2. Community Advertising
7,000 Community Chambers of Commerce's in the
U.S
A Typical Community Has : 200-1,000 B2C’s
A Typical B2C Spends: $5,000 to $30,000 on
Advertising
Total Community Advertising: $1 Million to $12
Million
Advertising: Coupon Mailers, Promotions, Mobile,
Paradigm Partners Inc Confidential and Copyright 2011
Bill Board, Newspaper, Magazine, Web
3. B2C Advertisers
Pizza Retail Mall
Quick Serve Dry Cleaner
C Store Fitness Center
Grocery Medical Clinic
Pharmacy Hospital
Bank Sports Team
Credit Union Salon
Car Dealer Law Firm
Auto Parts Education
Package Goods MFG Financial Services
Utility Restaurant
Insurance Phone/Cable/Internet
Building Supply Real Estate
Construction Dental
Chiropractor
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4. Community Fundraising
Community has 20-40 Sports Teams between
the High School Teams/Clubs can K-8
Community Teams/Clubs
Team/Club generally run 2 Fundraisers a year
Total Fundraisers Per Year: 40 to 80
Raise $5,000 to $100,000 Per Fundraiser
Sell 4 Fundraisers: $20,000 to $400,000
Paradigm Partners Inc Confidential and
Copyright 2011
5. Community Merchandise
Community Chamber Population Range:
10,000
to 60,000
Conservative Population: 5%-20% Buy
Average Merchandise Annual Purchases: $30
Total Merchandise Potential: $15,000 to
$60,000
Paradigm Partners Inc Confidential and Copyright 2011
6. Community Sales Opportunity
10% of Advertising or $100,000 to $1,200,000
Sell 4 Fundraisers: Earn $20,000 to $400,000
Merchandise Sales: $30,000
Total Community Sales: $150,000 to $1,630,000
3 Communities: $450,000 - $4,890,000
6 Communities: $900,000 - $9,780,000
Paradigm Partners Inc Confidential and Copyright 2011
7. Other Community Sales
Benefits
Easier Access to Decision Makers
Personal Involvement in the Community
Shorter Sales Cycle and Easier Repeat Sales
More Open to New and Better Ideas
35% Plus Margins
Paradigm Partners Inc Confidential and Copyright 2011
8. Our Community Marketing
Programs
1) Our Community Calendar™
2) Our Community TrafficTicket Direct Mail Program™
3) Our Community LithoDecoder Direct Mail Program™
4) Our Community Bingo Direct Mail Program™
5) Our Community Gift Card Direct Mail Program™
6) Our Community Mobile Program™
7) Our Community Merchandise Program™
8) Our Community Gift Card Purchase/Quote/Mtg
Program ™
9) Our Community Collect Game Program ™
10) Our Community Coupon Card Program ™
Paradigm Partners Inc Confidential and Copyright 2011
12. #3 Our Community LithoDecoder
Direct Mail Program
* Hidden Image printed on material APPLICATIONS:
* User visits website WEB, TV, DIGITAL SIGNAGE,
* User completes registration JUMBOTRON, KIOSK, PRINT,
* User decodes WebDecoder® APPAREL, PACKAGING
WebDecoder ® game piece WebDecoder ® being decoded
28. Our Community Fundraiser
Programs
1) Our Community Braman Gift Card
Fundrasier Program™
2) Our Community OPOLY Fundraiser
Program™
3) Our Community Popcorn Fundrasier
Program ™
4) Our Community 365 School Fundraiser
Program™
5) Our Community Coupon Card Fundraiser
Program™
Paradigm Partners Inc Confidential and Copyright 2011
29. #1 Our Community Braman Gift Card
Fundraising Program™
Paradigm Partners Inc Confidential and Copyright 2011
31. OPOLY Game Sales Profit
Game
Sell Price
Ad Advertising
Game $35.00 Game Cost Proceeds
Rate Sales
Quantity Total Profit Estimate Estimate
Avg.
500 $150.00 $17,500.00 $8,250.00 $20,269.50 $5,480.50
750 $200.00 $26,250.00 $11,000.00 $24,293.25 $12,956.75
1,000 $300.00 $35,000.00 $16,500.00 $25,177.50 $26,322.50
2,500 $450.00 $87,500.00 $24,750.00 $43,545.00 $68,705.00
5,000 $600.00 $175,000.00 $33,000.00 $72,672.50 $135,327.50
Paradigm Partners Inc Confidential and Copyright 2011
32. #3 Our
Community
Popcorn
Fundraiser
Program™
Consumer Price $10
Organization Cost $5
You earn $5 per sale
Paradigm Partners Inc Confidential and Copyright 2011
33. Email Marketing Fundraising
Program™
You Earn
35%
of the $20 or
$25 Sell Price
No Set Up Cost
Just Send Email Out
Paradigm Partners Inc Confidential and Copyright 2011