IC2011 Report - PwC by AIESEC International AIESEC International Congress 2011, Kenya PwC Workshop PwC Launch Alumni Hall of Fame sponsored by PwC and DHL

1. INTERNATIONAL CONGRESS 2011
PARTICIPATION EVALUATION
20th – 29th August 2011

2. International Congress 2011
From August 20 to 29, 600 young leaders from over 110 countries and territories, along with senior management of over
20 companies congregated in Kenya for the AIESEC International Congress 2011 to showcase our youth leadership and
diversity.
The conference also attracted over 12,000 virtual participants to join this important event. It is the first year of the 2015
mid-term vision for AIESEC globally and this was one of the main topics of the Congress. This year the International
Congress was hosted by AIESEC in Kenya at the Multi Media University in Nairobi.
As a Global Partner, PwC was involved in different events throughout the Congress:
August 23 – Global Youth to Business Forum and Global Partners’ Dinner
August 24th – Partnership Launch and International Advisory Council Meeting
August 26 – Global Alumni Hall of Fame Ceremony
Continuous - Meetings with AIESEC International and other global company representatives present.

3. The Global Youth to Business Forum 2011 was the pinnacle event of AIESEC’s annual International Congress on
August 23, 2011. Thousands of virtual participants joined via Twitter and Facebook with over 600 delegates present at the
conference in dynamic dialogues with corporate leaders from 5 continents.
These discussions harvested a forward-thinking global youth stand on the topics Innovation, Corporate Responsibility
and Leadership. The Youth to Business Forum this year was a day long event hosted at the Nazarene University in
Nairobi.
PwC representatives participating in IC 2011:
Karel De Baere, Chairman at PwC Belgium
Nancy Onyango, Partner Assurance
Tabitha Muema, Marketing and Communications Manager
James Maitho, Africa Central Human Capital Manager
Claudia Calinescu, AIESEC Global Coordinator

4. Partnership Workshop
As a part of the Global Youth to Business Forum, PwC delivered a workshop to 65 students on the topic of
Demystifying innovation. The workshop covered a background on the importance of innovation for many
industries in the next years.
Facilitated by: Karel De Baere, Chairman at PwC Belgium
How did you like this workshop? Would you like to work for PwC?
No, 11%
Excellent
Very Good
Yes, 89%
Good
0 10 20 30 40

5. Partnership Workshop
Delegates comments:
It was a good topic, and it was delivered in an
interesting way.
One key learning: knowing new strategies how to
innovate effectively in my entity!
The workshop was to the point, provided learning and
space for discussions.
The workshop’s presenter made us to discuss our
thoughts, and it stimulated me to have more valuable
questions about innovation.
Very interesting facts on innovation and how AIESEC
should continue innovating in a creative environment.

6. Global Partners’ Dinner
The Official Partners’ dinner was formal networking platform for AIESEC’s national and global partners.
The dinner created a space at the end of a successful Global Youth to Business Forum where all our
partner could interact with each other.
The Partners’ Dinner began with a speeches from our representatives from partners and AIESEC
International and was followed by dinner, drinks and an extended invitation to African Night.

7. Partnership Launch
This 30 minute partnership launch was delivered by Karel
De Baere, Chairman of PwC Belgium and Claudia
Calinescu, AIESEC Global Coordinator at PwC. PwC
presented to over 600 delegates attending the congress
representing 110 countries. The presentation focused on
PwC’s partnership with AIESEC, the PwC re-branding,
and upcoming initiatives PwC will be working with AIESEC
on. (24th August)
21%
30% Excellent
Very Good
Good
49%

8. Partnership Launch
Delegates comments:
PwC represents what I consider a role-model of professionalism!
This (PwC) is a place I can use my finance skills and knowledge and I think there is a strong fit.
The most colourful & attractive launch! Connected thinking!
Great Presentation and it’s a company which has values aligned with us so its easier for me to connect with them.
The guy speaking was just incredible. A true role model for everyone.
I like how they rebranded themselves. We sometimes do the same.

9. Global AIESEC Awards Ceremony
This prestigious event celebrates the success of AIESEC in creating the needed leaders for society by recognizing
the outstanding achievements of AIESEC alumni in their chosen fields. The ceremony was co-presented by the co-
sponsors - James Maitho, Africa Central Human Capital Manager, PwC and Eva Mattheeussen, Regional HR
Manager East Africa, DHL Global Forwarding Kenya Ltd. PwC illustrated their commitment to excellence and
leadership by associating its brand with Awards Ceremony; in addition to the vast impact the AIESEC alumni have
had on PwC for many decades. (August 28th)
Honored AIESEC Alumni:

10. Thank you, !
International Congress online presence
Global Youth To http://www.aiesec.org/cms/aiesec/AI/Y2B/index.ht
Business Forum ml
Page
IC 2011 on Flickr http://www.flickr.com/photos/34836988@N07/sets/
(Pictures of PwC 72157627553478479/
during Global Youth
to Business Forum)
IC 2011 on Flickr http://www.flickr.com/photos/34836988@N07/sets/
(Pictures of PwC 72157627560730403/
during the
Partnership Launch)

11. Thank you, !