Is your personal and sensitive data secure against the prying eyes of hackers? This presentation explains how you can keep your data safe.

1. What is Data Privacy?
Quick HealTechnologies Private Limited

2. Topics of Discussion:
• What is Data Privacy?
• Types Of Information Under Privacy Concerns
• Common Sources Of Data Information
• The Most Brutal Data Breaches Of 2014
• Indian Scenario
• The InformationTechnology Amendment Act, 2008
• The Do's and Don’ts To ProtectYour Data Privacy
• How can Quick Heal help?

3. What is Data Privacy?
• The relationship between collection and dissemination of data
technology, the public expectation of privacy.
• Privacy concerns exist wherever personally identifiable information
or other sensitive information is collected and stored – in digital
form or otherwise.
http://en.wikipedia.org/wiki/Information_security

4. POLL 1

5. http://en.wikipedia.org/wiki/Information_security
Information Under Privacy Concerns
• Internet Data - e-mail id's, passwords, browsing history
• Medical Records - Insurance Policies, PsychologicalConditions, Medical History
• Financial Data -Transactions,Credit Card Numbers, Stocks Held,Total Assets, Debts, etc.
• Locational Data - salesforce movements, travel locations, banks visited
• CableTelevision, Educational & Political Data

6. Common Sources Of Data Information
• Healthcare & Hospital Records
• Financial Institutions &Transactions
• Residence & Geographic Records
• Location Based Services
• Mobile & Desktop Applications, Browsers
• TelevisionViewing Records
http://en.wikipedia.org/wiki/Information_security

7. POLL 2

8. The Most Brutal
Data Breaches Of
2014
Quick HealTechnologies Private Limited

9. http://www.livemint.com/Consumer/hzIpAmEXr2aDFymILJFB6J/The-most-brutal-cyber-attacks-and-data-breaches-of-2014.html
Sony Pictures - November 2014
• Over 1000 GB of data stolen
• DVD Screeners of movies yet to be released - leaked
• Contact details of Hollywood stars - compromised
• Other sensitive information such as employee salaries, internal communications were also
amongst the data stolen
• This attack could cost Sony studio an amount of around $100 million

10. http://www.livemint.com/Consumer/hzIpAmEXr2aDFymILJFB6J/The-most-brutal-cyber-attacks-and-data-breaches-of-2014.html
JP Morgan Chase - July 2014
• The biggest bank in the US, JP Morgan Chase’s systems were breached by hackers in July.
• JPMorgan apparently neglected to upgrade one of its network servers with the dual password
scheme
• Hackers stole the login credentials for a JPMorgan employee
• Financial information of over 76 million households and 7 million small businesses
compromised.
• Information included physical addresses and email addresses.

11. http://www.livemint.com/Consumer/hzIpAmEXr2aDFymILJFB6J/The-most-brutal-cyber-attacks-and-data-breaches-of-2014.html
eBay - May 2014
• One of the biggest data breaches of all time
• Information including e-mail addresses and encrypted passwords, affecting 145 million users
stolen
• Stolen information included physical addresses and email addresses
• Only non-financial data was compromised
• eBay urged customers to set new passwords after the breach was revealed.

12. http://www.livemint.com/Consumer/hzIpAmEXr2aDFymILJFB6J/The-most-brutal-cyber-attacks-and-data-breaches-of-2014.html
Other Major Data Breaches in 2014
• Snapchat - 98,000 files (13gb of photos and videos) stolen and posted on file sharing channels.
• Home Depot - 53 million email addresses and 56 million credit card accounts were
compromised from the retailers data
• iCloud - Over 500 images of Hollywood celebrities were stolen from Apple's data sync service
and later made their way on popular social networks
• NVIDIACorporation: NVIDIACorporation suffered a data breach when hackers infiltrated their
network and stole employee usernames and passwords.

13. https://www.privacyrights.org/data-breach/new
Other Major Data Breaches in 2014
• Emcor Services Mesa Energy Systems - Emcor Services Mesa Energy Systems notified
individuals of a data breach when a company laptop was stolen that contained customers
personal information that included names, Social Security numbers, date of birth, date of hire,
addresses, salaries, gender and ethnicity.
• Morgan Stanley : An employee stole customer information on 350,000 clients including
account numbers.
• Lokai informed customers of a data breach to their system from July 18, 2014 to October 28,
2014 by hackers who gained access to their server that hosts their website.

14. POLL 3

15. India Scenario
• India is a key threat frontier, ranking as the third highest source of overall malicious activity.
• 69 percent of targeted attacks in India focus on large enterprises
• Nearly four in 10 attacks in India were carried out on non-traditional services industries like
hospitality, business and personal services
• India is the spam capital of the world with 9.8 percent of spam zombie
• 96,383 security incidents including phishing, scanning, spam, malicious code, website
intrusions etc. were reported to the Indian Computer Emergency ResponseTeam (CERT-In) in the year
2014 (Till September)
http://www.informationweek.in/informationweek/news-analysis/295599/69-percent-targeted-attacks-india-focus-enterprises-s

16. The InformationTechnologyAmendment
Act, 2008
• The InformationTechnology Amendment Act, 2008 addresses the intricacies of data protection in the
country
• Where a body corporate, possessing, dealing or handling any sensitive personal data or information in a
computer resource which it owns, shall be liable to compensate the person so affected via privacy
breaches.
• The data protection provisions do not extend beyond the territories of India.
• The data outsourced to India is under the protection provisions under the act.
http://www.gala-marketlaw.com/77-gala-gazette/gala-gazette/261-india-data-protection-and-the-it-act-india

17. http://www.ponemon.org/local/upload/file/2011_IN_CODB_FINAL_5.pdf
Cost of Data Breach

18. POLL 4

19. The Do's and Don’tsTo ProtectYour Data
Privacy

20. The Do's and Don’ts In-depth
• Be thoughtful about what you post online about yourself or your friends
• Share your full name, date of birth, phone number, address, etc., only if necessary
• Passwords must have a mix of uppercase and lowercase letters, numbers, & special
characters.
• Always ignore any unknown or unexpected communication (email, call, SMS, etc.) that
requires you to act immediately and asks for your personal information
• Always use 2-step verification for your online accounts

21. The Do's and Don’ts In-depth
• Banking or shopping online using free, publicWiFi networks can allow hackers to steal your
personal and financial information
• Before installing any mobile app, review its permissions carefully.
• Always password protect your mobile device, tablet, and laptop
• Protect your important data by taking regular backups.
• Always log out/sign out of websites once you are done

22. How can Quick Heal help?

23. How can Quick Heal help?

24. Thank YouCorporateCommunications@quickheal.co.in
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25. 2015/2/11
References
• http://en.wikipedia.org/wiki/Information_privacy
• http://www.ibtimes.co.in/sony-pictures-hack-may-cost-studio-around-100-million-more-data-leaked-616704
• http://www.f4feeds.co.in/2014-the-most-worst-cyber-attacks-and-data-breaches/
• http://www.ponemon.org/local/upload/file/2011_IN_CODB_FINAL_5.pdf
• http://www.ndtv.com/india-news/indian-cyber-security-violations-similar-to-global-trends-says-ravi-shankar-prasad-
705525
• http://www.gala-marketlaw.com/77-gala-gazette/gala-gazette/261-india-data-protection-and-the-it-act-india
• http://www.informationweek.in/informationweek/news-analysis/295599/69-percent-targeted-attacks-india-focus-
enterprises-symantec-report