التغطية الإعلامية لمنتجات شركة كيونت وأنشطتها في مصر لشهر إبريل ٢٠١٤

1. QNet Evaluation Report
April 2014

2. Key Activities Historical Data
Reputation
Management
via endorsing
QNET’s media
relations
program to
enhance
QNET’s image
amongst the
Egyptian local
press.
Write ups / Press Releases ( Positive News)
3 write ups 2 press releases and 1 interview circulated during April
•QNET: Direct selling is a "potential goldmine" for women's empowerment
• QNET’S Egyptian beauty range “BEL & BELLE” exceeds expectations
•Dr. Hossam Ibrahim one of QNET Leaders in an Interview with “ Al Borsagya”
.Published 61 times in both Online and Print.
-Total print coverage : 11clips
-Total online coverage : 35hits
Main Media channels of QNet news coverage:
Print :- Egyptian Gazette, Al Akhbar, Al Ahram Al Taawen, Alam Rakamy
Online: Al Gomhoureya, Zawya, Akhbar Al Youm , Masrawy

3. s/n Announcement Market Number of
Clips
1 QNET: Direct selling is a "potential goldmine" for women's
empowerment
Egypt 24
2 QNET’S Egyptian beauty range “BEL & BELLE” exceeds expectations Egypt 20
3 Dr. Hossam Ibrahim one of QNET Leaders in an Interview with “ Al
Borsagya”
We are ready to support the Egyptian government to legalize the
situation of network marketing
Egypt 2
Content

4. 44
2
Language
Arabic
English
Coverage language Breakdown

5. QNET: Direct selling is a "potential goldmine" for women's empowerment

6. Many women face the dilemma of choosing between fulfilling their domestic duties
and their professional obligations. While some do an excellent job
of managing the two equally, the majority struggles with balancing personal, family
and work commitments. This leads to many women dropping out of the workforce or
not climbing up to leadership positions in the corporate world. The Direct Selling
industry has offered many such women with a potential solution to this age-old
dilemma. The industry is still in its early stages in the MENA region but more and more
women are turning to Direct Selling because of the flexibility it offers.
Throughout the world, more than 65 million women find direct selling to be the
answer to gaining control of their own time, often while working in other full- or part-
time careers and while being wives and mothers—managers of households. In an
industry that is built upon the power of relationships, the natural attributes and
special skills most women demonstrate for multi tasking and care giving, gives them an
edge over their male counterparts.
Unemployment rates in Egypt have risen to 13.3% with the female workforce being
harder hit with a 25% unemployment rate compared to men at 9.8%. The 2013 Global
Gender Gap Report ranks Egypt 125thout of 135 countries in terms of women’s
economic participation and opportunity. This is due in large part to women’s marked
disadvantage in the Egyptian labor market.

7. For young women, this disadvantage is intensified by the difficulties faced by delayed
school-to-work transition and low-quality jobs. In such a scenario,
direct selling companies provide women with an opportunity to contribute to their
finances and to have a business of their own.
The start-up cost of most businesses creates a real barrier for women. With Direct
Selling, the start-up costs are minimal and genuine direct selling companies provide
training and business tools to help their distributors get started. For many women,
working in the corporate world has also meant downplaying their femininity to
compete alongside men. As a result, many women working in these environments find
them very unfulfilling. In direct selling, feminine traits are not just welcomed, they are
encouraged! This business model thrives on the values of nurturing, support,
collaboration, and authenticity – all inherently feminine traits.
Direct selling is also a "potential goldmine" for women's empowerment, it provides
women an equal opportunity to thrive and make substantial income without
compromising their responsibilities as wives and mums.
“I used to think success was about educational certificates and technical skills, but it’s
really about passion, commitment, nonstop learning and adjusting myself to this ever-
changing industry. The most important advantage I see is the personal development
and growth coupled with flexibility and owning my own time as a mother and wife,
this can be offered best by the direct selling business.

8. I have seen how women change and become more empowered, regardless of the
challenges.” Says Ghada Hamdan, a top distributor for Asian direct selling
company QNET in Egypt.
Many women are recognizing direct selling as a business that is not just a way to make
money – but a way to experience more balance, time with family, the opportunity to
make a difference, and to be successful, without sacrificing themselves in the process.
“Women tend to be nurturers by nature. Women care about others and that trait
alone lends itself to being highly successful in the direct-selling business”, says Haldun
Arin, CEO of QNet.
Arin also believes that if the government creates a regulatory framework for the
industry to flourish and to protect it from the dubious and fraudulent schemes ,this
will encourage even more women to join the workforce creating necessary incomes
without sacrificing the wellness of their children.

9. Publication: Al Akhbar
Country: Egypt
Circulation: 1,091,859
Language: Arabic
Summary:
Many women face the dilemma of choosing between
fulfilling their domestic duties and their professional
obligations. While some do an excellent job of
managing the two equally, the majority struggles with
balancing personal, family and work commitments. This
leads to many women dropping out of the workforce or
not climbing up to leadership positions in the corporate
world.
Headline : QNET: unemployment between women reached 25% in Egypt
Date: April 13th 2014

10. Publication: Al Ahram Al Massae
Country: Egypt
Circulation: 450,000
Language: Arabic
Summary:
Many women face the dilemma of choosing between
fulfilling their domestic duties and their professional
obligations. While some do an excellent job of
managing the two equally, the majority struggles with
balancing personal, family and work commitments. This
leads to many women dropping out of the workforce or
not climbing up to leadership positions in the corporate
world.
Headline : QNET: unemployment between women reached 25% in Egypt
Date: April 14th 2014

11. Publication: Alam Rakamy
Country: Egypt
Circulation: 10,000
Language: Arabic
Summary:
Many women face the dilemma of choosing between
fulfilling their domestic duties and their professional
obligations. While some do an excellent job of
managing the two equally, the majority struggles with
balancing personal, family and work commitments. This
leads to many women dropping out of the workforce or
not climbing up to leadership positions in the corporate
world.
Headline : QNET: Direct selling is a "potential goldmine" for women's empowerment
unemployment between women reached 25% in Egypt
Date: April 15th 2014

12. Publication: Al Ahram Al Taween
Country: Egypt
Circulation: 40,000
Language: Arabic
Summary:
Many women face the dilemma of choosing between
fulfilling their domestic duties and their professional
obligations. While some do an excellent job of
managing the two equally, the majority struggles with
balancing personal, family and work commitments. This
leads to many women dropping out of the workforce or
not climbing up to leadership positions in the corporate
world.
Headline : QNET: Direct selling is a "potential goldmine" for women's empowerment
Date: April 16th 2014

13. Publication: Egyptian Gazette
Country: Egypt
Circulation: 110,000
Language: English
Summary:
Many women face the dilemma of choosing between
fulfilling their domestic duties and their professional
obligations. While some do an excellent job of
managing the two equally, the majority struggles with
balancing personal, family and work commitments. This
leads to many women dropping out of the workforce or
not climbing up to leadership positions in the corporate
world.
Headline : Direct Selling ‘goldmine ‘ for women’s empowerment
Date: April 19th 2014

14. Publication: Akhbar Al Youm
Country: Egypt
Link: http://bit.ly/1ejFiWz
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: 25% of the women had entered the unemployment line!!
Date: April 9th 2014

15. Publication: Masrawy
Country: Egypt
Link: http://bit.ly/1iwPpUG
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: QNET: direct sales via the Internet the solution to counter unemployment
among women
Date: April 9th 2014

16. Publication: Al Youm 7
Country: Egypt
Link: http://bit.ly/1hs1aiA
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: QNET: unemployment between women reached 25% in Egypt
Date: April 9th 2014

17. Publication: Al Borsa
Country: Egypt
Link: http://bit.ly/1lPWtRz
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: QNET: Direct selling is a "potential goldmine" for women's empowerment
Date: April 9th 2014

18. Publication: Veto
Country: Egypt
Link: http://bit.ly/1g6XsFT
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: QNET: direct sales via the Internet contributes to the elimination of
unemployment
Date: April 9th 2014

19. Publication: Hi Tech 4 All
Country: Egypt
Link: http://bit.ly/1oM1VHr
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: QNET: Direct selling is a "potential goldmine" for women's empowerment
Date: April 9th 2014

20. Publication: Misr News Agency
Country: Egypt
Link: http://bit.ly/1sA3nfh
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: QNET: Direct selling is a "potential goldmine" for women's empowerment
unemployment between women reached 25% in Egypt
Date: April 9th 2014

21. Publication: Al Dostor
Country: Egypt
Link: http://bit.ly/1qqDUB1
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: QNET: unemployment between women reached 25% in Egypt
Date: April 9th 2014

22. Publication: Al Borsagya
Country: Egypt
Link: http://bit.ly/1g6ZHJa
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: QNET: unemployment between women reached 25% in Egypt
Date: April 9th 2014

23. Publication: Masress
Country: Egypt
Link: http://bit.ly/1kKoRka
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: 25% of the women had entered the unemployment line!!
Date: April 9th 2014

24. Publication: Al Bashayer
Country: Egypt
Link: http://bit.ly/1lSKO4B
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: QNET: unemployment between women reached 25% in Egypt
Date: April 9th 2014

25. Publication: Zawya
Country: Egypt
Link: http://bit.ly/1iAezS9
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: QNET: Direct selling is a "potential goldmine" for women's empowerment
Date: April 9th 2014

26. Publication: Al Gomhoureya
Country: Egypt
Link: http://bit.ly/Q95MOZ
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: unemployment between women reached 25% in Egypt
Date: April 9th 2014

27. Publication: Shbab Al Nil
Country: Egypt
Link: http://bit.ly/1ixHEwm
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: QNET: Direct selling is a "potential goldmine" for women's empowerment
Date: April 9th 2014

28. Publication: Forbes
Country: Egypt
Link: http://bit.ly/1iIToxp
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: QNET: Direct selling is a "potential goldmine" for women's empowerment
Date: April 9th 2014

29. Publication: Alam Rakamy
Country: Egypt
Link: http://bit.ly/1gqLkD8
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: QNET: Direct selling is a "potential goldmine" for women's empowerment
unemployment between women reached 25% in Egypt
Date: April 9th 2014

30. Publication: El Eqtesady
Country: Egypt
Link: http://bit.ly/1n4iAUP
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: QNET: unemployment between women reached 25% in Egypt
Date: April 9th 2014

31. Publication: Zawya
Country: Egypt
Link: http://bit.ly/1kNHTpY
Language: English
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: QNET: Direct selling isa "potential goldmine" for women's empowerment
Date: April 9th 2014

32. Publication: Al Mouatamer
Country: Egypt
Link: http://bit.ly/1iMV6hd
Language: Arabic
Summary:
Many women face the dilemma of choosing
between fulfilling their domestic duties and their
professional obligations. While some do an
excellent job of managing the two equally, the
majority struggles with balancing personal, family
and work commitments. This leads to many women
dropping out of the workforce or not climbing up to
leadership positions in the corporate world.
Headline: "QNET" provide jobs for women after the unemployment rate reached 25%
Date: April 12th 2014

33. QNET’S Egyptian beauty range “BEL & BELLE” exceeds expectations

34. In late 2013, Asian direct selling company QNET launched a partner program by tying
up with Egyptian cosmetics business Bell & Belle from Alexandria.
This program allowed QNET to partner with local small and medium businesses and
provide them with a platform through their e-commerce website to reach a captive
market of QNET’s existing distributors. At the end of first quarter, QNET reports that
more than 2000 products from Bell & Belle’s range of skin care and hair care creams
have been sold through the partner program all over Egypt with further demands from
UAE and several African countries where QNET has a customer base.
A recent report by research firm Euro monitor International suggests that overall
penetration rate of e-commerce in the Egyptian population is still low at 3.4%but
Egypt’s online purchases are expected to more than triple by 2016, with Egyptians
spending as much as $447.3 million on e-commerce. “The e-commerce ecosystem in
Egypt still has a lot of room for growth. As long as innovators are able to overcome the
steep hurdles to e-commerce growth in the market, Egypt has the potential to be one
of the largest customer bases in the region.” Says Haldun Arin, CEO of QNET.
Women cosmetics industry has grown in the last three years with an annual revenue
of around 3billion EGP. According to market reports, Egypt is one of the countries with
high growth potential for beauty products in the Middle East.

35. Bell & Belle product range currently sold through QNET include a face lightening
cream containing watermelon extracts with vitamins C&E, an Aloe Vera
and grape-seeds face moisturizer and a hair bath cream rich with natural proteins,
rosemary, biotin, garlic, and jojoba oil. The products are all made from natural herbal
extracts and are all approved by the Egyptian Ministry of Health.
“Ancient Egypt is well known for having heralded the beauty industry as we know it
today. So, it was a logical choice for us to partner with a local manufacturer who uses
traditional secrets to produce this fantastic range of beauty products. The response
has been overwhelming with testimonials pouring in about the effectiveness of these
products and demand from neighboring countries,” adds Haldun.
Eman Mohamed Abdel Salam, a QNET distributor is a loyal user of the Bell & Belle
moisturizing cream. “I love how quickly the cream gets absorbed into my skin without
leaving any traces of grease. My skin looks bright and feels fresh even in the hot
weather. The moisturizing effect is long lasting because even after I wash my face, it no
longer feels dry.”
Ghada Hamdan, a leading QNET distributor had a problem for years with her skin
tanning unevenly whenever she was out for long periods under the harsh rays of the
sun.

36. “The skin on the side of the face always turned darker than the rest of my face and it
was very annoying having to cover it up with make up,
to even out my skin. I used Belle & Bell’s skin whitening cream for 17 days, twice daily
and the results are remarkable. Darkness on one side was completely gone and the
other side reduced by 90%. My complexion is now naturally even.”
Samiha Aly Yehia’s son, Amgad is a QNET distributor and gifted his mother with the
moisturizer. She was amazed at the results. “I live in Egypt and my son is abroad now.
He gave me the facial moisturizer from Bell & Belle and I started using it every day. I
love the supple feeling it gives me on my mature skin and the calming lavender scent.
When my tube was about to finish, I called my son and asked him to order me another
one! I can’t live without it now.” Says Mrs. Yehia.
The products are not just a hit with women but also with men. Dr. Mohammed Afifi is
impressed with how well the whitening cream worked on lightening the dark spots on
his face. “I’ve had these spots on my face for 10 years and nothing has worked on
them. I started using the whitening cream from Bell & Belle and the effect was
immediate, like magic. The spots have been fading with every application. This is a
truly incredible product!” he says.

37. “We clearly have a winner with the Belle & Bell products and are planning to take it
international. We are in the process of registering it in the UAE which is
our regional headquarters so that we can distribute this widely in the MENA region
where we have approximately 2 million customers”, explains Haldun Arin

38. Publication: Rose Al Youssef
Country: Egypt
Circulation: 55,000
Language: Arabic
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with Egyptian
cosmetics business Bell & Belle from Alexandria. This
program allowed QNET to partner with local small and
medium businesses and provide them with a platform
through their e-commerce website to reach a captive
market of QNET’s existing distributors.
Headline :Report: 3.4% is the rate of e-commerce spread in Egypt
Date: April 28th 2014

39. Publication: Al Ahram Al Massae
Country: Egypt
Circulation: 450,000
Language: Arabic
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with Egyptian
cosmetics business Bell & Belle from Alexandria. This
program allowed QNET to partner with local small and
medium businesses and provide them with a platform
through their e-commerce website to reach a captive
market of QNET’s existing distributors.
Headline : Growth in the e-commerce sector in Egypt three times its current size by 2016
Date: April 28th 2014

40. Publication: Alam Rakamy
Country: Egypt
Circulation: 10,000
Language: Arabic
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with Egyptian
cosmetics business Bell & Belle from Alexandria. This
program allowed QNET to partner with local small and
medium businesses and provide them with a platform
through their e-commerce website to reach a captive
market of QNET’s existing distributors.
Headline : $ 447.3 million is the size of e-commerce in Egypt
Date: April 28th 2014

41. Publication: Alo Masr
Country: Egypt
Circulation: 40,000
Language: Arabic
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with Egyptian
cosmetics business Bell & Belle from Alexandria. This
program allowed QNET to partner with local small and
medium businesses and provide them with a platform
through their e-commerce website to reach a captive
market of QNET’s existing distributors.
Headline : Growth in the e-commerce sector in Egypt three times its current size by 2016
Date: April 28th 2014

42. Publication: ICT News
Country: Egypt
Circulation: 10,000
Language: Arabic
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with Egyptian
cosmetics business Bell & Belle from Alexandria. This
program allowed QNET to partner with local small and
medium businesses and provide them with a platform
through their e-commerce website to reach a captive
market of QNET’s existing distributors.
Headline : By year 2016 Egyptian will spend $447.3 million on e-commerce
Date: April 30th 2014

43. Publication: Masrawy
Country: Egypt
Link: http://bit.ly/1f00Lnv
Language: Arabic
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with
Egyptian cosmetics business Bell & Belle from
Alexandria. This program allowed QNET to partner
with local small and medium businesses and
provide them with a platform through their e-
commerce website to reach a captive market of
QNET’s existing distributors.
Headline: QNET expects growth of e-commerce sector in Egypt three times its current
size by 2016
Date: April 22th 2014

44. Publication: Akhbar Al Youm
Country: Egypt
Link: http://bit.ly/1reNqJK
Language: Arabic
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with
Egyptian cosmetics business Bell & Belle from
Alexandria. This program allowed QNET to partner
with local small and medium businesses and
provide them with a platform through their e-
commerce website to reach a captive market of
QNET’s existing distributors.
Headline: QNET expects growth of e-commerce sector in Egypt three times its current
size by 2016
Date: April 22th 2014

45. Publication: Veto
Country: Egypt
Link: http://bit.ly/1lzC27Y
Language: Arabic
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with
Egyptian cosmetics business Bell & Belle from
Alexandria. This program allowed QNET to partner
with local small and medium businesses and
provide them with a platform through their e-
commerce website to reach a captive market of
QNET’s existing distributors.
Headline: QNEt sold 2000 products from Bel company within 3 months
Date: April 22th 2014

46. Publication: Veto
Country: Egypt
Link: http://bit.ly/1f00alO
Language: Arabic
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with
Egyptian cosmetics business Bell & Belle from
Alexandria. This program allowed QNET to partner
with local small and medium businesses and
provide them with a platform through their e-
commerce website to reach a captive market of
QNET’s existing distributors.
Headline: Study: $ 447.3 million is the value of Egyptians spending on e-commerce in
2016
Date: April 22th 2014

47. Publication: Al Borsa
Country: Egypt
Link: http://bit.ly/1mzWp8Y
Language: Arabic
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with
Egyptian cosmetics business Bell & Belle from
Alexandria. This program allowed QNET to partner
with local small and medium businesses and
provide them with a platform through their e-
commerce website to reach a captive market of
QNET’s existing distributors.
Headline: QNET expects growth of e-commerce sector in Egypt three times its current
size by 2016
Date: April 22th 2014

48. Publication: Sada Al Balad
Country: Egypt
Link: http://bit.ly/1mzWNV2
Language: Arabic
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with
Egyptian cosmetics business Bell & Belle from
Alexandria. This program allowed QNET to partner
with local small and medium businesses and
provide them with a platform through their e-
commerce website to reach a captive market of
QNET’s existing distributors.
Headline: Study: $ 447.3 million is the value of Egyptians spending on e-commerce in
2016
Date: April 22th 2014

49. Publication: Al Osboa
Country: Egypt
Link: http://bit.ly/1mzX0Y8
Language: Arabic
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with
Egyptian cosmetics business Bell & Belle from
Alexandria. This program allowed QNET to partner
with local small and medium businesses and
provide them with a platform through their e-
commerce website to reach a captive market of
QNET’s existing distributors.
Headline: QNET expects growth of e-commerce sector in Egypt three times its current
size by 2016
Date: April 22th 2014

50. Publication: Al Mogaz
Country: Egypt
Link: http://bit.ly/1lBD1sP
Language: Arabic
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with
Egyptian cosmetics business Bell & Belle from
Alexandria. This program allowed QNET to partner
with local small and medium businesses and
provide them with a platform through their e-
commerce website to reach a captive market of
QNET’s existing distributors.
Headline: Egyptians spending $ 447.3 million on e-commerce in 2016
Date: April 22th 2014

51. Publication: Masress
Country: Egypt
Link: http://bit.ly/QCC8BO
Language: Arabic
Headline: Study: $ 447.3 million is the value of Egyptians spending on e-commerce in
2016
Date: April 22th 2014
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with
Egyptian cosmetics business Bell & Belle from
Alexandria. This program allowed QNET to partner
with local small and medium businesses and
provide them with a platform through their e-
commerce website to reach a captive market of
QNET’s existing distributors.

52. Publication: 25 January
Country: Egypt
Link: http://bit.ly/1nExluX
Language: Arabic
Headline: Egyptians spending $ 447.3 million on e-commerce in 2016
Date: April 22th 2014
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with
Egyptian cosmetics business Bell & Belle from
Alexandria. This program allowed QNET to partner
with local small and medium businesses and
provide them with a platform through their e-
commerce website to reach a captive market of
QNET’s existing distributors.

53. Publication: Forbes
Country: Egypt
Link: http://bit.ly/1mMZro2
Language: Arabic
Headline: Expectations of a growth in the e-commerce sector in Egypt three times its
current size by 2016
Date: April 23th 2014
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with
Egyptian cosmetics business Bell & Belle from
Alexandria. This program allowed QNET to partner
with local small and medium businesses and
provide them with a platform through their e-
commerce website to reach a captive market of
QNET’s existing distributors.

54. Publication: 24 Hours News
Country: Egypt
Link: http://bit.ly/1mQOHVL
Language: Arabic
Headline: Expectations of a Growth in the e-commerce sector in Egypt three times its
current size by 2016
Date: April 23th 2014
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with
Egyptian cosmetics business Bell & Belle from
Alexandria. This program allowed QNET to partner
with local small and medium businesses and
provide them with a platform through their e-
commerce website to reach a captive market of
QNET’s existing distributors.

55. Publication: Shbab Al Nil
Country: Egypt
Link: http://bit.ly/1fhPYp5
Language: Arabic
Headline: Report: Growth in the e-commerce sector in Egypt three times its current size
by 2016
Date: April 26th 2014
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with
Egyptian cosmetics business Bell & Belle from
Alexandria. This program allowed QNET to partner
with local small and medium businesses and
provide them with a platform through their e-
commerce website to reach a captive market of
QNET’s existing distributors.

56. Publication: Zawya
Country: Egypt
Link: http://bit.ly/1jdhMtO
Language: Arabic
Headline: Report: 3.4% is the rate of e-commerce spread in Egypt
Date: April 28th 2014
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with
Egyptian cosmetics business Bell & Belle from
Alexandria. This program allowed QNET to partner
with local small and medium businesses and
provide them with a platform through their e-
commerce website to reach a captive market of
QNET’s existing distributors.

57. Publication: Ros Al Youssef
Country: Egypt
Link: http://bit.ly/1ftgSKm
Language: Arabic
Headline: Report: 3.4% is the rate of e-commerce spread in Egypt
Date: April 28th 2014
Summary:
In late 2013, Asian direct selling company QNET
launched a partner program by tying up with
Egyptian cosmetics business Bell & Belle from
Alexandria. This program allowed QNET to partner
with local small and medium businesses and
provide them with a platform through their e-
commerce website to reach a captive market of
QNET’s existing distributors.

58. Dr. Hossam Ibrahim one of QNET Leaders in an Interview with “ Al Borsagya”
We are ready to support the Egyptian government to legalize the situation of
network marketing

59. Dr. Hossam Ibrahim one of QNET Leaders in an Interview with “ Al Borsagya”
We are ready to support the Egyptian government to legalize the situation of network
marketing
Prominent Asian Direct Selling company QNET has maintained a steady foothold in
Egypt despite the unstable circumstances and continues to grow by expanding its
product offerings to appeal to regional and cultural tastes. We spoke to Dr. Hossam
Ibrahim, a university lecturer by profession who is also a leading distributor for QNET
in Egypt. He also leads a team of young people that he not only trains in the area of
direct selling, but also in basic business skills, personality development and
entrepreneurship.
He explains what it means to be a team leader, dealing with adversity and how the
industry of direct selling changed his life.

60. Publication: Al Borsagya
Country: Egypt
Circulation: 10,000
Language: Arabic
Summary:
Prominent Asian Direct Selling company QNET
has maintained a steady foothold in Egypt
despite the unstable circumstances and
continues to grow by expanding its product
offerings to appeal to regional and cultural tastes.
We spoke to Dr. Hossam Ibrahim, a university
lecturer by profession who is also a leading
distributor for QNET in Egypt.
Headline :Dr. Hossam Ibrahim one of QNET Leaders in an Interview with “ Al Borsagya”
We are ready to support the Egyptian government to legalize the situation of network
marketing
Date: April 27th 2014

61. Publication: Al Borsagya
Country: Egypt
Link: http://bit.ly/QRDtVv
Language: Arabic
Summary:
Prominent Asian Direct Selling company QNET
has maintained a steady foothold in Egypt
despite the unstable circumstances and
continues to grow by expanding its product
offerings to appeal to regional and cultural
tastes. We spoke to Dr. Hossam Ibrahim, a
university lecturer by profession who is also a
leading distributor for QNET in Egypt.
.
Headline: Dr. Hossam Ibrahim one of QNET Leaders in an Interview with “ Al Borsagya”
We are ready to support the Egyptian government to legalize the situation of network
marketing
Date: April 26th 2014

62. Tone
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20
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40
50
Negative positive Neutral
Tone
Tone

63. Online Coverage
NO of Hits Top Coverage
Hits
35
Al Gomhoureya
Zawya
Akhbar Al Youm
Masrawy
QNet key Online coverage

64. QNet key Print coverage
Print Coverage
NO of clips Top Coverage
11
Egyptian Gazette
Al Akhbar
Al Ahram Al Taawen
Alam Rakamy

65. Thank You