorp’s High-Low system. It involved a Big Player, a Controller and a spotter. Over the next two years, they grew to nearly 80 people, making millions of dollars at specific locations all around the world. However, they were busted because they didn’t check in to hotels under fake addresses. When it was discovered that most of them had an address from the same locality, investigators merely bought recent copies of a particular yearbook and added the faces to their database. Who are these people?
  • 53. Ans: The MIT Blackjack Team
  • 54. 10. Which company is this? Legend has it that this brand was born because the company was stuck with surplus tie material that an importer in Europe did not take up. The founder's son, AY Noorani recounted how the business of launching silk neckties in a hot country like India was indeed serendipitous. The brand name was selected from a set of computer-generated names simply because the name had so many possible linkages. What started as a necktie brand soon transformed into a shirt brand and, in fact, created its own long running brand mascot, in the form of a bearded man. Khushwant Singh is said to have once observed that this mascot is possibly the most recognized male model in India after the famous Air India Maharaja. In many ways, the veteran adman Subhas Chakraborty observed, it was this brand which created the tie culture in this hot and humid country
  • 57. 11. What’s the claim-to-fame? ● Bernoulli's numbers play an important role in mathematics and in various places like analysis, number theory and differential topology. They first appeared in Ars Conjectandi, a famous treatise published posthumously in 1713, by Jakob Bernoulli when he studied the sums of powers of consecutive integers. ● Bernoulli numbers appear in the Taylor series expansions of the tangent and hyperbolic tangent functions, in Faulhaber's formula for the sum of powers of the first positive integers, in the Euler–Maclaurin formula, and in expressions for certain values of the Riemann zeta function. ● But how does the computation of Bernoulli numbers in 1842 occupy a special and important role in the world of STEM and the associated person to this CTF was the first entry in the recent NYT’s Overlooked Obituary article where they write - “Since 1851, obituaries in The New York Times have been dominated by white men. Now, we’re adding the stories of other remarkable people.”
  • 59. Answer - Ada Lovelace’s first published and first ever algorithmic computer program
  • 60. 12.Finals Shown here is the output of a recurrent neural network(RNN) trained on a particular work of literature. According to the blogger who ran this simulation, because RNNs actually just produce gibberish, if one cannot distinguish between the RNN and the original work, then the original work should be considered as nothing more than a Rorschach test. However, if one can, then that difference itself is precisely what makes the text something other than nonsense. Which work? Oracia not only soen for em. Praye in a bitary, like Seemeryth! My minnalnon, in his profish on. Soon from Nila! Well, Anna Mae, make, me hoven, I feel ox in Ir such of an Dona, the Oxentricies seen enough fatury bonefit!, Tooking, the worth and the cabbound marry, his fattime you boot, in jarque to the tare, that, this a man and in cottestian, which she starse to liet, a power or forey foot lips and reprobed you upon the lesh field thinaindus, place, lie and leave...
  • 63. 13. Created by Frank Barnes, Markus Klob ,and Stock Plum, Compressorhead is a very unique band. They started out playing covers of bands such as Motorhead and AC/DC The band consists of Mega-Wattson on the vocals,Fingers as the Lead Guitarist, Helga Tarr as the second guitarist, Bones as the bassist, Stickboy as the drummer, and Junior, an ‘assistant’ to Stickboy on the cymbal. What is unique about this ‘metal band’?
  • 65. Ans: Made up of Robots
  • 66. 14. Charles Lewis ________ chose the robin's egg shade for the cover of the company's first catalog, or "Blue Book." According to the company, he may have selected the color because turquoise was a popular gemstone at the time. Which company owns the trademark for this colour?
  • 69. Written Round - 2 ● Logo and Brand Redesigns in the past 5 years ● 6 questions ● +10 for each correct answer
  • 70. Q1. Which company’s logo change in 2014 is being described here? It is only the second major logo change in the brand's 121-year history. From its founding in the United Kingdom in 1895 until 1986, the brand featured a Union Jack flag. In 1986 it switched to the vector logo, which has been phased out on all products except for it’s Classics line. The new logo coincides with the brand's "singular" focus on fitness. "Through the millennia the delta has been a symbol of change and transformation," the company explained in a press release. "The Delta has three distinct parts each representing the changes -- physical, mental and social -- that occur when people push themselves beyond their perceived limits and embrace an active and challenging life."
  • 71. Q2. ● To align with a new corporate strategy, X made a number of updates to its corporate identity and the visual representation of its brand. The company’s new tagline, “Reliably Smart,” emphasizes it’s move into smart products. ● The new company logo features an arrow pointing to the center, indicating the company’s commitment to a customer-centric culture that align with the needs of today’s modern customer. It is also a monogram of two letters which has electromagnetic cabling origin and also gives rise to part of the company’s name. ● The company has also updated the logo design to all lowercase bringing it in line with a simpler, more approachable persona. Finally, the new color palette of the brand has been updated to become energizing and inviting, synchronizing with the brand’s new tone.
  • 72. Q3. ● Established in 1981, the company describes themselves in their words, “a world leader in products that connect people to the digital experiences they care about” ● In 2015 they made a huge overhaul of their design identity. The new logotype nods to the company’s 30-year heritage with the use of the Brown Pro typeface - designed by Aurèle Sack from Lausanne, the birthplace of the company. It also takes inspiration from Paul Renner’s experimental sketches for his now classic modernist typeface, ‘Futura’.
  • 73. Q4. ● The rebranding of this company was made in conjunction with it’s decision to add an extra word to their name. The company released a statement regarding this - "to better reflect our identity as a leading global ‘technology’ company. At the same time, the changes acknowledge the unique contribution of each individual X Group brand and business to the success of the overall organization". But many believed this was in response to it’s No.1 rival changing it’s name from Priceline Group to it’s current name which literally represents the industry both Priceline and X are involved in. ● Their redesign partner Pentagram spoke about their client’s new design change - “The identity centers on a distinctive lowercase “e” which the designers drew as an aerodynamic letterform with a tapered eye and flat-cut terminal, then worked with type designer Jeremy Mickel to develop a full custom font, X Group Display. The unique typography enables _________ to own the “e” in applications like promotions and collateral, it is immediately recognizable and accessible” CUSTOM FONT NEXT SLIDE
  • 75. Q5. ● In 2015, this brand decided it was time for a branding redesign given they now wanted to be perceived as more of a ‘young-adult’ and millennial facing consumer brand ● Earlier, the raw material of their product-brand served as their backdrop where the name of the product used to be written in a very child-friendly and catchy font. Now they wanted to change this, hence they used the journey of the raw material how it travelled from it’s place of origin in Maharashtra to the company’s factories. ● The current font of the brand is inspired by the the actual typography on the crates that the raw material is delivered in, which is a beautiful green stenciled lettering.
  • 76. Q6. ● When this company announced their new logo in 2014, it was met with a lot of criticism ranging from plagiarism to vulgarity but ultimately won a lot of design awards at Cannes 2014. ● The company explained their new logo in their blog as - “ The symbol itself is a combination of four simple symbols: a head to represent people, a location icon to represent place, a heart for love and then an alphabet for the company’s name.” ● They also named the logo as “Belo” which is the short form for ‘belonging’ which according to the company’s co founders exemplifies their core mission which is to ‘belong anywhere’.
  • 78. Q1. Which company’s logo change in 2014 is being described here? It is only the second major logo change in the brand's 121-year history. From its founding in the United Kingdom in 1895 until 1986, the brand featured a Union Jack flag. In 1986 it switched to the vector logo, which has been phased out on all products except for it’s Classics line. The new logo coincides with the brand's "singular" focus on fitness. "Through the millennia the delta has been a symbol of change and transformation," the company explained in a press release. "The Delta has three distinct parts each representing the changes -- physical, mental and social -- that occur when people push themselves beyond their perceived limits and embrace an active and challenging life."
  • 80. Q2. ● To align with a new corporate strategy, X made a number of updates to its corporate identity and the visual representation of its brand. The company’s new tagline, “Reliably Smart,” emphasizes it’s move into smart products. ● The new company logo features an arrow pointing to the center, indicating the company’s commitment to a customer-centric culture that align with the needs of today’s modern customer. It is also a monogram of two letters which has electromagnetic cabling origin and also gives rise to part of the company’s name. ● The company has also updated the logo design to all lowercase bringing it in line with a simpler, more approachable persona. Finally, the new color palette of the brand has been updated to become energizing and inviting, synchronizing with the brand’s new tone.
  • 82. Q3. ● Established in 1981, the company describes themselves in their words, “a world leader in products that connect people to the digital experiences they care about” ● In 2015 they made a huge overhaul of their design identity. The new logotype nods to the company’s 30-year heritage with the use of the Brown Pro typeface - designed by Aurèle Sack from Lausanne, the birthplace of the company. It also takes inspiration from Paul Renner’s experimental sketches for his now classic modernist typeface, ‘Futura’.
  • 84. Q4. ● The rebranding of this company was made in conjunction with it’s decision to add an extra word to their name. The company released a statement regarding this - "to better reflect our identity as a leading global ‘technology’ company. At the same time, the changes acknowledge the unique contribution of each individual X Group brand and business to the success of the overall organization". But many believed this was in response to it’s No.1 rival changing it’s name from Priceline Group to it’s current name which literally represents the industry both Priceline and X are involved in. ● Their redesign partner Pentagram spoke about their client’s new design change - “The identity centers on a distinctive lowercase “e” which the designers drew as an aerodynamic letterform with a tapered eye and flat-cut terminal, then worked with type designer Jeremy Mickel to develop a full custom font, X Group Display. The unique typography enables _________ to own the “e” in applications like promotions and collateral, it is immediately recognizable and accessible” CUSTOM FONT NEXT SLIDE
  • 86. Q5. ● In 2015, this brand decided it was time for a branding redesign given they now wanted to be perceived as more of a ‘young-adult’ and millennial facing consumer brand ● Earlier, the raw material of their product-brand served as their backdrop where the name of the product used to be written in a very child-friendly and catchy font. Now they wanted to change this, hence they used the journey of the raw material how it travelled from it’s place of origin in Maharashtra to the company’s factories. ● The current font of the brand is inspired by the the actual typography on the crates that the raw material is delivered in, which is a beautiful green stenciled lettering.
  • 88. Q6. ● When this company announced their new logo in 2014, it was met with a lot of criticism ranging from plagiarism to vulgarity but ultimately won a lot of design awards at Cannes 2014. ● The company explained their new logo in their blog as - “ The symbol itself is a combination of four simple symbols: a head to represent people, a location icon to represent place, a heart for love and then an alphabet for the company’s name.” ● They also named the logo as “Belo” which is the short form for ‘belonging’ which according to the company’s co founders exemplifies their core mission which is to ‘belong anywhere’.
  • 90. DRIES – Anti-Clock ● +10 Bounce - Chennai ● +10/-10 Pounce ● 13 questions
  • 91. 15. Shown on the next slide is the abstract of a paper by David Williams and Paul McIlroy. By what proper name is this model called? Another 1989 paper by James T Sandefur considers a similar model, but a 3 way battle with only one person on each side. The paper describes the various states possible, with labels of G, U, B, GB, UB and GUB. What do the letters G, U and B stand for?
  • 92.
  • 94. Ans: The O.K. Corral Model; Good, Bad and Ugly
  • 95. 16. Give me the surname - X ● Arnold Meyer X is an American electrical engineer instrumental in contributions "to real-time data acquisition and recording that significantly contributed to the definition of modern feedback and control processes". He cites his greatest contribution to be the first computer-controlled "point of sale" cash register. In 2006, he received the IEEE Computer Pioneer Award — one of the industry’s top honors. But his popularity is due to being the father of a certain someone who is more commonly known through his surname - X ● In 1960, Arnold traveled to Moscow as part of a delegation of electrical engineers from Phoenix. His son whose 2015 work revolves around an event which coincided with his father’s trip, describes the event his father experienced at the time: "The Russians were putting the pilot Gary Powers' (a CIA pilot) helmet and his flight suit and the remains of the U-2 plane on show for everyone in Russia to see. A military man saw my father's American passport and took him to the head of the queue and repeated really angrily to the crowd, 'look what your country is doing to us' "
  • 98. 17. While these creatures can cause intestinal problems, anaemia or worse with modern sanitation, we have eradicated them from many parts of the world. However, an increasing number of scientists have begun to argue that a loss of these has lead to an increase in a range of diseases such as autoimmune and asthma. “Our bodies, especially our immune systems, have evolved to expect input from these creatures,” says University of Iowa immunologist David Elliott “Without this feedback, the immune system can get badly off track.” They appear to have developed molecular strategies to hack into our immune system, reining in its response to alien cells. In allergy, asthma, autoimmune diseases, and probably many other illnesses as well, this inflammatory response is excessive, and ends up damaging the body Therefore, what do some scientists suggest as a cure, something that famously happened in 1521?
  • 100. Ans: A Diet of Worms
  • 101. 18. What is this two word term? ● It is a resiliency tool developed by Netflix, that helps applications tolerate random instance failures ie randomly terminates virtual machine instances and containers that run inside the production environment. This was created when Netflix was moving to the cloud - particularly AWS and this was initially under the ‘Simian Army’ suite of tools to test the reliability, security, or resiliency of its Amazon Web Services infrastructure, but has now been spun off as a separate tool. ● It is also the title of the 2016 autobiography written by Antonio García Martínez where he compares Silicon Valley to the ‘two worded term’ of society. It details his career experiences with launching a tech startup, selling it to Twitter, and working at Facebook from its pre-IPO stage. COVER in the next slide
  • 102.
  • 103. SAFETY
  • 104. Answer - Chaos Monkey
  • 105. 19. Traumatic lesions on the ventral surface (undersurface) of the tongue, especially the lingual frenulum, can be caused by friction between the tongue and the mandibular central incisor teeth. These lesions are horizontal and get their common name from the activity that commonly causes them. What are these lesions called?
  • 106. SAFETY
  • 108. 20. It is not too easy to get access to one of these, with a $7500 initiation fee and an annual fee of $2500. According to Jerry Seinfeld, he is the reason this exists, because one day a crew member asked him “‘ You got the _______ ______?’ And I go ‘No, what’s the ______ _____?’ He says, ‘There’s only three in the world. The Sultan of Brunei has one, the president of ___________ _________ has one, and I thought you would have the third one.’ While this was just a rumor, he called up the president of the company in question and told him it would not be a bad idea. What?
  • 109. SAFETY
  • 111. 21. This is from the recent SNL sketch hosted by Steve Carell where he plays Jeff Bezos. There he introduces a new Amazon delivery system called ‘Amazon Caravan’. He then remarks that Trump’s book ‘Art of the Deal’ might cost more through this service because it has ‘4 Chapter 11s’ and makes it heavier. But Washington Post also owned by Bezos ‘reported’ that it might have ‘6 Chapter 11s’. Put reason why? Video in the next slide
  • 112. Video
  • 113. SAFETY
  • 114. Answer
  • 115. 22. Stunning is a process of rendering the animals unconscious prior to slaughter. For smaller animals, stunning is usually done by an electric shock. For larger animals like cattle, sometimes another method is used, one we know from a 2007 pop-culture context. Give me the context? The Flanders region of Belgium recently made it mandatory for animals to be stunned electronically before they are killed. This ban was the subject of widespread protests. Why?
  • 116. SAFETY
  • 117. Ans: Stun Gun from No Country for Old Men; Stunning animals before killing them is not Halal.
  • 118. 23.i)What is a Chap Stick? ii) Who owns it’s TM This is from a site dedicated to Chap Stick addiction, where in their about page the founder describes the origin of this organization-site. “In early 1995, Kevin C. was a suffering Chap Stick addict. Though others had mentioned to him that he had a problem with it, Kevin figured that since it was legal there was no problem with his usage. But deep down, Kevin knew that his Chap Stick use was unhealthy–both physically as well as mentally. But, Kevin was weak and he did not know where to turn for help. Later that year, Kevin had several friends who used 12-step programs to overcome alcohol or caffeine. At last, Kevin knew there was a chance. He quickly read the 12-steps and adapted them for his own purposes. He enlisted his 12-step veteran friends to counsel him. Just three weeks later, Kevin C. was free from his addiction”. The company which trademarks Chap Stick is more famous for something chemically called “Sildenafil” which brought in $1.6 billion in 2016 global sales.
  • 119. SAFETY
  • 120. Answer - i)Lip Balm ii) Pfizer (Sildenafil - Viagra)
  • 121. 24. This problem has been the object of interest for many famous scientists such as Stokes, Maxwell and Marey. Marey’s photographs disproved the fulcrum theory that had been standing till then, namely that “cheating” was involved by getting some torque, by proving that there was no rotational motion in the beginning. The problem was finally solved, in 1969 surprisingly, by modelling it as a pair of cylinders. What?
  • 122. SAFETY
  • 123. Ans: Falling Cat Problem
  • 124. 25. What product is being talked about and what’s the unfortunate scenario? "This tension between toughness and mildness has always been something that's kind of challenging to communicate to consumers. So in a communications standpoint, it's been great. The exact formula is a secret, but the key is to balance the effect of surfactants" says the product’s spokesperson when enquired about the product’s usage in these unfortunate scenarios and why of all the products in the market, this one is widely loved by the professionals who are involved in this specific task "I think it's extremely ironic," says Martin Wolf, a chemist for Seventh Generation, a company which makes safe -alternative household cleaning products."Here we are trying to squeeze every last drop of oil we can out of the Earth, and it's despoiling the Earth. And we're using that same product that's messing up the Earth to clean it up." The said product has been used in Gulf of Mexico, Alaska and the Marshall Islands among other places.
  • 125. SAFETY
  • 126. Answer - Birds affected due to Oil Spills
  • 127. 26. While this phenomenon has been seen at various places since the 17th century at least, often mistaken for such band-inspiring things as foo fighters, or another phenomenon that was named after the patron saint of sailors, it was only in 2014 that this was finally observed with scientific equipment. The researchers detected emission lines of neutral atomic silicon, calcium, iron, nitrogen, and oxygen—in contrast with mainly ionized nitrogen emission lines in the spectrum of the parent. This was also found to be not as hot as the parent. What?
  • 128. SAFETY
  • 130. 27. In 1959, this man with a feeling for ecology, was researching a magazine story about a US Department of Agriculture programme to stabilise the shifting sands by introducing European beach grass. Pushed by strong winds off the Pacific, the sands moved eastwards, burying everything in their path. He hired a Cessna light aircraft to survey the scene from the air. He proposed to write an article titled “They Stopped the Moving Sands” about them. What resulted thus?
  • 131. SAFETY
  • 132. Ans: Dune by Frank Herbert
  • 133. 28. What ‘concept’ is this which is now dying because of the spread of internet, smartphones etc ● The origin of this particular concept or tradition can be attributed to a printing press in Wyoming in 1883 when the press ran out of white paper. The full fledged version incorporating this concept was introduced by Reuben H. Donnelley, son of the eponymous founder RR Donnelley in 1886. ● Surprisingly, this concept is neither patented nor trade-marked and is free to be used by any company. Same is true with the logo of this concept – ‘Walking Fingers’ which was initially created for AT&T, but the company did not trade-mark it. The logo also inspired the tagline of this concept – ‘Let Your Fingers Do the Walking’
  • 134. SAFETY