Big Data is a term to describe technologies which help to collect and analyze big data amounts that cannot be easily processed. Focus of Big Data is on real-time analyses and the recognition of unknown correlations within acquired information.
By using Big Data tools, you will gather competitive advantages through, for instance, customer analyses and simulations of business scenarios, encourage innovations and grow added values of your company. With the help of Big Data, loose data collections will be restructured and supportive tools for decision-making management processes are provided.
3. It is a capital mistake to theorize
before one has data. Insensibly one
begins to twist facts to suit theories,
instead of theories to suit.
Sir Arthur Conan Doyle (British Physician and Writer)
5. TECHNOLOGY OVERVIEW
Big Data at a glance
Big dataHigh-speed data generation
Transmitting generated real-time data
in seconds, minutes and hours
Number of data sets and files
Yottabytes, Zettabites, Exabytes,
Petabytes, Terabytes
External Data (WEB ETC.)
CORPORATE DATA, UNSTRUCTURED,
SEMI-STRUCTURED, STRUCTURED DATA
Presentations, texts, videos, images, tweets, blogs,
and communication between people
Recognize connections,
meanings and patterns
Predictive modeling, data mining,
text mining, image analysis,
visualizing, real-time
Data Volume Data DIVERSITY
Speed analytics
7. PERSPECTIVE
Big Data as a possibility
INFRASTRUCTURE
The entire infrastructure of the
enterprise can be partly summarized
and simplified.
DATA SETS
Growing data volumes are
forcing management to react.
LEGAL
INFORMATION
The properly structured data processing
simplifies regulatory compliance.
AGILITY
Original responses to market
changes become active reactions.
MARKET
The real market can be considered at a
higher accuracy in the finest gradations.
INNOVATION
Data transparency creates innovation and
economic performance.
BUSINESS
Real-time information delivers optimized
processes and completely new business
approaches.
DECISIONS
Information becomes specific with
detailed evaluations. Decisions can be
automated precisely.
9. FINANCIAL AND RISK CONTROLLING
Real-time assessment of the situation
Real-time analysis of business data
Forecasting and simulating the
implementation of scenarios
Preventing fraud and manipulation
Real-time risk assessment
11. COMPLIANCE
Fulfillment of all requirements
Big data copyright applies to the data collection
for the purposes of the database engine.
copyright
All personal data regulations must be respected
and implemented.
dataprotection
If data is collected or transmitted beyond
national borders, appropriate regulations must
be kept.
INTERNATIONAL GUIDELINES
Moral and ethical principles for the use and
limitations of big data must be set.
Social RISK
12. INTERPRETATION RISK
The right model and its interpretation
When selecting the evaluation model, legal,
moral and entrepreneurial aspects must be
respected in advance to gain the hope for
response.
MODEL risk
Even with the correct choice of model, the
interpretation of non-trivial analysis or causal
statements may be influenced. Constant control
of the interpretation prevails.
INTERPRETATIONRISK
14. 6 billionpeople
1 TB OF TRADE
INFORMATION
velocityANALYSIS OF
STREAMING DATA
THE NEW YORK STOCK
EXCHANGE CAPTURES
DURING EACH SESSION
BY 2016, IT IS PROJECTED THERE
WILL BE
189billion
network
connections
ALMOST 2.5 CONNECTIONS
PER PERSON ON EARTH
MODERN
CARS HAVE
CLOSE TO
THAT MONITOR
ITEMS SUCH AS FUEL LEEL AND TIRE
PRESSURE
100
SENSORS
varietyDIFFERENT FORMS
OF DATA
AS OF 2011, THE GLOBAL SIZE OF
DATA IN HEALTHCARE WAS
ESTIMATED TO BE
150 exabytes(161 BILLION GIGABYTES)
30 billion pieces of
content
ARE SHARED ON FACEBOOK
EVERY DAY
>4 billion hours of video
ARE WATCHED ON YOUTUBE
EACH MONTH
400 MILLION TWEETS
ARE SENT PER DAY BY ABOUT
200 MILLION MONTHLY ACTIVE
USERS
420 MILLION
WEARABLE, WIRELESS
HEALTH MONITORS
BY 2014, IT´S ANTICIPATED
THERE WILL BE
(43 TRILLION GIGABYTES)
OF DATA WILL BE
CREATED BY 2020
AN INCREASE OF
300 TIMES FROM
2005
VolumeSCALE OF
DATA
40 ZETTABYTES
HAVE CELLPHONES
WORLD POPULATION
7 BILLION
MOST COMPANIES
IN THE U.S. HAVE AT LEAST
100 TERABYTES
(100,000 GIGABYTES)
OF DATA STORAGE
2,5 quintillionBYTES
(2,3 TRILLION GIGABYTES)
OF DATA ARE CREATED
EACH DAY
veracityUNCERTAINTY OF
DATA
1 in 3
business leaders
DON´T TRUST THE
INFORMATION THEY USE TO
MAKE DECISIONS
27% OF
Respondents
IN ONE SURVEY WERE UNSURE OF
HOW MUCH OF THEIR DATA WAS
INACCURATE
POOR DATA QUALITY
COSTS THE US ECONOMY
AROUND
-$3,1 trillion a year
-$-$
-$
-$
-$
-$
-$
-$ -$
15. INFOGRAPHICS
The 3 V´s - the data Volume, Variety and Velocity – create challenges
Peopleto people
Netizens, virtual
communities, social
networks, web logs
Peopleto machine
archives, medical devices,
digital TV, e-commerce,
smart cards, bank cards,
computers, mobiles
machinetomachine
sensors, GPS devices, bar
code, scanners, surveillance
cameras, scientific research
million2.9 emails sent every second
million50 tweets per day
hours20 video uploaded every second
>3,500 NORTH
AMERICA
>2,000 EUROPE
>250
CHINA
>400
JAPAN
>50
INDIA
>200
MIDDLE
EAST
>50
LATIN
AMERICA
VOLUME Variety
Velocity
AMOUNT OF BIG DATA STORED ACROSS THE WORLD (IN PETABYTES)
16. BIG DATA
The new natural resource
Are you
capitalizing on big
data?
1 OF 3 business leaders makes critical
decisions without the
information he needs
53%
of business leaders don’t have
access to information from
across their organizations
required to do their jobs.
If youaren't, you could be…
Organizations applying analytics to data
for competitive advantage are
53%
Organizations adept at analytics enjoy
1.6x more revenue growth,
2.0x more profit growth, and
2.5x
more stock price appreciation
than their peers
more likely to substantially outperform
their industry peers
BIG DATA IS GROWING FAST
tweets are sent
In social media alone, every 60 seconds
new blog posts are published, and
600
34.000
from 2011, toward nearly
THE DIGITAL UNIVERSE
WILL GROW TO
in 2012, and up to
2.7ZB
48%
8ZB
by 2015
60%
ANNUAL
GROWTH RATE
STRUCTURED AND
UNSTRUCTURED DATA
17. MINUTE
EVERY
OF
THE DAY
THE MOBILE WEB
RECEIVES
217NEW
Users
48 hours
USERS
UPLOAD
OF NEW
VIDEO
EMAIL
USERS
SEND
204,166,667
OVERreceives
2,000,000
SEARCH
QUERIES
$272,070
RECEIEVES
ABOUT
APPLE
47,000 APP
DOWNLOADS
BRANDS
“LIKES”
ONFACEBOOK
34,72227,778
BLOG OWNERS
PUBLISH
NEW POSTS
NEW PHOTOS
3,600
Users share
Users add
3,125NEW
PHOTOS
517NEW
RECEIVE
& ORGANIZATIONS
18. 24 PETABYTES
DATA PER DAY PROCESSED
BY GOOGLE
20 HOURS
VIDEO UPLOADED TO
YOUTUBE EVERY MINUTE
375 MEGABYTES
DATA CONSUMED BY
HOUSEHOLDS EACH DAY
2,9 MILLION
NUMBER OF MAILS
SENT EVERY SECOND
INFOGRAPHICS
Big Data facts
19. INFOGRAPHICS
Big Data facts
WEBSITES
More than 570 new websites are
created every minute of the day.
E-commerce
Average online cart size increases
10-15% as a result of personalized
advertising using customer
information obtained through Big
Data.
VIDEO
100 hours of videos are uploaded
to YouTube every minute. Mobile
video traffic: 53% in 2013, 69% in
2018.
mobile
Global mobile data traffic grew 81%
in 2013, over 500 million devices and
connections were added in 2013.
It Jobs by2018
The United States alone could face a
shortage of 140,0000 to 190,000
people with deep analytical skills as
well as 1,5 million managers and
analysts of big data to make effective
decisions.
It Jobs by2015
4.4 million IT jobs globally will be
created to support big data,
generating 1,9 million IT jobs in the
United States.
20. the % of Asia Pacific
manufacturers using Big Data and
analysis technologies to improve
production quality management
INFOGRAPHICS
Common use cases today
the % of Asia Pacific
manufacturers using Big Data
and analysis technologies for
inventory management
37% 29%
Enabling
technologies
Production
reportingtools
(46%)
SUPPLYCHAIN
ANALYTICS(35%)
HADOOP(8%)