SlideShare une entreprise Scribd logo
1  sur  20
Télécharger pour lire hors ligne
Nicole McGough, M.P.A.
Vice President and Co-Founder
Progressive Image Communications, Inc.
Email: nicole@myprogressiveimage.com
Website: www.myprogressiveimage.com
Twitter: @ProgressiveIMG
The Art of Networking
Marketing and Mindset
Stocking Your Toolbox
Building Rapport
Practical Networking Tips
Networking goes beyond the limits of
making brief connections with other
people.
Memory Point 1:
Think of networking as a vehicle for
marketing yourself and establishing
common ground with others on a
continuous basis.
Getting the right people to know your
name is only part of the equation.
Think about this…
Even if the right people know your name,
have you presented yourself in a way that will
make them want to hire youhire youhire youhire you, promote youpromote youpromote youpromote you,
partner with youpartner with youpartner with youpartner with you or make a referralmake a referralmake a referralmake a referral on your
behalf?
Memory Point 2:
“If you want to get ahead, hard
work is often not enough.”
Harvey J. Coleman
Former IBM Executive
“I never made a significant
business deal or business decision
that was not on a golf course.”
Harvey J. Coleman
Former IBM Executive
Author of “Empowering Yourself:
The Organizational Game Revealed”
P. I. E. Formula for Success
Performance: Perform exceptionally well.
Image: Cultivate the proper image.
Exposure: Manage their exposure so the
right people know them [aka Networking!].
Memory Point 3:
Networking is about building relationships.
Memory Point 4:
Although there are exceptions, people have a
natural tendency to gravitate toward people
who are like themselves.
*Note: Coleman uses a pyramid to
illustrate the following:
(1) The distribution of power, not a person’s
value,
(2) Access to decision-makers and
(3) The commonalities shared at each level
as they relate to building relationships
and establishing common ground.
Analyzing theAnalyzing theAnalyzing theAnalyzing the
Game BoardGame BoardGame BoardGame Board
“Whoever is at the top of a pyramid has
the right (and obligation) to make the
rules.” Harvey J. Coleman
Remember that the top of the pyramid may change
depending on the scenario.
You determine your desired level of achievement,
and how much effort you want to invest.
Know your Networking Goals
Meet or Cultivate Potential Clients,
Establish New Business Partnerships,
Search for Career Opportunities,
Establishing New Friendships, etc.
Practice your “Elevator Message”
(without sounding too rehearsed)
Bring Plenty of Business Cards
Wear your Nametag
Dress Appropriately
“Dress at the level you are aspiring
to reach”
Do Your Homework
Memory Point 5:
Home is where the heart is…
Home/Family
Friendships
Hobbies
Work
Future/Aspirations
Formal Networking (e.g., Networking Events)
vs. Informal Networking (e.g., cookout hosted
by a friend, the office, everywhere else)
Know When to BE QUIET!
Listen and Ask Relevant Questions
Diversify your Networking Venues
(Nonprofit board service, volunteer, start a
new hobby, attend community events)
*Remember actions speak louder than words
Practice being confident and assertive (e.g.,
make eye contact, firm handshake, etc.)
Remain genuine and operate with integrity
Follow-up (within 24 hours when possible)!!
When a referral is made, follow through
quickly
Cultivate your contacts
Don’t fear people in power or look down on
people perceived to have less power.
Return the favor
“Out of Sight, Out of Mind”
Use these tips to develop
YOUR OWN style.
Nicole McGough, M.P.A.
Vice President and Co-Founder
Progressive Image Communications, Inc.
Email: nicole@myprogressiveimage.com
Website: www.myprogressiveimage.com
Twitter: @ProgressiveIMG

Contenu connexe

Tendances

How to Reach Decision Makers
How to Reach Decision MakersHow to Reach Decision Makers
How to Reach Decision MakersBase CRM
 
Should You Go Wide or Deep in MLM?
Should You Go Wide or Deep in MLM?Should You Go Wide or Deep in MLM?
Should You Go Wide or Deep in MLM?Charles Holmes
 
University of Chicago, Booth School of Business Entrepreneurial Presentation
University of Chicago, Booth School of Business Entrepreneurial PresentationUniversity of Chicago, Booth School of Business Entrepreneurial Presentation
University of Chicago, Booth School of Business Entrepreneurial PresentationMarket JD, Inc.
 
Converging Trends Impacting Your Job Search
Converging Trends Impacting Your Job SearchConverging Trends Impacting Your Job Search
Converging Trends Impacting Your Job SearchSteve Drake
 
Start-up of You, Visual Summary
Start-up of You, Visual SummaryStart-up of You, Visual Summary
Start-up of You, Visual SummaryReid Hoffman
 
11 Awesome Startup Quotes from the Experts
11 Awesome Startup Quotes from the Experts11 Awesome Startup Quotes from the Experts
11 Awesome Startup Quotes from the ExpertsPardot
 
To Sell is Human Book Exploration by Laurie Hawkins
To Sell is Human Book Exploration by Laurie HawkinsTo Sell is Human Book Exploration by Laurie Hawkins
To Sell is Human Book Exploration by Laurie HawkinsLaurie Hawkins
 
Building Your Own Brand
Building Your Own BrandBuilding Your Own Brand
Building Your Own BrandGovLoop
 
Entrepreneurial thinking. entrepreneur development
Entrepreneurial thinking. entrepreneur developmentEntrepreneurial thinking. entrepreneur development
Entrepreneurial thinking. entrepreneur developmentMohammad Aslam
 
The Innovation Secrets of Steve Jobs
The Innovation Secrets of Steve JobsThe Innovation Secrets of Steve Jobs
The Innovation Secrets of Steve JobsYousuf Rafi
 
Dell Trade Secrets eBook 1
Dell Trade Secrets eBook 1Dell Trade Secrets eBook 1
Dell Trade Secrets eBook 1Shai Atanelov
 
The Mindset You Need for Ultimate Success in Network Marketing and Running a ...
The Mindset You Need for Ultimate Success in Network Marketing and Running a ...The Mindset You Need for Ultimate Success in Network Marketing and Running a ...
The Mindset You Need for Ultimate Success in Network Marketing and Running a ...Erik Christian Johnson
 
5 Reasons You Will Fail At Open Networking!
5 Reasons You Will Fail At Open Networking!5 Reasons You Will Fail At Open Networking!
5 Reasons You Will Fail At Open Networking!Stuart Walton
 
Becoming a Digital Influencer
Becoming a Digital InfluencerBecoming a Digital Influencer
Becoming a Digital InfluencerJanette Toral
 
New Media Women Entrepreneurs Summit
New Media Women Entrepreneurs SummitNew Media Women Entrepreneurs Summit
New Media Women Entrepreneurs SummitJu-Don Roberts
 
Six Business Lessons From 10 Years Of Fantasy Football
Six Business Lessons From 10 Years Of Fantasy FootballSix Business Lessons From 10 Years Of Fantasy Football
Six Business Lessons From 10 Years Of Fantasy FootballRoss Simmonds
 

Tendances (20)

How to Reach Decision Makers
How to Reach Decision MakersHow to Reach Decision Makers
How to Reach Decision Makers
 
Should You Go Wide or Deep in MLM?
Should You Go Wide or Deep in MLM?Should You Go Wide or Deep in MLM?
Should You Go Wide or Deep in MLM?
 
University of Chicago, Booth School of Business Entrepreneurial Presentation
University of Chicago, Booth School of Business Entrepreneurial PresentationUniversity of Chicago, Booth School of Business Entrepreneurial Presentation
University of Chicago, Booth School of Business Entrepreneurial Presentation
 
Converging Trends Impacting Your Job Search
Converging Trends Impacting Your Job SearchConverging Trends Impacting Your Job Search
Converging Trends Impacting Your Job Search
 
Start-up of You, Visual Summary
Start-up of You, Visual SummaryStart-up of You, Visual Summary
Start-up of You, Visual Summary
 
11 Awesome Startup Quotes from the Experts
11 Awesome Startup Quotes from the Experts11 Awesome Startup Quotes from the Experts
11 Awesome Startup Quotes from the Experts
 
To Sell is Human Book Exploration by Laurie Hawkins
To Sell is Human Book Exploration by Laurie HawkinsTo Sell is Human Book Exploration by Laurie Hawkins
To Sell is Human Book Exploration by Laurie Hawkins
 
Building Your Own Brand
Building Your Own BrandBuilding Your Own Brand
Building Your Own Brand
 
Entrepreneurial thinking. entrepreneur development
Entrepreneurial thinking. entrepreneur developmentEntrepreneurial thinking. entrepreneur development
Entrepreneurial thinking. entrepreneur development
 
The Innovation Secrets of Steve Jobs
The Innovation Secrets of Steve JobsThe Innovation Secrets of Steve Jobs
The Innovation Secrets of Steve Jobs
 
Dell Trade Secrets eBook 1
Dell Trade Secrets eBook 1Dell Trade Secrets eBook 1
Dell Trade Secrets eBook 1
 
The Mindset You Need for Ultimate Success in Network Marketing and Running a ...
The Mindset You Need for Ultimate Success in Network Marketing and Running a ...The Mindset You Need for Ultimate Success in Network Marketing and Running a ...
The Mindset You Need for Ultimate Success in Network Marketing and Running a ...
 
5 Reasons You Will Fail At Open Networking!
5 Reasons You Will Fail At Open Networking!5 Reasons You Will Fail At Open Networking!
5 Reasons You Will Fail At Open Networking!
 
How to employ yourself today
How to employ yourself todayHow to employ yourself today
How to employ yourself today
 
Top 10 Characteristics Of an MLM Leader
Top 10  Characteristics Of an MLM LeaderTop 10  Characteristics Of an MLM Leader
Top 10 Characteristics Of an MLM Leader
 
Becoming a Digital Influencer
Becoming a Digital InfluencerBecoming a Digital Influencer
Becoming a Digital Influencer
 
New Media Women Entrepreneurs Summit
New Media Women Entrepreneurs SummitNew Media Women Entrepreneurs Summit
New Media Women Entrepreneurs Summit
 
Six Business Lessons From 10 Years Of Fantasy Football
Six Business Lessons From 10 Years Of Fantasy FootballSix Business Lessons From 10 Years Of Fantasy Football
Six Business Lessons From 10 Years Of Fantasy Football
 
Climbing the ladder
Climbing the ladderClimbing the ladder
Climbing the ladder
 
Networking
NetworkingNetworking
Networking
 

En vedette

CVPR2010: grouplet: a structured image representation for recognizing human a...
CVPR2010: grouplet: a structured image representation for recognizing human a...CVPR2010: grouplet: a structured image representation for recognizing human a...
CVPR2010: grouplet: a structured image representation for recognizing human a...zukun
 
Cvpr2007 object category recognition p1 - bag of words models
Cvpr2007 object category recognition   p1 - bag of words modelsCvpr2007 object category recognition   p1 - bag of words models
Cvpr2007 object category recognition p1 - bag of words modelszukun
 
Cvpr2007 tutorial bag_of_words
Cvpr2007 tutorial bag_of_wordsCvpr2007 tutorial bag_of_words
Cvpr2007 tutorial bag_of_wordsBo Li
 
A Bag of Words. Social Perspectives on Scholarly Editing - paper @ Social, Di...
A Bag of Words. Social Perspectives on Scholarly Editing - paper @ Social, Di...A Bag of Words. Social Perspectives on Scholarly Editing - paper @ Social, Di...
A Bag of Words. Social Perspectives on Scholarly Editing - paper @ Social, Di...Edward Vanhoutte
 
Dimensioning
DimensioningDimensioning
DimensioningIsabelop
 
A bayesian framework for unsupervised one-shot learning of object categories
A bayesian framework for unsupervised one-shot learning of object categoriesA bayesian framework for unsupervised one-shot learning of object categories
A bayesian framework for unsupervised one-shot learning of object categorieswolf
 

En vedette (7)

CVPR2010: grouplet: a structured image representation for recognizing human a...
CVPR2010: grouplet: a structured image representation for recognizing human a...CVPR2010: grouplet: a structured image representation for recognizing human a...
CVPR2010: grouplet: a structured image representation for recognizing human a...
 
Cvpr2007 object category recognition p1 - bag of words models
Cvpr2007 object category recognition   p1 - bag of words modelsCvpr2007 object category recognition   p1 - bag of words models
Cvpr2007 object category recognition p1 - bag of words models
 
Cvpr2007 tutorial bag_of_words
Cvpr2007 tutorial bag_of_wordsCvpr2007 tutorial bag_of_words
Cvpr2007 tutorial bag_of_words
 
A Bag of Words. Social Perspectives on Scholarly Editing - paper @ Social, Di...
A Bag of Words. Social Perspectives on Scholarly Editing - paper @ Social, Di...A Bag of Words. Social Perspectives on Scholarly Editing - paper @ Social, Di...
A Bag of Words. Social Perspectives on Scholarly Editing - paper @ Social, Di...
 
16 17 bag_words
16 17 bag_words16 17 bag_words
16 17 bag_words
 
Dimensioning
DimensioningDimensioning
Dimensioning
 
A bayesian framework for unsupervised one-shot learning of object categories
A bayesian framework for unsupervised one-shot learning of object categoriesA bayesian framework for unsupervised one-shot learning of object categories
A bayesian framework for unsupervised one-shot learning of object categories
 

Similaire à The Art of Networking

People Buy You
People Buy YouPeople Buy You
People Buy Yourirastorza
 
Successful Networking
Successful NetworkingSuccessful Networking
Successful Networkingdanealle
 
Writing For Money J Fleming
Writing For Money J FlemingWriting For Money J Fleming
Writing For Money J Flemingguest2e58cd
 
Endless Referrals How To Work The System
Endless Referrals   How To Work The SystemEndless Referrals   How To Work The System
Endless Referrals How To Work The Systemmpeltier
 
Never Eat Alone Presentation
Never Eat Alone PresentationNever Eat Alone Presentation
Never Eat Alone Presentationgeemann90
 
7 things-you-can-do-build-an-awesome-personal-brand
7 things-you-can-do-build-an-awesome-personal-brand7 things-you-can-do-build-an-awesome-personal-brand
7 things-you-can-do-build-an-awesome-personal-brandŘj Ɲôoȓ
 
Using Social Networking & Traditional Networking to Land your Dream Job
Using Social Networking & Traditional Networking to Land your Dream JobUsing Social Networking & Traditional Networking to Land your Dream Job
Using Social Networking & Traditional Networking to Land your Dream JobTorontoJobs.ca
 
Donna Messer Using Social And Traditional Networking To Land Your Dream Job
Donna Messer   Using Social And Traditional  Networking To Land Your Dream JobDonna Messer   Using Social And Traditional  Networking To Land Your Dream Job
Donna Messer Using Social And Traditional Networking To Land Your Dream JobTorontoJobs.ca
 
Personal branding - Yappi
Personal branding - Yappi Personal branding - Yappi
Personal branding - Yappi Inna Zaichenko
 
How Not To Network
How Not To NetworkHow Not To Network
How Not To Networkbiznik
 
Entering the field of PR
Entering the field of PREntering the field of PR
Entering the field of PRJames Mignano
 
Personal branding
Personal brandingPersonal branding
Personal brandingLucky
 
Better Blogging for Better Results - 8 Tips to Generate Opportunities from Bl...
Better Blogging for Better Results - 8 Tips to Generate Opportunities from Bl...Better Blogging for Better Results - 8 Tips to Generate Opportunities from Bl...
Better Blogging for Better Results - 8 Tips to Generate Opportunities from Bl...The Chief Storyteller
 
Networking as a Sales Tool - 5 Sure-Fire Steps to Increase Sales Success
Networking as a Sales Tool - 5 Sure-Fire Steps to Increase Sales SuccessNetworking as a Sales Tool - 5 Sure-Fire Steps to Increase Sales Success
Networking as a Sales Tool - 5 Sure-Fire Steps to Increase Sales SuccessThe Chief Storyteller
 
Over 50? Use These 10 Rules to Your Advantage in the Job Search
Over 50? Use These 10 Rules to Your Advantage in the Job SearchOver 50? Use These 10 Rules to Your Advantage in the Job Search
Over 50? Use These 10 Rules to Your Advantage in the Job SearchJean Erickson Walker
 
Effective Networking and Business Development Skills
Effective Networking and Business Development Skills Effective Networking and Business Development Skills
Effective Networking and Business Development Skills Peter Cosgrove
 

Similaire à The Art of Networking (20)

People Buy You
People Buy YouPeople Buy You
People Buy You
 
Successful Networking
Successful NetworkingSuccessful Networking
Successful Networking
 
Writing For Money J Fleming
Writing For Money J FlemingWriting For Money J Fleming
Writing For Money J Fleming
 
A brand called you
A brand called youA brand called you
A brand called you
 
Endless Referrals How To Work The System
Endless Referrals   How To Work The SystemEndless Referrals   How To Work The System
Endless Referrals How To Work The System
 
Never Eat Alone Presentation
Never Eat Alone PresentationNever Eat Alone Presentation
Never Eat Alone Presentation
 
Brand U
Brand UBrand U
Brand U
 
The CEO As Brand
The CEO As BrandThe CEO As Brand
The CEO As Brand
 
The CEO As Brand
The CEO As BrandThe CEO As Brand
The CEO As Brand
 
7 things-you-can-do-build-an-awesome-personal-brand
7 things-you-can-do-build-an-awesome-personal-brand7 things-you-can-do-build-an-awesome-personal-brand
7 things-you-can-do-build-an-awesome-personal-brand
 
Using Social Networking & Traditional Networking to Land your Dream Job
Using Social Networking & Traditional Networking to Land your Dream JobUsing Social Networking & Traditional Networking to Land your Dream Job
Using Social Networking & Traditional Networking to Land your Dream Job
 
Donna Messer Using Social And Traditional Networking To Land Your Dream Job
Donna Messer   Using Social And Traditional  Networking To Land Your Dream JobDonna Messer   Using Social And Traditional  Networking To Land Your Dream Job
Donna Messer Using Social And Traditional Networking To Land Your Dream Job
 
Personal branding - Yappi
Personal branding - Yappi Personal branding - Yappi
Personal branding - Yappi
 
How Not To Network
How Not To NetworkHow Not To Network
How Not To Network
 
Entering the field of PR
Entering the field of PREntering the field of PR
Entering the field of PR
 
Personal branding
Personal brandingPersonal branding
Personal branding
 
Better Blogging for Better Results - 8 Tips to Generate Opportunities from Bl...
Better Blogging for Better Results - 8 Tips to Generate Opportunities from Bl...Better Blogging for Better Results - 8 Tips to Generate Opportunities from Bl...
Better Blogging for Better Results - 8 Tips to Generate Opportunities from Bl...
 
Networking as a Sales Tool - 5 Sure-Fire Steps to Increase Sales Success
Networking as a Sales Tool - 5 Sure-Fire Steps to Increase Sales SuccessNetworking as a Sales Tool - 5 Sure-Fire Steps to Increase Sales Success
Networking as a Sales Tool - 5 Sure-Fire Steps to Increase Sales Success
 
Over 50? Use These 10 Rules to Your Advantage in the Job Search
Over 50? Use These 10 Rules to Your Advantage in the Job SearchOver 50? Use These 10 Rules to Your Advantage in the Job Search
Over 50? Use These 10 Rules to Your Advantage in the Job Search
 
Effective Networking and Business Development Skills
Effective Networking and Business Development Skills Effective Networking and Business Development Skills
Effective Networking and Business Development Skills
 

Dernier

Shopclues: Failure & Solutions in Business Model
Shopclues: Failure & Solutions in Business ModelShopclues: Failure & Solutions in Business Model
Shopclues: Failure & Solutions in Business ModelBhaviniSharma12
 
NewBase 14 March 2024 Energy News issue - 1707 by Khaled Al Awadi_compress...
NewBase  14 March  2024  Energy News issue - 1707 by Khaled Al Awadi_compress...NewBase  14 March  2024  Energy News issue - 1707 by Khaled Al Awadi_compress...
NewBase 14 March 2024 Energy News issue - 1707 by Khaled Al Awadi_compress...Khaled Al Awadi
 
Unleashing the Power of Fandom: A Short Guide to Fan Business
Unleashing the Power of Fandom: A Short Guide to Fan BusinessUnleashing the Power of Fandom: A Short Guide to Fan Business
Unleashing the Power of Fandom: A Short Guide to Fan Businesstompeter3736
 
AirOxi - Pioneering Aquaculture Advancements Through NFDB Empanelment.pptx
AirOxi -  Pioneering Aquaculture Advancements Through NFDB Empanelment.pptxAirOxi -  Pioneering Aquaculture Advancements Through NFDB Empanelment.pptx
AirOxi - Pioneering Aquaculture Advancements Through NFDB Empanelment.pptxAirOxi Tube
 
Green Innovations: Wristbands Ireland's Eco-Friendly Products
Green Innovations: Wristbands Ireland's Eco-Friendly ProductsGreen Innovations: Wristbands Ireland's Eco-Friendly Products
Green Innovations: Wristbands Ireland's Eco-Friendly ProductsWristbands Ireland
 
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...BilalAhmed717
 
L-1 VISA Business (Plan Sample) - Plan Writers
L-1 VISA Business (Plan Sample) - Plan WritersL-1 VISA Business (Plan Sample) - Plan Writers
L-1 VISA Business (Plan Sample) - Plan WritersPlan Writers
 
Shravan Kumaran and sanjay kumaran.pdf..
Shravan Kumaran and sanjay kumaran.pdf..Shravan Kumaran and sanjay kumaran.pdf..
Shravan Kumaran and sanjay kumaran.pdf..ranjithapriya2
 
Record of Module Forensic photography in
Record of Module Forensic photography inRecord of Module Forensic photography in
Record of Module Forensic photography inalexademileighpacal
 
Presented by Sabri international .......
Presented by Sabri international .......Presented by Sabri international .......
Presented by Sabri international .......SABRI INTERNATIONAL
 
Wallet Pitch for startup fintech and loan
Wallet Pitch for startup fintech and loanWallet Pitch for startup fintech and loan
Wallet Pitch for startup fintech and loansujat8807
 
Streamlining Your Accounting A Guide to QuickBooks Migration Tools.pptx
Streamlining Your Accounting A Guide to QuickBooks Migration Tools.pptxStreamlining Your Accounting A Guide to QuickBooks Migration Tools.pptx
Streamlining Your Accounting A Guide to QuickBooks Migration Tools.pptxPaulBryant58
 
NVIDIA's overall business overview Presentation.pptx
NVIDIA's overall business overview Presentation.pptxNVIDIA's overall business overview Presentation.pptx
NVIDIA's overall business overview Presentation.pptxKrutik Rakade
 
14 march 2024-capital-markets-update eni.pdf
14 march 2024-capital-markets-update eni.pdf14 march 2024-capital-markets-update eni.pdf
14 march 2024-capital-markets-update eni.pdfEni
 
Strategic Resources Corporate Presentation - March 2024 Update
Strategic Resources Corporate Presentation - March 2024 UpdateStrategic Resources Corporate Presentation - March 2024 Update
Strategic Resources Corporate Presentation - March 2024 UpdateAdnet Communications
 
Mist Cooling & Fogging System Company in Saudi Arabia
Mist Cooling & Fogging System Company in Saudi ArabiaMist Cooling & Fogging System Company in Saudi Arabia
Mist Cooling & Fogging System Company in Saudi Arabiaopstechsanjanasingh
 
10 Tips for Great Teams CSUN Conference 2024
10 Tips for Great Teams CSUN Conference 202410 Tips for Great Teams CSUN Conference 2024
10 Tips for Great Teams CSUN Conference 2024Nate Evans
 
Optimize Your CRM Customization and Beyond
Optimize Your CRM Customization and BeyondOptimize Your CRM Customization and Beyond
Optimize Your CRM Customization and BeyondBoundify
 

Dernier (20)

Shopclues: Failure & Solutions in Business Model
Shopclues: Failure & Solutions in Business ModelShopclues: Failure & Solutions in Business Model
Shopclues: Failure & Solutions in Business Model
 
NewBase 14 March 2024 Energy News issue - 1707 by Khaled Al Awadi_compress...
NewBase  14 March  2024  Energy News issue - 1707 by Khaled Al Awadi_compress...NewBase  14 March  2024  Energy News issue - 1707 by Khaled Al Awadi_compress...
NewBase 14 March 2024 Energy News issue - 1707 by Khaled Al Awadi_compress...
 
Unleashing the Power of Fandom: A Short Guide to Fan Business
Unleashing the Power of Fandom: A Short Guide to Fan BusinessUnleashing the Power of Fandom: A Short Guide to Fan Business
Unleashing the Power of Fandom: A Short Guide to Fan Business
 
AirOxi - Pioneering Aquaculture Advancements Through NFDB Empanelment.pptx
AirOxi -  Pioneering Aquaculture Advancements Through NFDB Empanelment.pptxAirOxi -  Pioneering Aquaculture Advancements Through NFDB Empanelment.pptx
AirOxi - Pioneering Aquaculture Advancements Through NFDB Empanelment.pptx
 
Green Innovations: Wristbands Ireland's Eco-Friendly Products
Green Innovations: Wristbands Ireland's Eco-Friendly ProductsGreen Innovations: Wristbands Ireland's Eco-Friendly Products
Green Innovations: Wristbands Ireland's Eco-Friendly Products
 
WAM Corporate Presentation Mar 12 2024_Video.pdf
WAM Corporate Presentation Mar 12 2024_Video.pdfWAM Corporate Presentation Mar 12 2024_Video.pdf
WAM Corporate Presentation Mar 12 2024_Video.pdf
 
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...
 
L-1 VISA Business (Plan Sample) - Plan Writers
L-1 VISA Business (Plan Sample) - Plan WritersL-1 VISA Business (Plan Sample) - Plan Writers
L-1 VISA Business (Plan Sample) - Plan Writers
 
Shravan Kumaran and sanjay kumaran.pdf..
Shravan Kumaran and sanjay kumaran.pdf..Shravan Kumaran and sanjay kumaran.pdf..
Shravan Kumaran and sanjay kumaran.pdf..
 
Record of Module Forensic photography in
Record of Module Forensic photography inRecord of Module Forensic photography in
Record of Module Forensic photography in
 
Presented by Sabri international .......
Presented by Sabri international .......Presented by Sabri international .......
Presented by Sabri international .......
 
Wallet Pitch for startup fintech and loan
Wallet Pitch for startup fintech and loanWallet Pitch for startup fintech and loan
Wallet Pitch for startup fintech and loan
 
WAM Corporate Presentation Mar 12 2024.pdf
WAM Corporate Presentation Mar 12 2024.pdfWAM Corporate Presentation Mar 12 2024.pdf
WAM Corporate Presentation Mar 12 2024.pdf
 
Streamlining Your Accounting A Guide to QuickBooks Migration Tools.pptx
Streamlining Your Accounting A Guide to QuickBooks Migration Tools.pptxStreamlining Your Accounting A Guide to QuickBooks Migration Tools.pptx
Streamlining Your Accounting A Guide to QuickBooks Migration Tools.pptx
 
NVIDIA's overall business overview Presentation.pptx
NVIDIA's overall business overview Presentation.pptxNVIDIA's overall business overview Presentation.pptx
NVIDIA's overall business overview Presentation.pptx
 
14 march 2024-capital-markets-update eni.pdf
14 march 2024-capital-markets-update eni.pdf14 march 2024-capital-markets-update eni.pdf
14 march 2024-capital-markets-update eni.pdf
 
Strategic Resources Corporate Presentation - March 2024 Update
Strategic Resources Corporate Presentation - March 2024 UpdateStrategic Resources Corporate Presentation - March 2024 Update
Strategic Resources Corporate Presentation - March 2024 Update
 
Mist Cooling & Fogging System Company in Saudi Arabia
Mist Cooling & Fogging System Company in Saudi ArabiaMist Cooling & Fogging System Company in Saudi Arabia
Mist Cooling & Fogging System Company in Saudi Arabia
 
10 Tips for Great Teams CSUN Conference 2024
10 Tips for Great Teams CSUN Conference 202410 Tips for Great Teams CSUN Conference 2024
10 Tips for Great Teams CSUN Conference 2024
 
Optimize Your CRM Customization and Beyond
Optimize Your CRM Customization and BeyondOptimize Your CRM Customization and Beyond
Optimize Your CRM Customization and Beyond
 

The Art of Networking

  • 1. Nicole McGough, M.P.A. Vice President and Co-Founder Progressive Image Communications, Inc. Email: nicole@myprogressiveimage.com Website: www.myprogressiveimage.com Twitter: @ProgressiveIMG
  • 3. Marketing and Mindset Stocking Your Toolbox Building Rapport Practical Networking Tips
  • 4. Networking goes beyond the limits of making brief connections with other people. Memory Point 1: Think of networking as a vehicle for marketing yourself and establishing common ground with others on a continuous basis.
  • 5. Getting the right people to know your name is only part of the equation. Think about this… Even if the right people know your name, have you presented yourself in a way that will make them want to hire youhire youhire youhire you, promote youpromote youpromote youpromote you, partner with youpartner with youpartner with youpartner with you or make a referralmake a referralmake a referralmake a referral on your behalf?
  • 6. Memory Point 2: “If you want to get ahead, hard work is often not enough.” Harvey J. Coleman Former IBM Executive
  • 7. “I never made a significant business deal or business decision that was not on a golf course.” Harvey J. Coleman Former IBM Executive Author of “Empowering Yourself: The Organizational Game Revealed”
  • 8. P. I. E. Formula for Success Performance: Perform exceptionally well. Image: Cultivate the proper image. Exposure: Manage their exposure so the right people know them [aka Networking!].
  • 9. Memory Point 3: Networking is about building relationships. Memory Point 4: Although there are exceptions, people have a natural tendency to gravitate toward people who are like themselves.
  • 10. *Note: Coleman uses a pyramid to illustrate the following: (1) The distribution of power, not a person’s value, (2) Access to decision-makers and (3) The commonalities shared at each level as they relate to building relationships and establishing common ground.
  • 11. Analyzing theAnalyzing theAnalyzing theAnalyzing the Game BoardGame BoardGame BoardGame Board
  • 12. “Whoever is at the top of a pyramid has the right (and obligation) to make the rules.” Harvey J. Coleman Remember that the top of the pyramid may change depending on the scenario. You determine your desired level of achievement, and how much effort you want to invest.
  • 13. Know your Networking Goals Meet or Cultivate Potential Clients, Establish New Business Partnerships, Search for Career Opportunities, Establishing New Friendships, etc. Practice your “Elevator Message” (without sounding too rehearsed)
  • 14. Bring Plenty of Business Cards Wear your Nametag Dress Appropriately “Dress at the level you are aspiring to reach” Do Your Homework
  • 15. Memory Point 5: Home is where the heart is… Home/Family Friendships Hobbies Work Future/Aspirations
  • 16. Formal Networking (e.g., Networking Events) vs. Informal Networking (e.g., cookout hosted by a friend, the office, everywhere else) Know When to BE QUIET! Listen and Ask Relevant Questions Diversify your Networking Venues (Nonprofit board service, volunteer, start a new hobby, attend community events) *Remember actions speak louder than words
  • 17. Practice being confident and assertive (e.g., make eye contact, firm handshake, etc.) Remain genuine and operate with integrity Follow-up (within 24 hours when possible)!! When a referral is made, follow through quickly
  • 18. Cultivate your contacts Don’t fear people in power or look down on people perceived to have less power. Return the favor “Out of Sight, Out of Mind”
  • 19. Use these tips to develop YOUR OWN style.
  • 20. Nicole McGough, M.P.A. Vice President and Co-Founder Progressive Image Communications, Inc. Email: nicole@myprogressiveimage.com Website: www.myprogressiveimage.com Twitter: @ProgressiveIMG