SlideShare une entreprise Scribd logo
1  sur  27
Caerus   High Impact
         Communication Solutions
The paradox of communication requirements
Builds Awareness
                              Improves   Bottom-line
                           Reduces   Conflict
                     Competitive Differentiation
                        Perceptions of Expertise



Role for organizational content, communication
Diverse Target audience
           Lack of uniform Template
                         Talent
    Limitations of editorial
    Conflicting demand on Time




However, organizations face many challenges
Introducing content solutions from Caerus
Coherence
                Conciseness
                Consistency
                Connection
                Comprehensibility


The Caerus ‘Co’ Principles
Presentations
Case Studies
  Articles
 Speeches


 Our services
Writing
Research, Content, Copy



                          Rewriting
                          Structure, Flow, Style


                                                     Editing
                                                   Usage and Structure


           #1:    Content and editorial solutions
Primary
Research and
Understanding   Conceptualizing
                 and Creating
                   Content          Developing
                                  Final Integrated
                                     Document



                The Caerus process
Credentials presentation for a new business
                      Audience – potential clients
           Tonality – professional, classic and understated



Example: Process flow in credentials presentation
Communication for the 20th century
                Audience -Management Trainees
          Tone and approach - Simple, lucid, Instructive



Example: Training module for marketing interns
Skin care amongst teenage girls
           Audience- Brand and communication team
  Tone and approach: Young – representing the target consumer



Example: Informal brainstorming session
The changing geography of ideas: Resurgence of India Innovation Inc
          Audience- Global pharmaceutical professionals
            Tone and approach: Statistical, data heavy



Example: Seminar on Indian innovation
Branding
                        Corporate consistency

      Theme
      Concept , Logic

                         Aesthetic
                        Illustration, Graphics,



#2:   Design and Layout Solutions
After




 Before




Example: Drug development process
After




Before




 Example: Supply chain tracking
Example: Movie theme for youth
Caerus Edge : Communication for Performance
#1:   Sharply focused solutions
#2:   Time and cost optimization
#3:   Customized content created for audiences
#4:   Builds perception of domain expertise
#5:   Quick turnaround times
Hand picked team of executives with over 10 years experience in
communication, brand management in reputed advertising agencies



                          Our team
Bilcare Research* Anand Rathi * Pathfinders Destination Management
       Services*Thought Blurb* Thought Bubbles* Asli Ya Nakli*




                         Our clients
Caerus Solutions
Pranoti Sheldenkar-Thakur
  +91 9823268565/ Pranoti.s@gmail.com


            Partner us
pronunciation: KY-russ,. Greek Καιρός, Kairos


Caerus   Spirit of opportunity, luck and favourable moments
         Son of the King of Gods, Zeus
         Always represented as beautiful youth with winged
         feet and a single lock of hair, which can be grasped
         The lock which can be grasped.



         End-note

Contenu connexe

Similaire à Caerus Solutions Credentials

Supporting the Business Plan : at LavaCon 2012
Supporting the Business Plan : at LavaCon 2012Supporting the Business Plan : at LavaCon 2012
Supporting the Business Plan : at LavaCon 2012
MarkLewis_HyperWriters
 
Gilbert.jonathan
Gilbert.jonathanGilbert.jonathan
Gilbert.jonathan
NASAPMC
 
Gilbert.jonathan
Gilbert.jonathanGilbert.jonathan
Gilbert.jonathan
NASAPMC
 
Emperor quick thought on the business of design sep2012
Emperor quick thought on the business of design sep2012Emperor quick thought on the business of design sep2012
Emperor quick thought on the business of design sep2012
Mot Juste
 
Thought leadership recognised expertise
Thought leadership   recognised expertiseThought leadership   recognised expertise
Thought leadership recognised expertise
Sari Aapola
 
YEO Wee John. PR-Охота! "Brand. Brain. Communication"
YEO Wee John. PR-Охота! "Brand. Brain. Communication"YEO Wee John. PR-Охота! "Brand. Brain. Communication"
YEO Wee John. PR-Охота! "Brand. Brain. Communication"
prasu1995
 
Thought Leadership Marketing
Thought Leadership MarketingThought Leadership Marketing
Thought Leadership Marketing
vinodharith
 

Similaire à Caerus Solutions Credentials (20)

Unltd. Credentials jan 2013
Unltd. Credentials  jan 2013Unltd. Credentials  jan 2013
Unltd. Credentials jan 2013
 
Adhoc Learning - Company Presentation
Adhoc Learning - Company PresentationAdhoc Learning - Company Presentation
Adhoc Learning - Company Presentation
 
Supporting the Business Plan : at LavaCon 2012
Supporting the Business Plan : at LavaCon 2012Supporting the Business Plan : at LavaCon 2012
Supporting the Business Plan : at LavaCon 2012
 
Knowledge manageability
Knowledge manageability Knowledge manageability
Knowledge manageability
 
Gilbert.jonathan
Gilbert.jonathanGilbert.jonathan
Gilbert.jonathan
 
Gilbert.jonathan
Gilbert.jonathanGilbert.jonathan
Gilbert.jonathan
 
Turning yourself into a human-centered design coach (euroIA 2012)
Turning yourself into a human-centered design coach (euroIA 2012)Turning yourself into a human-centered design coach (euroIA 2012)
Turning yourself into a human-centered design coach (euroIA 2012)
 
Think Talent Services Introduction
Think Talent Services IntroductionThink Talent Services Introduction
Think Talent Services Introduction
 
Think Talent Services Introduction
Think Talent Services IntroductionThink Talent Services Introduction
Think Talent Services Introduction
 
Think Talent Services Introduction
Think Talent Services IntroductionThink Talent Services Introduction
Think Talent Services Introduction
 
About toyf
About toyfAbout toyf
About toyf
 
Employer branding.2
Employer branding.2Employer branding.2
Employer branding.2
 
Emperor quick thought on the business of design sep2012
Emperor quick thought on the business of design sep2012Emperor quick thought on the business of design sep2012
Emperor quick thought on the business of design sep2012
 
Icac 2 Rev
Icac 2 RevIcac 2 Rev
Icac 2 Rev
 
Thought Leadership And Wisdom London
Thought Leadership And Wisdom LondonThought Leadership And Wisdom London
Thought Leadership And Wisdom London
 
Alms overview brochure4 17
Alms overview brochure4 17Alms overview brochure4 17
Alms overview brochure4 17
 
Thought leadership recognised expertise
Thought leadership   recognised expertiseThought leadership   recognised expertise
Thought leadership recognised expertise
 
YEO Wee John. PR-Охота! "Brand. Brain. Communication"
YEO Wee John. PR-Охота! "Brand. Brain. Communication"YEO Wee John. PR-Охота! "Brand. Brain. Communication"
YEO Wee John. PR-Охота! "Brand. Brain. Communication"
 
Knowledge Management In The Real World
Knowledge  Management In The  Real  WorldKnowledge  Management In The  Real  World
Knowledge Management In The Real World
 
Thought Leadership Marketing
Thought Leadership MarketingThought Leadership Marketing
Thought Leadership Marketing
 

Dernier

Top profile Call Girls In Anantapur [ 7014168258 ] Call Me For Genuine Models...
Top profile Call Girls In Anantapur [ 7014168258 ] Call Me For Genuine Models...Top profile Call Girls In Anantapur [ 7014168258 ] Call Me For Genuine Models...
Top profile Call Girls In Anantapur [ 7014168258 ] Call Me For Genuine Models...
gajnagarg
 
Top profile Call Girls In Shillong [ 7014168258 ] Call Me For Genuine Models ...
Top profile Call Girls In Shillong [ 7014168258 ] Call Me For Genuine Models ...Top profile Call Girls In Shillong [ 7014168258 ] Call Me For Genuine Models ...
Top profile Call Girls In Shillong [ 7014168258 ] Call Me For Genuine Models ...
gajnagarg
 
Top profile Call Girls In Ratnagiri [ 7014168258 ] Call Me For Genuine Models...
Top profile Call Girls In Ratnagiri [ 7014168258 ] Call Me For Genuine Models...Top profile Call Girls In Ratnagiri [ 7014168258 ] Call Me For Genuine Models...
Top profile Call Girls In Ratnagiri [ 7014168258 ] Call Me For Genuine Models...
gajnagarg
 
Cara Gugurkan Kandungan Awal Kehamilan 1 bulan (087776558899)
Cara Gugurkan Kandungan Awal Kehamilan 1 bulan (087776558899)Cara Gugurkan Kandungan Awal Kehamilan 1 bulan (087776558899)
Cara Gugurkan Kandungan Awal Kehamilan 1 bulan (087776558899)
Cara Menggugurkan Kandungan 087776558899
 
Top profile Call Girls In Shivamogga [ 7014168258 ] Call Me For Genuine Model...
Top profile Call Girls In Shivamogga [ 7014168258 ] Call Me For Genuine Model...Top profile Call Girls In Shivamogga [ 7014168258 ] Call Me For Genuine Model...
Top profile Call Girls In Shivamogga [ 7014168258 ] Call Me For Genuine Model...
nirzagarg
 
Top profile Call Girls In Rampur [ 7014168258 ] Call Me For Genuine Models We...
Top profile Call Girls In Rampur [ 7014168258 ] Call Me For Genuine Models We...Top profile Call Girls In Rampur [ 7014168258 ] Call Me For Genuine Models We...
Top profile Call Girls In Rampur [ 7014168258 ] Call Me For Genuine Models We...
nirzagarg
 
Girls in Aiims Metro (delhi) call me [🔝9953056974🔝] escort service 24X7
Girls in Aiims Metro (delhi) call me [🔝9953056974🔝] escort service 24X7Girls in Aiims Metro (delhi) call me [🔝9953056974🔝] escort service 24X7
Girls in Aiims Metro (delhi) call me [🔝9953056974🔝] escort service 24X7
9953056974 Low Rate Call Girls In Saket, Delhi NCR
 
Jual obat aborsi Dubai ( 085657271886 ) Cytote pil telat bulan penggugur kand...
Jual obat aborsi Dubai ( 085657271886 ) Cytote pil telat bulan penggugur kand...Jual obat aborsi Dubai ( 085657271886 ) Cytote pil telat bulan penggugur kand...
Jual obat aborsi Dubai ( 085657271886 ) Cytote pil telat bulan penggugur kand...
ZurliaSoop
 

Dernier (20)

Top profile Call Girls In Anantapur [ 7014168258 ] Call Me For Genuine Models...
Top profile Call Girls In Anantapur [ 7014168258 ] Call Me For Genuine Models...Top profile Call Girls In Anantapur [ 7014168258 ] Call Me For Genuine Models...
Top profile Call Girls In Anantapur [ 7014168258 ] Call Me For Genuine Models...
 
Top profile Call Girls In Shillong [ 7014168258 ] Call Me For Genuine Models ...
Top profile Call Girls In Shillong [ 7014168258 ] Call Me For Genuine Models ...Top profile Call Girls In Shillong [ 7014168258 ] Call Me For Genuine Models ...
Top profile Call Girls In Shillong [ 7014168258 ] Call Me For Genuine Models ...
 
Personal Brand Exploration - Fernando Negron
Personal Brand Exploration - Fernando NegronPersonal Brand Exploration - Fernando Negron
Personal Brand Exploration - Fernando Negron
 
Top profile Call Girls In Ratnagiri [ 7014168258 ] Call Me For Genuine Models...
Top profile Call Girls In Ratnagiri [ 7014168258 ] Call Me For Genuine Models...Top profile Call Girls In Ratnagiri [ 7014168258 ] Call Me For Genuine Models...
Top profile Call Girls In Ratnagiri [ 7014168258 ] Call Me For Genuine Models...
 
Mysore Escorts Service Girl ^ 9332606886, WhatsApp Anytime Mysore
Mysore Escorts Service Girl ^ 9332606886, WhatsApp Anytime MysoreMysore Escorts Service Girl ^ 9332606886, WhatsApp Anytime Mysore
Mysore Escorts Service Girl ^ 9332606886, WhatsApp Anytime Mysore
 
Complete Curriculum Vita for Paul Warshauer
Complete Curriculum Vita for Paul WarshauerComplete Curriculum Vita for Paul Warshauer
Complete Curriculum Vita for Paul Warshauer
 
Cara Gugurkan Kandungan Awal Kehamilan 1 bulan (087776558899)
Cara Gugurkan Kandungan Awal Kehamilan 1 bulan (087776558899)Cara Gugurkan Kandungan Awal Kehamilan 1 bulan (087776558899)
Cara Gugurkan Kandungan Awal Kehamilan 1 bulan (087776558899)
 
7737669865 Call Girls In Ahmedabad Escort Service Available 24×7 In In Ahmedabad
7737669865 Call Girls In Ahmedabad Escort Service Available 24×7 In In Ahmedabad7737669865 Call Girls In Ahmedabad Escort Service Available 24×7 In In Ahmedabad
7737669865 Call Girls In Ahmedabad Escort Service Available 24×7 In In Ahmedabad
 
DMER-AYUSH-MIMS-Staff-Nurse-_Selection-List-04-05-2024.pdf
DMER-AYUSH-MIMS-Staff-Nurse-_Selection-List-04-05-2024.pdfDMER-AYUSH-MIMS-Staff-Nurse-_Selection-List-04-05-2024.pdf
DMER-AYUSH-MIMS-Staff-Nurse-_Selection-List-04-05-2024.pdf
 
Top profile Call Girls In Shivamogga [ 7014168258 ] Call Me For Genuine Model...
Top profile Call Girls In Shivamogga [ 7014168258 ] Call Me For Genuine Model...Top profile Call Girls In Shivamogga [ 7014168258 ] Call Me For Genuine Model...
Top profile Call Girls In Shivamogga [ 7014168258 ] Call Me For Genuine Model...
 
UXPA Boston 2024 Maximize the Client Consultant Relationship.pdf
UXPA Boston 2024 Maximize the Client Consultant Relationship.pdfUXPA Boston 2024 Maximize the Client Consultant Relationship.pdf
UXPA Boston 2024 Maximize the Client Consultant Relationship.pdf
 
Top profile Call Girls In Rampur [ 7014168258 ] Call Me For Genuine Models We...
Top profile Call Girls In Rampur [ 7014168258 ] Call Me For Genuine Models We...Top profile Call Girls In Rampur [ 7014168258 ] Call Me For Genuine Models We...
Top profile Call Girls In Rampur [ 7014168258 ] Call Me For Genuine Models We...
 
Dating Call Girls inTiruvallur { 9332606886 } VVIP NISHA Call Girls Near 5 St...
Dating Call Girls inTiruvallur { 9332606886 } VVIP NISHA Call Girls Near 5 St...Dating Call Girls inTiruvallur { 9332606886 } VVIP NISHA Call Girls Near 5 St...
Dating Call Girls inTiruvallur { 9332606886 } VVIP NISHA Call Girls Near 5 St...
 
Guide to a Winning Interview May 2024 for MCWN
Guide to a Winning Interview May 2024 for MCWNGuide to a Winning Interview May 2024 for MCWN
Guide to a Winning Interview May 2024 for MCWN
 
Girls in Aiims Metro (delhi) call me [🔝9953056974🔝] escort service 24X7
Girls in Aiims Metro (delhi) call me [🔝9953056974🔝] escort service 24X7Girls in Aiims Metro (delhi) call me [🔝9953056974🔝] escort service 24X7
Girls in Aiims Metro (delhi) call me [🔝9953056974🔝] escort service 24X7
 
drug book file on obs. and gynae clinical pstings
drug book file on obs. and gynae clinical pstingsdrug book file on obs. and gynae clinical pstings
drug book file on obs. and gynae clinical pstings
 
Jual obat aborsi Dubai ( 085657271886 ) Cytote pil telat bulan penggugur kand...
Jual obat aborsi Dubai ( 085657271886 ) Cytote pil telat bulan penggugur kand...Jual obat aborsi Dubai ( 085657271886 ) Cytote pil telat bulan penggugur kand...
Jual obat aborsi Dubai ( 085657271886 ) Cytote pil telat bulan penggugur kand...
 
Miletti Gabriela_Vision Plan for artist Jahzel.pdf
Miletti Gabriela_Vision Plan for artist Jahzel.pdfMiletti Gabriela_Vision Plan for artist Jahzel.pdf
Miletti Gabriela_Vision Plan for artist Jahzel.pdf
 
B.tech civil major project by Deepak Kumar
B.tech civil major project by Deepak KumarB.tech civil major project by Deepak Kumar
B.tech civil major project by Deepak Kumar
 
UIowa Application Instructions - 2024 Update
UIowa Application Instructions - 2024 UpdateUIowa Application Instructions - 2024 Update
UIowa Application Instructions - 2024 Update
 

Caerus Solutions Credentials

  • 1. Caerus High Impact Communication Solutions
  • 2. The paradox of communication requirements
  • 3. Builds Awareness Improves Bottom-line Reduces Conflict Competitive Differentiation Perceptions of Expertise Role for organizational content, communication
  • 4. Diverse Target audience Lack of uniform Template Talent Limitations of editorial Conflicting demand on Time However, organizations face many challenges
  • 6. Coherence Conciseness Consistency Connection Comprehensibility The Caerus ‘Co’ Principles
  • 7. Presentations Case Studies Articles Speeches Our services
  • 8. Writing Research, Content, Copy Rewriting Structure, Flow, Style Editing Usage and Structure #1: Content and editorial solutions
  • 9. Primary Research and Understanding Conceptualizing and Creating Content Developing Final Integrated Document The Caerus process
  • 10. Credentials presentation for a new business Audience – potential clients Tonality – professional, classic and understated Example: Process flow in credentials presentation
  • 11. Communication for the 20th century Audience -Management Trainees Tone and approach - Simple, lucid, Instructive Example: Training module for marketing interns
  • 12. Skin care amongst teenage girls Audience- Brand and communication team Tone and approach: Young – representing the target consumer Example: Informal brainstorming session
  • 13. The changing geography of ideas: Resurgence of India Innovation Inc Audience- Global pharmaceutical professionals Tone and approach: Statistical, data heavy Example: Seminar on Indian innovation
  • 14. Branding Corporate consistency Theme Concept , Logic Aesthetic Illustration, Graphics, #2: Design and Layout Solutions
  • 15. After Before Example: Drug development process
  • 17. Example: Movie theme for youth
  • 18. Caerus Edge : Communication for Performance
  • 19. #1: Sharply focused solutions
  • 20. #2: Time and cost optimization
  • 21. #3: Customized content created for audiences
  • 22. #4: Builds perception of domain expertise
  • 23. #5: Quick turnaround times
  • 24. Hand picked team of executives with over 10 years experience in communication, brand management in reputed advertising agencies Our team
  • 25. Bilcare Research* Anand Rathi * Pathfinders Destination Management Services*Thought Blurb* Thought Bubbles* Asli Ya Nakli* Our clients
  • 26. Caerus Solutions Pranoti Sheldenkar-Thakur +91 9823268565/ Pranoti.s@gmail.com Partner us
  • 27. pronunciation: KY-russ,. Greek Καιρός, Kairos Caerus Spirit of opportunity, luck and favourable moments Son of the King of Gods, Zeus Always represented as beautiful youth with winged feet and a single lock of hair, which can be grasped The lock which can be grasped. End-note