2. About this presentation
Qualifa is a 'lead generation company'.
We're also a 'telemarketing company' and a 'demand creation
agency' that delivers sales leads
We help companies communicate their propositions and
generate qualified new business opportunities by developing
smart lead generation techniques.
3. Looking for Telemarketing Companies?
We, like most companies are always looking for 'hot' sales
leads - so if you're looking to hire a lead generation company
here's some things to think about:
There's no such thing as a 'hot' sales lead (despite what
promises some lead generation companies will make)
It's a simple process but there are no short cuts (despite
what most average telemarketing companies will tell
you)
Don't worry, there are some proven ways in which you
can increase your sales leads (read on!)
Here's some thoughts and information how to find quality
'telemarketing companies' who can deliver
‘sales leads' to your business. .
4. What to look for...
It's our view that:
Cold calling is a bit dated (there's no such thing as
'telemarketing companies' now) - the tried and tested
methods of phoning 100 people are day really are over. The
Internet provides us with hundreds of smarter ways to
research and engage senior decision makers to generate
sales leads.
Ignore what firms call themselves (Lead generation
company, telemarketing company, 'Hot' sales leads R Us) -
it's about the lead generation techniques that they use not
what they claim to be. Look for those that harness social
media to deliver create longer term lead generation
strategies for their clients.
5. New age telemarketing
It's our view that:
Traditional Telemarketing Companies have had their
day (you're going to need to seek out Lead generation
companies for the Internet age) - check what they talk
about, is it cold calling and telesales or sales pipeline
management and qualified appointment setting. Ask if they
offer a 'pay on results' service to generate sales leads.
It's not Rocket Science - you can develop a successful
lead generation function and deliver your own qualified
sales leads. It takes creativity, attention to detail, hard work
and persistence (and if you're struggling we're one of very
few smart lead generation companies that can!)
6. Best practice lead generation
So here's what a smart lead generation company does each
day to produce quality sales leads for our customers...
We understand your proposition in detail such that we can
articulate compelling outbound sales messages
It's essentially about the elevator pitch but communicated in
a short and snappy way. It's about understanding the client
but also the competitors and market forces that impact their
supplier research and selection process.
It's about focusing on measurable business benefits and
real return on investment to get in front of directors and
senior managers at target clients
7. How we generate sales leads
We use the Internet and social media to research
companies and senior decision makers
Why keep getting blocked on the phone by receptionists
when you can identify key people on-line and even read
about what they and their firm are up to? Times have
changed and today the Internet means that almost
everyone is visible and contactable via social media
channels
8. How we generate sales leads
We adopt clever and creative lead generation techniques to
deliver quality sales leads on a pay on results basis
Okay so there's no short cuts here, its still all about
creativity, hard work and persistence to generate
appointments. But here's the good part - we are a
performance based lead generation company and
only expect to be paid for the quality sales leads
that we deliver.
Risk free telemarketing companies don't exist -
Qualifa can deliver sustainable sales leads where
you only pay for those that meet your criteria.
9. More information
Here's some further information on sales lead pipeline
management and how we deliver lead generation for our
clients.
enquiries@qualifa.co.uk
0203 1950001
www.qualifa.co.uk