Penthouse Shots are enhancement shots designed to increase the sexual experience in men and women. Learn how you can become a distributor of this world-class brand in the fastest growing segment in retail drug stores.
2. $600 Million Multi-Media Company
Total Worldwide Paid Members = 484,000,000+
42 Million Loyal American Registrants Monthly
Voted Hottest New Item NACS Show 2011
3. Penthouse™ Provides…
Brand Recognition
• PENTHOUSE™ is one of the most recognized brands in the world. The
name generates excitement and has an unparalleled history of sophisticated
adult entertainment. PENTHOUSE™ doesn’t just have readers --
PENTHOUSE™ has fans!
Leading Men’s Magazine
• PENTHOUSE™ has spent over 40 years as one of the top men’s
newsstand publications worldwide.
• Instant brand recognition
• Cooperation in marketing efforts
• Orientation meetings and support from our "
professional staff
• Access to the PENTHOUSE™ digital library with "
over 1 million photos
4. Refreshed Brand Image
Not Your Father’s Penthouse™
FACT: PENTHOUSE™ Magazine has significantly softened its
pictorials, appeals to younger and older demographics and
incorporates cutting edge journalism.
FACT: PENTHOUSE™ brand is more popular today and viewed more
positively than ever before, Not Your Father’s PENTHOUSE™.
FACT: When our competitors are struggling to stay alive, "
PENTHOUSE™ is thriving.
In 2007, General Media Communications, Inc., parent company of
PENTHOUSE™, purchased a group of social networking sites and
realigned themselves under the company Friend Finder Networks, Inc.
This move put the PENTHOUSE™ brand in front of over 300 million
registrants and more than 200 million members in some 170
countries, Not Your Father’s PENTHOUSE™.
This created a multimedia corporation which extended beyond
publishing, merchandising and hospitality into broadcast, social
media, mobile content and internet services. It allowed Penthouse™
to become an evolved brand with a stronger message reaching
millions more consumers each year.
5. Fastest Growing Category:
Sexual Wellness
Sexual
IRI data shows that drug store sales in the relatively new sexual
enhancement devices segment increased by 57.7% for the 52 weeks
ended July 12 2010 with no brand names. - Drug Chain Review
Sexual Wellness: It's Only Natural”
“Culturally, the idea of enjoying a rich sex life is now accepted for
couples of all ages. "From our vantage point, this category is
continuing to grow at a rapid pace," said Autumn Blum, founder and
cosmetic chemist of Organics South. - Vitamin Retailer
Sexual Wellness Category Goes Mainstream
A new category is emerging in the women's health field, and drug
chains have fostered it and are capitalizing on its rapidly growing
appeal. Products to enhance sexual wellness have become a major
draw for women, say retailers and suppliers, based in part on the
way Viagra has been embraced by men. - Women’s Health
6. Libido & Energy Shots
• Not A Drug
• Dietary Supplement
• Safe & Effective
• Per4mance Shot (Male Shot)
Ignites Desire & Stamina †
• Pleasure Shot (Female Shot)
Ignites Relaxation & Sensation †
• Penthouse™ Energy † “Power To
Party” Vitamin Packed Energy †
† These statements have not been evaluated by the food and drug administration. This product is not intended to diagnose, treat, cure or prevent disease.
7. Pleasure Shot (Female)
Suggested Retail Price $4.99
• Designed To Ignite Women’s Relaxation"
and Sensation †
• Made in FDA certified facility
• National Advertising
• Safe and Effective Libido Enhancement †
Formula
• Cherry Flavored
• Vitamins B3, B6, B12 and B9
• Calories 13 - Sugar 0 - Carbs 3.2
• Proprietary Blend of Natural Ingredients
† These statements have not been evaluated by the food and drug administration. This product is not intended to diagnose, treat, cure or prevent disease.
8. Per4mance Shot (Male)
Suggested Retail Price $4.99
• Designed To Ignite Men’s Desire "
and Stamina†
• Made in FDA certified facility
• National Advertising
• Safe and Effective Libido "
Enhancement Formula†
• Berry Flavored
• Vitamins B3, B6, B12 and B9
• Calories 13 - Sugar 0 - Carbs 3.2
• Proprietary Blend of Natural Ingredients
† These statements have not been evaluated by the food and drug administration. This product is not intended to diagnose, treat, cure or prevent disease.
9. Penthouse™ Energy
Suggested Retail Price $2.99
• Penthouse™ Energy is Value Priced
• Produced Using the Finest Ingredients
• Made in FDA Certified Facility
• The Alternative to No-Name Brands
• Berry Flavored
• Vitamins B1, B2, B3, B6, B9 and B12
• Calories 0 - Sugar 0 - Carbs 0
• Proprietary Blend of Natural Ingredients
† These statements have not been evaluated by the food and drug administration. This product is not intended to diagnose, treat, cure or prevent disease.
12. National Advertising
National, Regional, State, Local
• 30 & 60 Second TV Commercials
• 3,050 Newspapers, Radio & TV Stations
• 517 Industry Magazines (Medical / Nightlife)
• 12 Social Media Sites (Twitter / Facebook)
• 100,000’s Rotating Nightlife Banner Adds
13. Marketing Support
Sales Sheet (Front)
• Super Premium Formula
• High Quality
• Safe & Effective
• World Class Brand
• National Advertising
† These statements have not been evaluated by the food and drug administration. This product is not intended to diagnose, treat, cure or prevent disease.
14. Bottle Description Unit Size Bottles / Case Bottles / Pallet UPCs
2 oz. 216
Per4mance Shot (Male) 10,800 6 34650 00620 6
Bottle (18-12 Packs)
2 oz. 216
Pleasure Shot (Female) 10,800 6 34650 00630 5
Bottle (18-12 Packs)
2 oz. 216
Penthouse Energy™ 10,800 6 34650 00640 4
Bottle (18-12 Packs)
Cases per # Tiers Pallet Cases Case Display Case
Description Unit Size Packs per Case
Pallet Pallet Weight Dimension Weight Codes
Per4mance Shot
12 – 2 oz. 18 – 12 Packs 50 5 1,900 lbs. 10”W x 10.5”H x 19”L 36 lbs. 6 34650 00612 1
(12 Pack – 4 x 3)
Pleasure Shot
12 – 2 oz. 18 – 12 Packs 50 5 1,900 lbs. 10”W x 10.5”H x 19”L 36 lbs. 6 34650 00613 8
(12 Pack – 4 x 3)
Penthouse™ Energy
12 – 2 oz. 18 – 12 Packs 50 5 1,900 lbs. 10”W x 10.5”H x 19”L 36 lbs. 6 34650 00614 5
(12 Pack – 4 x 3)
Per4mance Shot
12 – 2 oz. 18 – 12 Packs 50 5 1,890 lbs. 10”W x 10.5”H x 19”L 36 lbs. 6 34650 00806 4
(12 Pack – 2 x 6)
Pleasure Shot
12 – 2 oz. 18 – 12 Packs 50 5 1,890 lbs. 10”W x 10.5”H x 19”L 36 lbs. 6 34650 00807 1
(12 Pack – 2 x 6)
Penthouse™ Energy
12 – 2 oz. 18 – 12 Packs 50 5 1,890 lbs. 10”W x 10.5”H x 19”L 36 lbs. 6 34650 00808 8
(12 Pack – 2 x 6)
Pleasure Shot &
Per4mance Shot 2 – 2 oz 72 – 2 Packs 50 5 1,891 lbs. 12”W x 12.5”H x 21”L 36 lbs. 6 34650 00602 2
(2 Pack)
15. Sales Figures
Female - Most Popular / Impulse "
Purchase / No Competitor
Male - Great Repeat Business "
After 1st Purchase / Must Try
Energy - Vitamin Packed "
Shot / Nightlife “Power To Party”
16. Adult Entertainment #1
Gentleman’s Club & Adult Stores
Based On Actual Major Market Results "
YEARLY ORDERS PLACEMENT
PRODUCT
12 PACKS %
Per4mance Shot 42 78
Pleasure Shot 51 78
Penthouse Energy 26 65
Special Sales Notes: Very important to place two tier display next to or near cash registers,
these accounts most likely will charge more and move much more product. Try not to place
product into display case or away from registers.
17. Convenience Stores #2
Convenience Stores
Based On Actual Major Market Results "
YEARLY ORDERS
PRODUCT PLACEMENT %
12 PACKS
Per4mance Shot 28 74
Pleasure Shot 34 74
Penthouse Energy 26 60
Special Sales Notes: Very important to place two tier display next to or near cash
registers. Try and always place the Penthouse Energy Shots with other energy
shots, cannot confuse the libido shots with energy, two different products.
18. Liquor or Party Stores #3
Liquor Stores (Off-Premise)
Based On Actual Major Market Results "
YEARLY ORDERS
PRODUCT PLACEMENT %
12 PACKS
Per4mance Shot 32 72
Pleasure Shot 37 72
Penthouse Energy 28 63
Special Sales Notes: Very important to place two tier display next to or near cash
registers. Try and always place the Penthouse Energy Shots with other energy
shots, cannot confuse the libido shots with energy, two different products.
19. Gas Stations (Petro) #4
Gas Stations
Based On Actual Major Market Results "
YEARLY ORDERS
PRODUCT PLACEMENT %
12 PACKS
Per4mance Shot 25 71
Pleasure Shot 30 71
Penthouse Energy 22 60
Special Sales Notes: Very important to place two tier display next to or near cash
registers. Try and always place the Penthouse Energy Shots with other energy
shots, cannot confuse the libido shots with energy, two different products.
20. Independent Drug Stores #5
Independent Drug Stores
Based On Actual Major Market Results "
YEARLY ORDERS
PRODUCT PLACEMENT %
12 PACKS
Per4mance Shot 28 70
Pleasure Shot 36 70
Penthouse Energy 26 48
Special Sales Notes: Very important to place the SPACE SAVER 2 x 6 (12) packs in
the condom or lubricant area. Very important to leave information with pharmacists
to educate them on location. High Volume Potential.
21. Bars (On-Premise) #6
“Older” Demographic Bars #1
Based On Actual Major Market Results "
YEARLY ORDERS
PRODUCT PLACEMENT %
12 PACKS
Per4mance Shot 26 65
Pleasure Shot 30 65
Penthouse Energy 22 40
Special Sales Notes: Very important to place two tier display and Energy Shot next
to or near cash registers. Educate bartenders on the two products (Libido &
Energy) to create specialty drinks all night for Energy and Last Call late night.
22. Independents #7
Grocers, Hotels and Fitness Clubs"
Great Placement & High Volume Potential "
Based On Actual Major Market Results "
YEARLY ORDERS
PRODUCT PLACEMENT %
12 PACKS
Per4mance Shot 24 45
Pleasure Shot 24 45
Penthouse Energy 20 30
Special Sales Notes: Very important to speak with managers and possible local
vending machine operators. Fitness and Health Clubs love these products as well
as members. Independent grocers use SPACE SAVERS 2 x 6 (12) Packs.
23. Mixed Pallets
Prestige Imports LLC will provide a mixed pallet of Penthouse Shots to distributors with
limited warehouse space. The mixed pallet arrives freight paid, shrink wrapped, 50
mixed cases in a 5 tier pallet (10 cases per Tier). The mixed pallet order must be in
increments of 10 cases or evenly split 25 cases.
Mixed Pallet Ordering Options:
Option 1: Option 2: Option 3: Option 4:
• 20 Per4mance Shot cases • 25 Per4mance Shot cases • 10 Per4mance Shot cases Any increment of 10 cases
• 20 Pleasure Shot cases • 25 Pleasure Shot cases • 10 Pleasure Shot cases
• 10 Penthouse Energy cases • 30 Penthouse Energy cases