SlideShare une entreprise Scribd logo
1  sur  15
Télécharger pour lire hors ligne
Customer Engagement Mobility Platform
Engaging tomorrow’s customer
In an always-on, always
connected world,
consumers demand
personalized
engagement at each
and every touch
point
This is the age of the
empower_ed customer
Source- SAP CMO Council 2014
The Rules of
Engagement are
changing
75%
of consumers
want to provide
feedback on their
experiences in the
moment
86%
of buyers are
willing to pay
more for a better
customer
experience
73%
of users want to
interact with
loyalty programs
via their mobile
devices
The key is to leverage technology to deliver
experiences that are
Contextually
aware
Real time
Personally
relevant
“If you keep on doing what you’ve always done,
you will keep getting what you’ve always got”
– W.L. Bateman
Its time to rethink your customer experience roadmap
Understand how customers interact with you
Understand their needs and desires, guide them through the
journey
Engage at the point of contact
Stop telling, start listening, deliver relevant and timely offers
Empower your customers
Provide information and interaction avenues
anytime,anywhere
Become personal again!
Create and deliver amazing personalized experiences on, or off
premises
PERSONAL_ISE
Our platform based engagement solution ties together customer journey and context to
understand, engage and personalize customers interactions anytime and anywhere
Multichannel Customer Interaction Repository
In store Tablet
Application
End User Mobile
Application
ServeSmart Engagement Engine
(Powered by EPOCh)
Understand
Engage
Personalize
Data Gateway
Engagement Dashboard
In store
Sensors
helps
UTILIZE data across
channels, systems &
platforms
ENABLE customers to
orchestrate their
own journey
PROVIDE real time
insights to elevate
customer experience
In store Tablet Application
Enhance in store brand experience
Feedback Measurement
Behavioral Summary
POS Integration
Catalogue Browsing
Personalized Offers
Loyalty Integration
Store Locator
Rewards Redemption
Mobile Wallet
End User Application
Provide seamless brand
experience at a click
Engagement Dashboard
Analyze, visualize and monitor
engagement anytime, anywhere
Customer Experience
Management
Loyalty Management
Feedback Summary Behavioral Profiling
Customer Insights
Generation
Campaign Management
Social Sharing
Offer Optimization
Lifecycle Management
Predictive Analytics
Engage with your customers like never before
Contact :
Sohit Shrestha
sohit@mafoianalytics.com
Website:
http://www.mafoianalytics.com/

Contenu connexe

En vedette

PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at WorkGetSmarter
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
 
Barbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationBarbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationErica Santiago
 

En vedette (20)

PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 
More than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike RoutesMore than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike Routes
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
 
Barbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationBarbie - Brand Strategy Presentation
Barbie - Brand Strategy Presentation
 

ServeSmart 2 0 - Customer Engagement Mobility Platform

  • 1. Customer Engagement Mobility Platform Engaging tomorrow’s customer
  • 2. In an always-on, always connected world, consumers demand personalized engagement at each and every touch point
  • 3. This is the age of the empower_ed customer
  • 4. Source- SAP CMO Council 2014
  • 5. The Rules of Engagement are changing
  • 6. 75% of consumers want to provide feedback on their experiences in the moment 86% of buyers are willing to pay more for a better customer experience 73% of users want to interact with loyalty programs via their mobile devices The key is to leverage technology to deliver experiences that are Contextually aware Real time Personally relevant
  • 7. “If you keep on doing what you’ve always done, you will keep getting what you’ve always got” – W.L. Bateman Its time to rethink your customer experience roadmap
  • 8. Understand how customers interact with you Understand their needs and desires, guide them through the journey Engage at the point of contact Stop telling, start listening, deliver relevant and timely offers Empower your customers Provide information and interaction avenues anytime,anywhere Become personal again! Create and deliver amazing personalized experiences on, or off premises
  • 10. Our platform based engagement solution ties together customer journey and context to understand, engage and personalize customers interactions anytime and anywhere Multichannel Customer Interaction Repository In store Tablet Application End User Mobile Application ServeSmart Engagement Engine (Powered by EPOCh) Understand Engage Personalize Data Gateway Engagement Dashboard In store Sensors helps UTILIZE data across channels, systems & platforms ENABLE customers to orchestrate their own journey PROVIDE real time insights to elevate customer experience
  • 11. In store Tablet Application Enhance in store brand experience Feedback Measurement Behavioral Summary POS Integration
  • 12. Catalogue Browsing Personalized Offers Loyalty Integration Store Locator Rewards Redemption Mobile Wallet End User Application Provide seamless brand experience at a click
  • 13. Engagement Dashboard Analyze, visualize and monitor engagement anytime, anywhere Customer Experience Management Loyalty Management Feedback Summary Behavioral Profiling Customer Insights Generation Campaign Management Social Sharing Offer Optimization Lifecycle Management Predictive Analytics
  • 14. Engage with your customers like never before